From the filings

+3.125% units YoYHQ-led decisions

Graduate by Hilton

Lodging

Graduate by Hilton's 33 franchised US units run on a 5% royalty and a 23-year initial term, with a reservations stack — Amadeus Delphi, Amadeus Hospitality and MeetingBroker — mandated system-wide under Items 8 and 11. Software purchasing runs through Hilton's corporate structure rather than individual properties. Unit count grew 3.1% year over year, and Graduate sits alongside six other Hilton brands sharing the same vendor architecture.

For software vendors selling into US franchise brands.

Live signals

Total units
33
33 franchised
Unit growth YoY
+3.125%
vs prior filing
AUV
Item 19, 2026
Royalty
5%
of gross sales
Ad fund
4%
national + local
Initial fee
$100K
per unit
Investment range
$18.96M–$93.72M
all-in, Item 7
Procurement
Standards based
from the filing
Non-compete
3 years
from the filing
Item 19
No claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

9%of gross sales (FY2026)

Ongoing fees: 9% of gross sales (FY2026)Royalty 5%, Ad fund 4%. Total 9% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 5%Ad fund 4%

Mandated & recommended tech

The systems vendors compete with

4 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

Amadeus DelphiAmadeus
Mandatory
Industry softwareItem 8

ternet Access you must have certain hardware, software, an internet access circuit, and internet service. In addition, you must have the Connected Room system, the GRO system, the Delphi.fdc system, a

Amadeus HospitalityAmadeus
Mandatory
Industry softwareItem 5

are paid to HSS are shown in this table. See Item 11 for details. Delphi System. You must install our required “Delphi” system, which is a cloud-based sales and events system from Amadeus Hospitality.

Delphi (Amadeus Hospitality)Amadeus
Mandatory
BookingItem 8

dentiality agreements). At certain times there might be only one approved or preferred vendor for certain hardware components or software applications, such as the GRO system, the Delphi system, and i

MeetingBrokerMeetingBroker
Mandatory
Industry softwareItem 11

reimbursement for our costs in developing and maintaining Delphi.fdc for our Network Hotels. Depending on your Hotel’s technology configuration, you may be required to utilize the MeetingBroker lead d

AdyenAdyen
PaymentsItem 11

ll be required to offer digital payments as an option to your guests. You must also open a merchant account and sign a Licensee Merchant Agreement with a third-party vendor called Adyen N.V. (“Adyen”)

AmadeusAmadeus
BookingItem 3

dismiss which has been fully briefed and pending before the court since October 20, 2025. Hilton Worldwide intends to vigorously defend its interests in this matter. Ryan Segal v. Amadeus IT Group, S.

Apple PayApple
PaymentsItem 11

In 2024, we rolled out an enhancement to this program that permits guests to make payments with certain third-party digital payment apps and online services such as Google Pay and Apple Pay. The third

CoStarCoStar
Industry softwareItem 3

ing before 12 2026 US GRADUATE BY HILTON the court since August 27, 2025. Hilton Worldwide intends to vigorously defend its interests in this matter. Jeanette Portillo, et. al. v. CoStar Group, Inc.,

Google PayGoogle
PaymentsItem 11

r debit cards. In 2024, we rolled out an enhancement to this program that permits guests to make payments with certain third-party digital payment apps and online services such as Google Pay and Apple

HotelKeyHotelKey
Industry softwareItem 5

system is called the Hilton Property Management System ("HPMS”). HPMS may also be referred to as the Property Engagement Platform (“PEP®”). We developed HPMS in collaboration with HotelKey, Inc., a th

YahooYahoo
MarketingItem 2

e has served as a director on the boards of Starbucks since June 2025, AT&T since March 2024, and Walmart since June 2012. She previously served as CEO, President, and Director of Yahoo!, Inc. from Ju

Franchisor behaviours

What the franchisor requires

18 requirements the franchisor states in this filing, each in its own words; 4 explicit no's; 12 questions the text does not settle, which is not a no.

Accounting

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We will have independent access to the information that will be generated by or stored in the OnQ system.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

At a minimum, by the fifteenth (15th) day of each month, you will submit to us the Operational Information for the previous month, and reflecting the computation of the amounts then due under Section 8, in the form, manner and time frame we require.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

Our affiliate, Hilton JV Acquisition LLC, currently holds a non-controlling equity interest in Groups360 LLC (“Groups360”), which is a third-party vendor that provides lead generation, advisory, and marketing services to the hotel industry (including us, our System hotels, and competitors) for group and event business.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 1

We may add elements to the System or modify, alter or delete elements of the System.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

For the fiscal year ended December 31, 2025, HSM had revenues of $54,141,339 in administrative fees on purchases made by franchisees of all of our brands.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Item 17

notify the telephone company and all listing agencies and directory publishers including Internet domain name granting authorities, Internet service providers, global distribution systems, and web search engines of the termination or expiration of your right to use the Marks, and any telephone number, any classified…

Data and IT

Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?

Yes

Item 1

(i) impose requirements concerning data security and data privacy, and data breach notifications.

Franchise management

Must the franchisee participate in a customer-satisfaction or net-promoter survey program?

Yes

Franchise agreement

5.1.8 participate in and pay all charges in connection with all required System guest complaint resolution programs, which programs may include chargebacks to the Hotel for guest refunds or credits and all required System quality assurance programs, such as guest comment cards, customer surveys and mystery shopper…

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Item 11

Under this program, we conduct periodic inspections of the Hotel and guest satisfaction surveys, audits, and assessments, to ensure your Hotel’s compliance with PIP requirements, cycled renovation requirements, and overall System Standards.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 8

We may periodically modify and update the Standards to reflect operational requirements, advances in technology, improved methods of manufacture, new materials structures and decor, new products, improved prices and other factors.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Franchise agreement

You will not open the Hotel unless and until you receive our written consent to do so pursuant to Subsection 6.4.2 or 6.4.3.

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

You may not register, own, or maintain any internet domain names, World Wide Web or other electronic communications sites, including mobile applications (each, a “Site” and collectively, “Sites”), relating to the Network, the System, or your Hotel, or that include the Marks.

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Item 16

You must participate in, and pay all charges related to, all guest frequency programs we or Hilton require, including the Hilton Honors guest reward programs and any successor programs.

Payments

Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?

Yes

Item 11

You must also open a merchant account and sign a Licensee Merchant Agreement with a third-party vendor called Adyen N.V.

Point of sale

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We will have independent access to the information that will be generated by or stored in the OnQ system.

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Item 11

You must use our required business computer system, which we may periodically change (Franchise Agreement, Sections 5.1.3 and 5.1.6).

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 7

We may charge additional training costs based on the number of personnel that require training.

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Item 11

We require participation by your general manager and director of sales (or equivalent) in an annual Brand or regional conference.

The filing answers no to 4 questions
  • Is there a franchisee advisory council, association or committee?Item 11
  • Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
  • Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?Item 6
  • Must the franchisee participate in a gift card program?Item 11

The vendor opportunity at Graduate by Hilton

Graduate by Hilton runs 33 franchised US units in the lodging segment, headquartered in Virginia as part of the Hilton portfolio. The 2026 FDD makes no financial performance representation. Royalty runs 5% of sales on a 23-year initial term, and units grew 3.1% year over year — a small, Hilton-standardized system where the software stack is largely set at the brand level.

Who controls software purchasing

Item 2 names Hilton's corporate leadership: Christopher J. Nassetta as Chief Executive Officer and President, Kevin J. Jacobs as Chief Financial Officer and Executive Vice President, Caroline Krass as Executive Vice President and General Counsel, Christopher Silcock as President of Global Brands and Commercial Services, and Christian Charnaux as Chief Development Officer and Executive Vice President. Graduate by Hilton sits alongside DoubleTree by Hilton, Homewood Suites by Hilton, Tempo by Hilton, Outset Collection by Hilton, LXR Hotels & Resorts and Motto by Hilton under Hilton's strategic multi-brand structure — a system-level buying decision, not a property-by-property one. The operator footprint tracked here covers 1 mapped operator across 1 located unit, concentrated in Wisconsin.

Tech named in the FDD, and what is actually required

Item 11 mandates Amadeus Delphi and Amadeus Hospitality, and Item 8 separately mandates Delphi (part of Amadeus Hospitality) — all from Amadeus. Item 11 also mandates MeetingBroker. Adyen and Apple Pay appear in Item 11, and Amadeus and CoStar appear in Item 3, all named without being required. The mandated cluster sits entirely on the reservations and meetings side, run through Amadeus.

Procurement, renewals, and timing

Item 8 runs on a specifications-only model: franchisees can generally buy from any source that meets Hilton's Standards, with named exceptions for signage, trademarked items, reservation systems, business computer systems and food-and-beverage consultants. Franchisees must use Hilton's Reservation Service for reservation referrals, and if they choose StiR Creative Collective for food-and-beverage consulting, that purchase must run through Hilton. Franchisees may propose an alternative supplier for approval. With a 23-year initial term and 3.1% unit growth, the reservations and payments stack named above is the part of this system most likely to see near-term vendor activity.

How to read the Graduate by Hilton FDD

The filing was filed with state franchise regulators in 2026, and the embedded PDF viewer below has the source document. Talk to FranCloud for a ranked target list of franchise systems that fit your ICP.

Questions vendors ask

Graduate by Hilton, answered from the filing

Hilton's corporate leadership controls it system-wide: Christopher Silcock (President, Global Brands and Commercial Services) and Christian Charnaux (Chief Development Officer) are the most relevant buying-center titles named in Item 2.
Item 11 mandates Amadeus Delphi, Amadeus Hospitality and MeetingBroker; Item 8 separately mandates Delphi. Adyen, Apple Pay, Amadeus and CoStar appear in the filing without being required.
33 franchised units in the lodging segment, all under Hilton's brand, with 3.1% unit growth year over year.
Item 8 sets a specifications-only model: franchisees may buy from any source meeting Hilton's Standards, except for signage, trademarked items, reservation systems, business computer systems and food-and-beverage consultants, which run through approved channels.
The system runs a 23-year initial term with steady 3.1% unit growth, and its reservations stack — Amadeus Delphi, Amadeus Hospitality and MeetingBroker — is set at the Hilton brand level rather than per franchisee.
The FDD was filed with state franchise regulators in 2026. Use the embedded PDF viewer below to read the full filing.
Source

Read the filing itself

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

WI1

Related Lodging brands

Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.