From the filings

HQ-led decisions

Embassy Suites by Hilton

Lodging

Embassy Suites by Hilton's franchise agreement puts software purchasing under Hilton's corporate control: every hotel must run the OnQ business computer system, the StayConnected guest-internet program, and Hilton's Digital Key, with Amadeus Hospitality's Delphi.fdc required for sales and events and the MeetingBroker platform required depending on a hotel's configuration. The system spans 239 hotels, all franchised, inside Hilton's wider brand family.

For software vendors selling into US franchise brands.

Live signals

Total units
239
239 franchised
Unit growth YoY
vs prior filing
AUV
Item 19, 2026
Royalty
2%
of gross sales
Ad fund
4%
national + local
Initial fee
$100K
per unit
Investment range
$59.11M–$90.91M
all-in, Item 7
Procurement
Standards based
from the filing
Non-compete
3 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

6%of gross sales (FY2026)

Ongoing fees: 6% of gross sales (FY2026)Royalty 2%, Ad fund 4%. Total 6% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 2%Ad fund 4%

Mandated & recommended tech

The systems vendors compete with

4 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

Amadeus DelphiAmadeus
Mandatory
Industry softwareItem 11

i system for Network Hotels. Depending on your Hotel’s technology configuration, you may be required to utilize the MeetingBroker lead distribution platform, which integrates with Delphi.fdc and other

Amadeus HospitalityAmadeus
Mandatory
Industry softwareItem 11

and $1,062 per month ($8,652 to $12,744 per year). These costs are normally not refundable. Delphi System You must use Delphi.fdc, a cloud-based sales and events system powered by Amadeus Hospitality,

Delphi (Amadeus Hospitality)Amadeus
Mandatory
BookingItem 8

dentiality agreements). At certain times there might be only one approved or preferred vendor for certain hardware components or software applications, such as the GRO system, the Delphi system, and i

MeetingBrokerMeetingBroker
Mandatory
Industry softwareItem 11

to help cover our costs in developing and maintaining the Delphi system for Network Hotels. Depending on your Hotel’s technology configuration, you may be required to utilize the MeetingBroker lead di

AdyenAdyen
PaymentsItem 11

ll be required to offer digital payments as an option to your guests. You must also open a merchant account and sign a Licensee Merchant Agreement with a third-party vendor called Adyen N.V. (“Adyen”)

AmadeusAmadeus
BookingItem 3

dismiss which has been fully briefed and pending before the court since October 20, 2025. Hilton Worldwide intends to vigorously defend its interests in this matter. Ryan Segal v. Amadeus IT Group, S.

Apple PayApple
PaymentsItem 11

In 2024, we rolled out an enhancement to this program that permits guests to make payments with certain third-party digital payment apps and online services such as Google Pay and Apple Pay. The third

CoStarCoStar
Industry softwareItem 3

as been fully briefed and pending before the court since August 27, 2025. Hilton Worldwide intends to vigorously defend its interests in this matter. Jeanette Portillo, et. al. v. CoStar Group, Inc.,

Google PayGoogle
PaymentsItem 11

r debit cards. In 2024, we rolled out an enhancement to this program that permits guests to make payments with certain third-party digital payment apps and online services such as Google Pay and Apple

HotelKeyHotelKey
Industry softwareItem 5

system is called the Hilton Property Management System ("HPMS”). HPMS may also be referred to as the Property Engagement Platform (“PEP®”). We developed HPMS in collaboration with HotelKey, Inc., a th

YahooYahoo
MarketingItem 2

on the boards of Starbucks since June 2025, AT&T since March 2024, and Walmart since 10 2026 US EMBASSY SUITES June 2012. She previously served as CEO, President, and Director of Yahoo!, Inc. from Jul

Franchisor behaviours

What the franchisor requires

18 requirements the franchisor states in this filing, each in its own words; 7 explicit no's; 9 questions the text does not settle, which is not a no.

Accounting

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We will have independent access to your Hotel’s event sales information stored in these systems (including accounts, inventory, bookings and other data).

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

At a minimum, by the fifteenth (15th) day of each month, you will submit to us the Operational Information for the previous month, and reflecting the computation of the amounts then due under Section 8, in the form, manner and time frame we require.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

We did not sell any goods, services or supplies to our franchisees in 2025.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

HSM has various discount agreements with manufacturers and suppliers, under which it receives rebates and allowances based on the total volume of sales purchased from the manufacturer.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you want to use a product, or a particular brand or model, that has not been specified as having met our standards, or if you want to purchase from an unapproved supplier an item that must be purchased from an approved supplier, then you can submit a written request for us to approve the product or supplier.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Item 17

notify the telephone company and all listing agencies and directory publishers including Internet domain name granting authorities, Internet service providers, global distribution systems, and web search engines of the termination or expiration of your right to use the Marks, the Trade Name, and any telephone number…

Data and IT

Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?

Yes

Franchise agreement

comply with all Standards that relate to Privacy Laws and the privacy and security of Personal Information

Franchise management

Must the franchisee participate in a customer-satisfaction or net-promoter survey program?

Yes

Franchise agreement

participate in and pay all charges in connection with all required System guest complaint resolution programs, which programs may include chargebacks to the Hotel for guest refunds or credits and all required System quality assurance programs, such as guest comment cards, customer surveys and mystery shopper programs.

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Item 11

Under this program, we conduct periodic inspections of the Hotel and guest satisfaction surveys, audits, and assessments, to ensure your Hotel’s compliance with PIP requirements, cycled renovation requirements, and overall System Standards.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 8

We may periodically modify and update Standards to reflect operational requirements, advances in technology, improved methods of manufacture, new materials structures and decor, new products, improved prices and other factors.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Franchise agreement

Site Control: Before commencement of Construction Work, but not later than the Construction Work Completion Date, you must submit to us evidence satisfactory to us showing your title to, or long-term possessory interest in, the real property on which the Hotel will be sited (i.e. a conformed copy of the deed, or…

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Franchise agreement

You may not register, own, or maintain any Sites that relate to the Network, or the Hotel, or that include the Marks.

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Item 16

You must participate in, and pay all charges related to, all guest frequency programs we or Hilton require, including the Hilton Honors Worldwide guest reward programs or any successor programs.

People

Must employees wear uniforms specified by the franchisor?

Yes

Item 8

You must comply with our Standards regarding the purchase of products and services for use at and for your Hotel, including furniture, fixtures, equipment, amenities, food and beverages, operating supplies, consumable inventories, merchandise to be used at and/or sold from the Hotel, signs and graphics, uniforms…

Point of sale

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We will have independent access to your Hotel’s event sales information stored in these systems (including accounts, inventory, bookings and other data).

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Item 11

You must use our required business computer system, which we may periodically change (Franchise Agreement, Sections 5.1.3 and 5.1.6).

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 5

We may charge you for the training services and materials, including any Pre- Opening Training Resources.

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Item 11

We require participation by your general manager and director of sales (or equivalent) in an annual Brand or regional conference.

The filing answers no to 7 questions
  • Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?Item 11
  • Is there a franchisee advisory council, association or committee?Item 11
  • Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?Item 11
  • Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
  • Must the franchisee buy products from a designated distributor?
  • Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?Item 11
  • Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?Item 11

The vendor opportunity at Embassy Suites by Hilton

Embassy Suites by Hilton operates 239 hotels, all franchised. Item 19 of the FDD includes a financial performance representation. Embassy Suites sits inside the Hilton brand family alongside DoubleTree by Hilton, Homewood Suites by Hilton, Tempo by Hilton, Outset Collection by Hilton, LXR Hotels & Resorts, and Motto by Hilton — a single technology standard that reaches well beyond this one brand.

Who controls software purchasing

Hilton's headquarters controls software purchasing for Embassy Suites by Hilton under Sections 5.1.3 and 5.1.6 of the Franchise Agreement. Hilton currently requires "OnQ," the business computer system that connects hotels to Hilton's reservation offices and travel planners, and reserves the right to change that system at any time. CEO and President Christopher J. Nassetta and President of Global Brands and Commercial Services Christopher Silcock sit atop that decision chain; CFO Kevin J. Jacobs oversees the budget technology purchases draw on.

Tech named in the FDD, and what is actually required

Hotels must use the OnQ system with authorized hardware and software; the "StayConnected" guest-internet program, with required hardware, an access circuit, and a subscription; HPMS software licensed from Hilton affiliate HSS; and Hilton's Digital Key system for wireless room entry through the Hilton Honors App. Hotels must also install the required GRO revenue-optimization system, currently based on IDeaS. Amadeus Hospitality's Delphi platform is required under Items 8 and 11, and the MeetingBroker lead-distribution platform, which integrates with Delphi.fdc, applies depending on a hotel's technology configuration — franchisees may also need a separate license agreement with Amadeus Hospitality to use it. The FDD also names Adyen, Apple Pay, Amadeus, and CoStar.

Procurement, renewals, and timing

Item 8 runs on specifications rather than a fixed supplier list: franchisees can buy from any supplier that meets Hilton's standards, except where Hilton requires specific systems or sources, such as the OnQ system, Guest Internet Access, the Reservation Service, and exterior signage. Hilton may in the future require FF&E or supplies from an approved supplier and may derive revenue from those purchases. The initial term for new construction generally runs 23 years, with a monthly royalty of 3.5% of Gross Rooms Revenue in the first year, 4.5% in the second and 5.5% thereafter.

How to read the Embassy Suites by Hilton FDD

The embedded viewer below carries Embassy Suites by Hilton's 2026 Franchise Disclosure Document in full, including the Item 11 technology and Item 8 supplier-restriction language summarized above.

Talk to FranCloud for a ranked list of franchise systems like Embassy Suites by Hilton where the technology mandate lines up with your product.

Questions vendors ask

Embassy Suites by Hilton, answered from the filing

Hilton's corporate office in Virginia sets and periodically updates the required business computer system and guest-technology standards under the Franchise Agreement. Vendors should approach Hilton's brand and technology leadership — CEO and President Christopher J. Nassetta and President of Global Brands Christopher Silcock — rather than individual hotel owners.
Item 11 requires the OnQ business computer system, the StayConnected guest-internet program, Digital Key, HPMS software licensed from affiliate HSS, and the GRO revenue system based on IDeaS. Delphi.fdc, powered by Amadeus Hospitality, is required, and the MeetingBroker lead-distribution platform applies depending on a hotel's configuration. The FDD also names Adyen, Apple Pay, Amadeus, and CoStar.
239 total units, all 239 franchised and none company-owned, in the lodging segment.
Item 8 runs on specifications: franchisees can buy from any supplier meeting Hilton's standards, except where Hilton requires specific systems or sources — including the OnQ system, Guest Internet Access, the Reservation Service, and exterior signage.
The initial term for new construction generally runs 23 years. Embassy Suites by Hilton sits inside Hilton's brand family alongside DoubleTree, Homewood Suites, Tempo, Outset Collection, LXR Hotels & Resorts, and Motto, so a vendor that clears Hilton's system-wide OnQ standard reaches those brands too.
The embedded PDF viewer below carries Embassy Suites by Hilton's 2026 Franchise Disclosure Document.
Source

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The brands you can actually sell into, from the filings.

Operator footprint

Embassy Suites by Hilton’s FDD on file does not disclose a franchisee directory.

Related Lodging brands

Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.