From the filings

HQ-led decisions

Microtel Inns and Suites Franchising

Lodging

Microtel Inns and Suites Franchising controls software purchasing from parent company Wyndham's corporate office: franchisees must run the Wyndham-designated property management system — Oracle OPERA or Aven SynXis — plus RevIQ, and use Elavon as the approved payment gateway. The system spans 280 franchised hotels, all under Wyndham.

For software vendors selling into US franchise brands.

Live signals

Total units
280
280 franchised
Unit growth YoY
-1.754%
vs prior filing
AUV
Item 19, 2026
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$40K
per unit
Investment range
$7.51M–$9.56M
all-in, Item 7
Procurement
Standards based
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

8%of gross sales (FY2026)

Ongoing fees: 8% of gross sales (FY2026)Royalty 6%, Ad fund 2%. Total 8% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 6%Ad fund 2%

Mandated & recommended tech

The systems vendors compete with

5 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

ElavonElavon
Mandatory
PaymentsItem 11

PMS. We currently have one approved gateway provider to support tokenization and chip and pin technology. Accordingly, you are required to sign the Hosted Services Agreement with Elavon (Exhibit C-3),

Oracle OPERAOracle
Mandatory
Industry softwareItem 5

e includes remote deployment, installation, and training and must be paid at least 30 days before the Opening Date of the Facility. You will be required to subscribe to any future OPERA upgrade when i

RevIQRevIQ
Mandatory
Industry softwareItem 11

of the Standard Interfaces (as described below). Fees for the set up and installation of additional interfaces range from $525 to $3,050 per interface, including a mandatory $750 RevIQ Standard interf

Sabre SynXisSabre Hospitality
Mandatory
Industry softwareItem 11

tended for a limited- or select-service facility requiring core PMS functionality, with no meeting space, no food and beverage, and a limited number of workstations. If you choose SynXis Property Hub,

SynXisSabre Hospitality
Mandatory
BookingItem 5

n System. We have approved two property management systems (“PMS”) under our technology standard, which are provided by third parties through contracts with us: Aven Hospitality’s SynXis® system and t

MedalliaMedallia
MarketingItem 6

assistance tracking your preventative maintenance needs, as measured by your Facility (i) receiving a failing score on a quality assurance inspection or (ii) receiving an average Medallia overall scor

OracleOracle
POSItem 5

nagement systems (“PMS”) under our technology standard, which are provided by third parties through contracts with us: Aven Hospitality’s SynXis® system and the OPERA® system from Oracle Hospitality (

STRCoStar
Industry softwareItem 11

s, and market to determine the most suitable level of service. See Exhibit C-7 and Item 6 for additional description of options and fees. • Standard RMS is a service that includes STR review and evalu

TripAdvisorTripAdvisor
Industry softwareItem 19

rate each month. 2 A “Comparable Social Review Score” means that, during 2025, a Chain Facility (i) received at least ten total reviews via Medallia, which aggregates reviews from Tripadvisor, major o

Franchisor behaviours

What the franchisor requires

17 requirements the franchisor states in this filing, each in its own words; 8 explicit no's; 9 questions the text does not settle, which is not a no.

Accounting

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We can and may independently access your electronic information and data and collect and use this electronic information and data in any manner we choose, without any compensation to you.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

We may designate sole Approved Suppliers for various items, which may include us or an affiliate.

Is there a franchisee advisory council, association or committee?

Yes

Item 11

However, we review the annual marketing and sales plan with the Microtel Franchise Advisory Council (“FAC”), which acts in an advisory capacity only and provides input on the plan.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Franchise agreement

In our discretion, we may change, delete from, or add to the System, including any of the Marks or System Standards, in response to changing market conditions.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

Approved Suppliers generally pay WSSI a commission based upon the volume of sales to franchisees.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

10

Item 8

We expect that these items will represent approximately 10% to 15% of your annual purchases and leases.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

Otherwise, you can purchase items from any party you wish as long as the items meet our System Standards.

Data and IT

Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?

Yes

Franchise agreement

The Facility will comply with the Payment Card Industry Data Security Standard (PCI DSS) concerning cardholder information, as well as applicable laws and regulations, and such other requirements as we may include in the System Standards Manual or as we may otherwise communicate from time to time for such purpose.

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Item 11

We or our contractor will conduct announced and unannounced inspections and/or mystery shops of the Facility.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Franchise agreement

In our discretion, we may change, delete from, or add to the System, including any of the Marks or System Standards, in response to changing market conditions.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

We grant a franchise for a new construction Facility for a specific location or site only and approve your site when we approve your Franchise Application.

Marketing

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Franchise agreement

You will participate in the Wyndham Rewards program or any successor guest rewards

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

The only items you must buy from an Approved Supplier are items bearing the Marks (such as signage, supplies, and digital photographs); certain elements necessary to create the brand-defining ambience (such as music, scent, or specific décor); and/or services related to health and safety (which includes sanitation…

Payments

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Item 6

In the online environment, payment can be made by electronic check (via ACH).

Point of sale

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We can and may independently access your electronic information and data and collect and use this electronic information and data in any manner we choose, without any compensation to you.

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Franchise agreement

We may charge you full or discounted tuition for “refresher” training for your general manager or for additional staff members who complete the training program with your general manager.

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Item 11

Conferences We require general managers to attend an annual national leadership conference.

The filing answers no to 8 questions
  • Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?Franchise agreement
  • Does the franchisor charge a fee to evaluate a proposed supplier?Item 8
  • Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Franchise agreement
  • Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
  • Is a minimum grand opening advertising spend required?Franchise agreement
  • Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?Franchise agreement
  • Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
  • Must equipment be purchased from designated or approved suppliers?Item 8

The vendor opportunity at Microtel Inns and Suites Franchising

Microtel Inns and Suites Franchising operates 280 hotels, all franchised, under parent company Wyndham. The FDD makes a financial performance representation. Franchised outlets fell 1.754% year over year, and the operator data maps roughly 118 located units across 115 mapped operators, concentrated in New York, North Carolina, Minnesota, Kentucky, and Louisiana.

Who controls software purchasing

Microtel's technology decisions run through Wyndham's corporate office. Shilpan Patel, Wyndham's Executive Vice President of North America Franchise Operations, oversees franchise operations across a portfolio that includes Microtel sibling brands AmericInn, WHR Extended Stay, Howard Johnson, Wingate Inns International, The Registry Collection Hotels, and Travelodge. Geoff Ballotti serves as Wyndham's President and Chief Executive Officer.

Tech named in the FDD, and what is actually required

Franchisees must use the property management system Wyndham designates — Oracle OPERA or Aven SynXis — and must install network connectivity so the PMS can interface with the reservation system, and the Facility must participate in Wyndham's Central Reservation System on an exclusive basis. Franchisees must also implement Wyndham Connect, the designated guest engagement platform, and use the standardized Wyndham Gateway guest-internet portal Wyndham designates. RevIQ is separately mandated. Wyndham has designated Elavon as its sole approved gateway provider for tokenization and chip-and-pin technology, and franchisees must sign Elavon's Hosted Services Agreement. Medallia is in use elsewhere in the filing; Oracle (apart from OPERA) and STR are also named.

Procurement, renewals, and timing

Item 8 runs on specifications for most purchases: franchisees may buy from any supplier meeting Wyndham's standards, except items bearing the Marks and certain technology systems — guest wireless internet, credit card acquiring services, Wyndham Gateway, and the PMS — which must come from Approved Suppliers, and call-center reservation services, which must come from Wyndham or an affiliate. There is only one approved supplier for the credit-card gateway services tied to one of the PMS options and one for the Wyndham Gateway software and hardware. Suppliers not on the Approved Supplier list may register with Wyndham's sourcing affiliate, WSSI, for approval. The initial term runs 20 years; renewal runs on Wyndham's then-current Franchise Agreement and a Relicense Fee, and the new agreement may carry materially different terms.

How to read the Microtel FDD

The embedded PDF viewer below carries Microtel's 2026 Franchise Disclosure Document. Vendors evaluating a pitch to Microtel or its Wyndham sibling brands can talk to FranCloud for a ranked target list across the portfolio.

Questions vendors ask

Microtel Inns and Suites Franchising, answered from the filing

Wyndham's corporate office designates Microtel's required property-management, reservation, and payment-gateway systems. Shilpan Patel, Wyndham's Executive Vice President of North America Franchise Operations, oversees franchise operations; vendors should approach Wyndham's HQ technology team.
Franchisees must run the Wyndham-designated property management system — Oracle OPERA or Aven SynXis — plus RevIQ, and sign Elavon's Hosted Services Agreement as the approved payment gateway. Medallia is in use elsewhere in the filing; Oracle and STR are also named.
280 total units, all franchised, in the lodging segment, concentrated in New York, North Carolina, Minnesota, Kentucky, and Louisiana.
Item 8 runs on specifications for most purchases; items bearing the Marks and certain technology systems, including the PMS, must come from Approved Suppliers, and call-center reservation services from Wyndham or an affiliate. Other suppliers may register with Wyndham's sourcing affiliate, WSSI, for approval.
The initial term runs 20 years. Renewal runs on a Relicense Fee basis under Wyndham's then-current Franchise Agreement, which may carry materially different terms — worth tracking for technology-contract leverage.
The embedded PDF viewer below carries Microtel's 2026 Franchise Disclosure Document.
Source

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

115 operators run 118 mapped locations. 3 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit112
2–9 units3

Top states by locations

NY22
NC21
MN8
KY7
LA7

Related Lodging brands

Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.