From the filings

+3.846% units YoYHQ-led decisions

Staybridge Suites

Lodging

Staybridge Suites franchises 297 extended-stay hotels nationwide under IHG, alongside Holiday Inn, Crowne Plaza, and Kimpton. All hotels are required to use the NextGen Payments card-processing program, with Fiserv as the SCH-approved merchant service provider and FreedomPay contracted for tokenization, and every hotel must utilize the Cloud PMS.

For software vendors selling into US franchise brands.

Live signals

Total units
297
297 franchised
Unit growth YoY
+3.846%
vs prior filing
AUV
Item 19, 2025
Royalty
2%
of gross sales
Ad fund
2.5%
national + local
Initial fee
$500
per unit
Investment range
$21.22M–$31.87M
all-in, Item 7
Procurement
Approved supplier
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

4.5%of gross sales (FY2026)

Ongoing fees: 4.5% of gross sales (FY2026)Royalty 2%, Ad fund 2.5%. Total 4.5% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 2%Ad fund 2.5%

Mandated & recommended tech

The systems vendors compete with

4 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

FiservFiserv
Mandatory
PaymentsItem 1

ent and staff who are properly trained and competent to operate NGP at all times. Each licensee will be required to enter into a merchant processing application and agreement with Fiserv, the SCH- app

FreedomPayFreedomPay
Mandatory
PaymentsItem 1

the SCH- approved merchant service provider, and a participation agreement with FreedomPay and SCH (see Exhibit G-4 to this Disclosure Document). Holiday’s Involvement with Condominium Projects and Ti

HotelKeyHotelKey
Mandatory
Industry softwareItem 8

provided in the Profit and Loss Statement for the Global Technology division is not generally available to licensees). Hotels must utilize the Cloud PMS. Currently SCH recommends HotelKey Cloud PMS fo

Oracle OPERAOracle
Mandatory
Industry softwareItem 8

s not generally available to licensees). Hotels must utilize the Cloud PMS. Currently SCH recommends HotelKey Cloud PMS for Brand System hotels; however, you may choose to utilize OPERA Cloud PMS You

CventCvent
BookingItem 17

d Revenue Management touchpoints • Dedicated Mailbox for inquiries and modifications Sales Strategy & Activation • Consultation and configuration of Meeting Broker, eProposal, and Cvent • Respond to a

Delphi (Amadeus Hospitality)Amadeus
BookingItem 6

tel size, Annually Platform and 2Way charged in 500 MB units: $370 per unit/per year (Payable to Note 9 Interface (minimum of 4 units). Holiday) Interface Subscription: $2,200 for Delphi Staybridge 20

First DataFiserv
PaymentsItem 17

plication and Agreement for New Properties (“Addendum”) is entered into between FDS Holdings, Inc. (“First Data” or “Processor”), Bank of America, N.A. (“Bank”) (collectively with First Data, “Service

MeetingBrokerMeetingBroker
Industry softwareItem 6

IHG Business Edge Program (Payable to SCH) Monthly 4% of consumed or presumed/agreed room Groups & Meetings revenue for leads sent to hotels via IHG Note 5 (“G&M”) Fee (Payable to MeetingBroker SCH) S

NextGen PaymentsNextGen Payments
PaymentsItem 6

Every five years following the IHG Connect Hardware original purchase Software License Varies; can range from $1,000 to $200,000 date Note 9 Renewal (Payable to Service Provider) NextGen Payments (“NG

OracleOracle
POSItem 17

places the secure payment solution previously in use by IHG and Hotel and is supported by key third party providers including FreedomPay, Inc. (“FreedomPay”), Oracle Corporation (“Oracle”), Hewlett-Pa

Sabre SynXisSabre Hospitality
Industry softwareItem 3

compromise of personal information due to a data security breach affecting Kimpton Hotels during the period August 10, 2016 – March 9, 2017. This suit relates to the breach of the Sabre SynXis reserva

TripAdvisorTripAdvisor
Industry softwareItem 17

Implementation of hotel website content update requests via centralized team/inbox • Annual 3rd party website content and photography audit & implementation (Expedia, Booking.com, Tripadvisor, Trivago

Franchisor behaviours

What the franchisor requires

22 requirements the franchisor states in this filing, each in its own words; 2 explicit no's; 10 questions the text does not settle, which is not a no.

Accounting

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Franchise agreement

Licensee understands that IHG and its Affiliates will have access to certain reports and information relating to the Hotel and generated through the use of the Curated Solutions, including information relating to revenues, room occupancy, and availability, as well as Personal Data.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Item 17

Upon request, you will provide us and our Affiliates, quarterly financial statements within 45 days after the end of each fiscal quarter and annual audited financial statements within 90 days after the end of each fiscal year.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

Nothing in your License prevents Holiday from having an ownership interest in any other business, including firms providing products or services to you or providing procurement services to you.

Is there a franchisee advisory council, association or committee?

Yes

Item 20

The IHG Owners Association was created by Holiday’s predecessor in interest in 1956.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Franchise agreement

(9) adopt all improvements or changes to the Brand System as may be designated by IHG from time to time;

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

Prices paid by licensees for goods and services as a participant of the IHG Procurement Program and/or under a Brand Standard/Specification Program may include up to a 6% fee.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If Holiday requires you to purchase equipment, furnishings, supplies or other products for the Hotel from a designated or approved supplier or service provider to comply with the Standards, then you must procure the products or services from the approved supplier unless you receive prior written approval to procure…

Data and IT

Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?

Yes

Item 17

As part of your obligation to comply with Card Organization Rules, you are required to comply with PCI DSS.

Franchise management

Must the franchisee participate in a customer-satisfaction or net-promoter survey program?

Yes

Franchise agreement

maintaining minimum product and service quality standards and scores for quality assurance and guest survey programs established and maintained by IHG, as such programs may be modified by IHG from time to time

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

participate in IHG’s quality evaluation system, as such system may be modified by IHG from time to time (the “Quality System”). The Quality System may include, but shall not be limited to, online questionnaires for the Hotel to complete and/or inspections of the Hotel by IHG’s representatives;

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 11

All Hotels in the Brand System are subject to the Standards, which Holiday may change from time to time.

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Franchise agreement

Licensee shall not promote, maintain, implement or be responsible for any web site in connection with the licensed Hotel without the prior written approval of IHG, and if approved by IHG, any such web site shall comply with all of IHG’s web site requirements as set forth in the Standards or otherwise.

Is a minimum grand opening advertising spend required?

Yes

Franchise agreement

Licensee will conduct an opening advertising and marketing campaign that complies with the Standards.

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Franchise agreement

An Initial Loyalty Marketing Contribution and a monthly Loyalty Program Contribution, currently known as the “IHG One Rewards Fee” (or other guest loyalty and frequency program fee as it may be re- characterized from time to time) at the prevailing rate on qualifying room rates and other eligible hotel charges for…

Operations

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

If Holiday requires you to purchase equipment, furnishings, supplies or other products for the Hotel from a designated or approved supplier or service provider to comply with the Standards, then you must procure the products or services from the approved supplier unless you receive prior written approval to procure…

Payments

Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?

Yes

Franchise agreement

In addition, Licensee will be required to enter into a merchant processing application and agreement with the IHG-approved merchant service provider.

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Franchise agreement

IHG requires Licensee to pay all outstanding fees by electronic funds transfer, direct account debit, ACH or other similar technology designed to accomplish the same purpose as may be designated by IHG.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Franchise agreement

Licensee must ensure suitable, qualified individuals are employed at the Hotel in such number as is sufficient to staff all positions at the Hotel in accordance with the Standards.

Must employees wear uniforms specified by the franchisor?

Yes

Item 8

All employees must wear the Brand System defined uniform from the Cintas Uniform Collection or such other mandated supplier.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Item 8

Food and Beverage Point of Sale (“POS”) System If offering a food and/or bar outlet at the Hotel, you must use an approved F&B POS System that meets the Standards which includes full integration with the PMS.

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Franchise agreement

Licensee understands that IHG and its Affiliates will have access to certain reports and information relating to the Hotel and generated through the use of the Curated Solutions, including information relating to revenues, room occupancy, and availability, as well as Personal Data.

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 11

In addition, the General Manager, Guest Service Manager, Sales Director/Manager, Executive Housekeepers, Director of Engineering and Food and Beverage Director or Manager must also complete annual retraining requirements as Holiday may designate.

The filing answers no to 2 questions
  • Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
  • Must the franchisee participate in a regional advertising cooperative when one exists?Item 11

The vendor opportunity at Staybridge Suites Staybridge Suites franchises 297 extended-stay hotels nationwide, entirely franchised with no company-owned units, under IHG alongside Holiday Inn, Crowne Plaza, and Kimpton. Franchised outlets grew 3.846% year over year, and the system charges a 5.5% royalty on Gross Suites Revenues.

Who controls software purchasing Holiday and its parent Six Continents Hotels designate the required suppliers, certify the PMS, and administer the NextGen Payments program. Mark Sergot, Chief Development Officer for the Americas, and Colin Macdonald, Senior Vice President of US and Canada Franchise Operations, are among the IHG officers named in the filing.

Tech named in the FDD, and what is actually required All hotels are required to use the NextGen Payments card-processing program: Fiserv is the SCH-approved merchant service provider every licensee must contract with, and SCH has contracted with FreedomPay for the tokenization application services. Hotels must utilize the Cloud PMS — SCH currently recommends HotelKey Cloud PMS and permits OPERA Cloud PMS — alongside required PMS hardware, software, training, and support from the PMS Provider. Access to the Reservation System, IHG Concerto, the GDS, and the Revenue Management System through the IHG Concerto platform must be bought from designated third-party vendors or from third-party vendors whose equipment and software meet Holiday's specifications. Licensees must also enter into a Joinder Agreement with Hewlett-Packard to obtain the PMS hardware, software, and deployment services, and a Microsoft Select Participation Agreement. Hotels must also utilize an approved Keycard System, install one of the IHG-approved door lock models, and, where there is a food or bar outlet, use an approved F&B POS System integrated with the PMS.

Procurement, renewals, and timing Item 8 runs an approved-supplier list built around IHG's Standards: franchisees buy from designated or approved suppliers wherever the Standards require it, and can request approval to use an alternative supplier. Item 17 covers transfer and termination conditions, and the License does not provide for renewal or term extensions.

How to read the Staybridge Suites FDD The embedded PDF viewer below holds Staybridge Suites' 2026 Franchise Disclosure Document. Read Item 8 for the payment-processing and PMS requirements and Item 11 for the full technology requirements. Talk to FranCloud for a ranked list of IHG-family systems worth the same pitch.

Questions vendors ask

Staybridge Suites, answered from the filing

Staybridge sits inside IHG, where Mark Sergot serves as Chief Development Officer for the Americas and Colin Macdonald as Senior Vice President of US and Canada Franchise Operations. Holiday and its parent Six Continents Hotels designate the required suppliers, certify the PMS, and administer the NextGen Payments program.
All hotels are required to use the NextGen Payments card-processing program, with Fiserv as the SCH-approved merchant service provider and FreedomPay providing the tokenization services. Hotels must utilize the Cloud PMS; SCH recommends HotelKey Cloud PMS and permits OPERA Cloud PMS. The Reservation System and revenue management run through IHG Concerto.
Staybridge Suites operates 297 franchised extended-stay hotels, with no company-owned units. Licensed outlets rose from 286 to 297 during 2025, a net gain of 11.
Item 8 runs an approved-supplier list: franchisees must build, furnish, and equip each hotel to IHG's Standards, buying from designated or approved suppliers wherever those Standards require it, and can request approval to use an alternative supplier.
Item 17 covers Staybridge's transfer and termination conditions, and the License does not provide for renewal or term extensions. With a 5.5% royalty on Gross Suites Revenues and franchised outlets growing 3.846% year over year, the more frequent purchasing trigger is any update to IHG's designated PMS or payment-processor list.
The embedded PDF viewer below holds Staybridge Suites' 2026 Franchise Disclosure Document. Read Item 8 for the payment-processing and PMS requirements and Item 11 for the full technology and telecommunications requirements.
Source

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Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.