76 Fence

The vendor opportunity at 76 Fence

76 Fence is a home services franchise based in Pennsylvania. The system is extremely small, consisting of just 2 total units—1 franchised location and 1 company-owned outlet. For software vendors, the addressable market is therefore limited to a single franchised unit, as the company-owned location operates under direct HQ control. The average unit volume (AUV) sits at $1,540,376.03, with an 8.0% royalty rate and a 10-year initial franchise term. Year-over-year unit growth data is not available in the current disclosure. This is not a high-volume target for enterprise sales teams, but it represents a potential early-stage partner for vendors looking to embed themselves before a franchisor scales.

Who controls software purchasing

Based on the 2025 FDD, the buying center is concentrated at headquarters. The executive team listed in Item 1 includes Ed Samane, President and Chief Executive Officer, and Michael Mercado, Chief Operating Officer. In a system of this size, these individuals are the most likely to evaluate and approve any technology that would be mandated across the network. Patrick Brouillette, Founder and Vice President, and Judimarie Thomas, Vice President of Marketing and Communications, may also influence decisions related to customer-facing or marketing technology. No dedicated CIO or CTO is listed, suggesting that technology decisions are handled by the existing leadership team.

Mandated and current tech stack

The FDD is explicit about financial software. Item 11 mandates the use of QuickBooks by Intuit Inc. and QuickBooks Online by Intuit Inc. No other operational, POS, CRM, or field service management platforms are disclosed as mandated or recommended. This creates a clear picture of the current environment: the franchise relies on Intuit's ecosystem for accounting, and any adjacent software (scheduling, estimating, inventory) is either not standardized or not disclosed. A vendor selling complementary tools that integrate tightly with QuickBooks Online might find a receptive audience if they can demonstrate value to the single franchised operator and the HQ team.

Procurement, renewals, and timing

Procurement rules are not detailed in the FDD. Item 8, which typically outlines designated suppliers, approved suppliers, or open purchasing, contains no extract. This absence of data means the franchisor has not publicly codified a procurement model, leaving the process opaque to outside vendors. The franchise agreement does, however, provide clear renewal mechanics. Franchisees are eligible for two 10-year renewal terms, provided they meet conditions including no more than two default notices in any 12-month period and execution of the then-current Franchise Agreement, which may contain materially different terms. These renewal windows—potentially a decade apart—are the most logical moments when a franchisee might be required to adopt new mandated technology or upgrade existing systems.

How to read the 76 Fence FDD

The full 2025 Franchise Disclosure Document is available below. For software vendors, the most critical sections are Item 8 (procurement restrictions, though empty here), Item 11 (mandated technology and suppliers), and Item 17 (renewal and termination terms that can force technology changes). The executive roster in Item 1 identifies your points of contact. Given the system's tiny footprint, a direct conversation with HQ is the only viable sales motion. Use the embedded viewer to verify the data points cited here and to search for any additional operational requirements that may have been filed with state regulators.

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