+11.848% units YoYHQ-led decisions

Mr. Electric

Home services

Software purchasing at Mr. Electric is controlled at the corporate level, with a mandated tech stack that includes ServiceTitan and FranConnect. The franchise system comprises 236 units, all franchised, generating an average unit volume of $514,894. For vendors, this represents a concentrated, single-buyer opportunity with a clear technology mandate.

Mandated & recommended tech

The systems vendors compete with

7 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.

CUSTOMER
Mandatory
CrmItem 11

Introduction to CUSTOMER

CUSTOMER Service System
Mandatory
CrmItem 11

CUSTOMER Service System

FranConnectFranConnect
Mandatory
Proprietary systemItem 11

Introduction to Franconnect

Mr. Electric franchise system
Mandatory
Proprietary systemItem 11

the Mr. Electric franchise system

Mr. Electric proprietary software
Mandatory
Proprietary systemItem 11

We are not required to provide you with any assistance.

ProTradeNet
Mandatory
Industry softwareItem 11

Introduction to ProTradeNet

ServiceTitanServiceTitan, Inc.
Mandatory
Field serviceItem 11

Introduction to ServiceTitan

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.

Sales LeaderRegional 100 499

HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.

VP SalesHead of SalesCROSales Director
  1. 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
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Live signals

Total units
236
236 franchised
Unit growth YoY
+11.848%
vs prior filing
AUV
$515K
Item 19, 2026
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$43K
per unit
Investment range
$160K–$357K
all-in, Item 7
Procurement
Approved supplier
from the filing

The vendor opportunity at Mr. Electric

Mr. Electric operates a network of 236 franchised locations, all under a corporate mandate for technology. With an average unit volume (AUV) of $514,894 and year-over-year unit growth of 11.85%, the system is expanding, creating a growing addressable market for software vendors. The franchisor is headquartered in Texas and appears to be independently owned, with no parent company on file. For a SaaS vendor, the opportunity is a single-decision-maker sale: convince the corporate team, and you gain access to every unit.

Who controls software purchasing

The executive team listed in the 2026 Franchise Disclosure Document includes President Joshua McCormick, Vice President of Operations Brandon Bushey, and Chief Executive Officer Michael Anthony Davis. The presence of a VP of Operations in a system with a fully mandated tech stack strongly suggests that operational software decisions run through this group. Additional financial oversight comes from SVP, Corporate Controller Malia Gelfo and VP of Finance Heather Shipley. When pitching Mr. Electric, your primary buyer personas are the operations and executive leadership, not individual franchisees.

Mandated and current tech stack

The FDD is explicit: franchisees must use a specific set of systems. The mandated stack includes ServiceTitan by ServiceTitan, Inc., FranConnect by FranConnect, a CUSTOMER system, a CUSTOMER Service System, the Mr. Electric franchise system, Mr. Electric proprietary software, and ProTradeNet. This is a locked-down environment. Any new software must either integrate with ServiceTitan and FranConnect or replace a component that the franchisor is willing to swap out. The mandate covers operational, customer management, and procurement functions.

Procurement, renewals, and timing

Details on the procurement model from FDD Item 8 are not available in the current extract, and the initial franchise term and renewal conditions from Item 17 are also not disclosed. This lack of visibility means contract windows are opaque. However, the 11.85% unit growth rate indicates an active franchisor that is likely evaluating or refreshing systems to support scale. Vendors should approach Mr. Electric with a clear integration story for ServiceTitan and FranConnect, as these are the backbone systems.

How to read the Mr. Electric FDD

The 2026 FDD is the primary source for understanding Mr. Electric's technology mandates, executive structure, and unit economics. The document is filed with state franchise regulators and contains the legal disclosures that govern the franchise relationship. For software vendors, Items 1, 8, and 11 are the most critical sections. The embedded viewer below provides the full text. Focus on the mandated supplier lists and any provisions for technology modifications or approved vendor programs.

For a ranked target list of franchise systems matched to your software category, talk to FranCloud.

Questions vendors ask

Mr. Electric, answered from the filing

The buying center includes President Joshua McCormick, VP of Operations Brandon Bushey, and CEO Michael Anthony Davis. Given the mandated tech stack, operational leadership likely drives software decisions.
The 2026 FDD mandates ServiceTitan by ServiceTitan, Inc., FranConnect by FranConnect, a CUSTOMER system, a CUSTOMER Service System, the Mr. Electric franchise system, proprietary software, and ProTradeNet.
There are 236 total units, all of which are franchised. The number of company-owned units is not disclosed in the most recent FDD.
Specific procurement restrictions or designated supplier requirements are not detailed in the available FDD extracts. The mandate list suggests a closed, corporate-controlled technology environment.
The initial term length and renewal conditions are not disclosed in the available FDD extracts. Monitor for operational leadership changes or new tech mandates as potential triggers.
The 2026 FDD was filed with state franchise regulators. You can review the embedded PDF viewer below for the full technology and procurement disclosures.
Source

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Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.