MRA Intranet/Franconnect 1 0 Webinar/Video-Conferencing
Mr. Appliance
Home servicesSoftware purchasing at Mr. Appliance is controlled at the corporate level, with key decision-makers including President Glenn Lewis and VP of Operations Andrew Gerald Pittman. The franchise mandates a specific operational stack featuring FranConnect, QuickBooks, and SmartWare across all 311 franchised locations. This creates a concentrated addressable market for vendors whose tools can integrate with or augment this existing ecosystem.
Mandated & recommended tech
The systems vendors compete with
5 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.
designated the Manager (i.e., Neighborly Company) to administer the MAP Fund
Vendors / ProTradeNet
Budget and Quickbooks
SmartWare/SmartWare Mobile 1 0 Webinar/Video-Conferencing
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.
HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.
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Live signals
The vendor opportunity at Mr. Appliance
Mr. Appliance operates a system of 311 units, all of which are franchised, with no company-owned locations on file. The brand is part of the home services sector and headquartered in Texas. Year-over-year unit growth is a modest 0.323%, indicating a stable, mature network rather than one in rapid expansion. For a software vendor, this represents a concentrated opportunity: a single sale to the franchisor can influence technology adoption across the entire network. The operator footprint shows 80 mapped operators, including 7 multi-unit owners, with the vast majority (73) running a single location. This structure reinforces the power of the franchisor in dictating technology standards.
Who controls software purchasing
Software purchasing authority rests at the corporate level. The FDD lists Glenn Lewis as President and Andrew Gerald Pittman as Vice President of Operations, both of whom are central to operational and technology decisions. Michael Anthony Davis serves as Chief Executive Officer. The financial oversight team includes Malia Gelfo, SVP, Corporate Controller, and Heather Shipley, VP of Finance, who would be key stakeholders for any financial or accounting software pitch. The mandate of systems like QuickBooks and FranConnect confirms that the franchisor, not individual franchisees, selects and enforces core technology. A vendor's path to adoption runs directly through this HQ team.
Mandated and current tech stack
The FDD explicitly mandates five systems. FranConnect by FranConnect serves as the franchise management platform. QuickBooks by Intuit Inc. is the mandated accounting software. For field service operations, the system relies on SmartWare and SmartWare Mobile. Additionally, Neighborly Company and ProTradeNet are listed as mandated entities, likely functioning as procurement or operational support networks rather than standalone software products. This stack leaves clear gaps for complementary solutions in areas like advanced scheduling, customer relationship management, marketing automation, or business intelligence, provided they can integrate with the mandated core.
Procurement, renewals, and timing
Details on the formal procurement model from Item 8 are not available in the current extract, meaning it is unknown whether Mr. Appliance uses a designated supplier, approved supplier, or open procurement process. Similarly, the initial franchise term and Item 17 renewal conditions are not disclosed. This lack of visibility makes it difficult to predict contract renewal windows. Vendors should approach the HQ team directly to understand the process for becoming a recommended or integrated vendor. Given the centralized control, building a relationship with operations and finance leadership is the most reliable path to a system-wide deal.
How to read the Mr. Appliance FDD
The 2026 Franchise Disclosure Document provides the legal and operational blueprint for the entire system. It details the mandated suppliers, royalty fees (5.0% of gross revenue), and the obligations of both franchisor and franchisee. For a software vendor, the most critical sections are Item 11, which lists the mandated systems and suppliers, and Item 1, which identifies the executives who control those relationships. The full document is embedded below for your review. Use it to identify integration points with the existing mandated stack and to understand the contractual landscape before approaching the buying center. For a ranked target list of similar franchise systems, contact FranCloud.
Questions vendors ask
Mr. Appliance, answered from the filing
Read the filing itself
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FDD alert
Tell me when this brand refiles.
We’ll email you the moment Mr. Appliance files a new annual FDD — usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
80 operators run 90 mapped locations — 7 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| TX | 21 |
|---|---|
| OH | 9 |
| VA | 7 |
| WI | 6 |
| WA | 6 |
Related Home services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.