From the filings

+5.556% units YoYHQ-led decisions

Affordable Suites of America

Lodging

Software purchasing at Affordable Suites of America is controlled at the corporate level, with President and CEO Gary DeLapp and CFO Sharon Zinser as likely economic buyers. The brand mandates Jonas Chorum as its property-management system across 31 total units (19 franchised, 12 company-owned). For vendors, the addressable market is small but concentrated, with a single decision-making hub at the franchisor HQ in North Carolina.

For software vendors selling into US franchise brands.

Live signals

Total units
31
19 franchised
Unit growth YoY
+5.556%
vs prior filing
AUV
—
Item 19, 2026
Royalty
5%
of gross sales
Ad fund
1%
national + local
Initial fee
$35K
per unit
Investment range
$193K–$1.77M
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
0 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

6%of gross sales (FY2026)

Ongoing fees: 6% of gross sales (FY2026)Royalty 5%, Ad fund 1%. Total 6% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 5%Ad fund 1%

Mandated & recommended tech

The systems vendors compete with

1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

Jonas Chorum
Mandatory
Industry softwareItem 11

$4,000 to $4,500, depending on the payment gateway provider you select. If you and your General Manager are not already familiar with operating the Jonas Chorum PMS, Jonas Chorum charges a one-time fe

CoStar
Industry softwareItem 6

ccess within each is $1,500; Website guest suite of the Hotel), an maintenance and domain email address, and to participate hosting is $250 per year on ASA’s Website. per location CoStar Subscription

SiteMinder
BookingItem 11

el transaction fees incurred by your Hotel. Transaction fees currently range from $2.50 to $14.40 per net reservation, depending on the channel (e.g. TopSail, Direct Connect, GDS, SiteMinder/AirBnB) u

STR
Industry softwareItem 6

and domain email address, and to participate hosting is $250 per year on ASA’s Website. per location CoStar Subscription / Currently, $550 to As Incurred Franchisee must reimburse STR Reports $1,900 p

Franchisor behaviours

What the franchisor requires

21 requirements the franchisor states in this filing, each in its own words; 4 explicit no's; 9 questions the text does not settle, which is not a no.

Accounting

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

As of the date of this disclosure document, ASA has independent access to the information contained in your computer system through the PMS.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

Franchisee’s report of Gross Room Revenues required under Section 6.3 of this Agreement must be submitted to Franchisor on or before such date as Franchisor designates for the preceding month or reporting period, as the case may be.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

ASA is not currently, but may be a supplier of Approved Products from time to time.

Is there a franchisee advisory council, association or committee?

Yes

Item 11

ASA has not established, but has the right to establish and appoint franchisees to a Franchisee Advisory Council (“FAC”) to serve in an advisory capacity only on marketing and promotion programs.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

0

Item 8

In 2025 we did not derive any revenue from required purchases or leases of products and services by our franchisees.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

30

Item 8

ASA estimates that your purchase of equipment, products, supplies, and marketing materials which meet ASA’s specifications and standards will represent approximately 80% to 90% of the cost to establish the franchise business, and 30% to 50% of the cost to operate the franchise business on an ongoing basis.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

You may submit a written request to ASA for the right to purchase Approved Products from alternative vendors, or to purchase products of equal quality to Approved Products.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Item 17

stop using the Marks assigning business phone number

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Item 11

Inspect your Hotel periodically to ensure that you are complying with Affordable Suites of America™ uniform requirements and quality standards (Section 7.15 of the Franchise Agreement).

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 14

You must comply with all changes to the Operations Manual at your cost.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

All sites must be approved by us, but, since we only grant franchises for existing hotels that will convert into Affordable Suites of America™ Hotels that approval is implicit in granting you a franchise.

Marketing

Is a minimum grand opening advertising spend required?

Yes

Item 11

You must spend a minimum of $3,000 on approved grand opening activities.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

You must purchase all products, supplies, uniforms, signs, equipment, computer hardware and software, fixtures, furnishings, stationery, and advertising, marketing and sales promotion materials for which we have specifications and/or standards (“Approved Products”) from suppliers approved by ASA in writing.

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

You must purchase all products, supplies, uniforms, signs, equipment, computer hardware and software, fixtures, furnishings, stationery, and advertising, marketing and sales promotion materials for which we have specifications and/or standards (“Approved Products”) from suppliers approved by ASA in writing.

Payments

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Franchise agreement

In its sole discretion, Franchisor may collect Payments required by Article 4 by direct debit withdrawal by Franchisor from a designated bank account of Franchisee.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

You must designate in writing to ASA the approved management company and the individual who will reside in the Hotel and will directly supervise and manage the operation of the Hotel (the “Resident Manager”).

Must employees wear uniforms specified by the franchisor?

Yes

Item 8

You must purchase all products, supplies, uniforms, signs, equipment, computer hardware and software, fixtures, furnishings, stationery, and advertising, marketing and sales promotion materials for which we have specifications and/or standards (“Approved Products”) from suppliers approved by ASA in writing.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Item 11

Property Management System: You will also be required to install and use our designated Property Management System, currently the Jonas Chorum PMS (the “PMS”), which will manage the Hotel’s operations and reservations on a day-to-day basis.

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

As of the date of this disclosure document, ASA has independent access to the information contained in your computer system through the PMS.

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Item 11

Property Management System: You will also be required to install and use our designated Property Management System, currently the Jonas Chorum PMS (the “PMS”), which will manage the Hotel’s operations and reservations on a day-to-day basis.

Training

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Item 11

if ASA develops a national conference, you, or your owners, and your Resident Manager must attend and you will be responsible for your costs of participation, such as any conference fees, travel costs and expenses, salaries and related cost for all of your participants.

The filing answers no to 4 questions
  • Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
  • Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?Franchise agreement
  • Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?Item 11
  • Must the franchisee participate in a regional advertising cooperative when one exists?Item 11

The vendor opportunity at Affordable Suites of America

Affordable Suites of America operates 31 lodging units across the United States, with 19 franchised locations and 12 company-owned properties. Year-over-year unit growth sits at 5.556%, reflecting measured expansion. For software vendors, the total addressable unit count is small—just 31 doors—but the concentration of purchasing authority at the franchisor level means a single sales cycle can cover the entire system. There is no parent company on file; the brand appears independently owned and operated from its North Carolina headquarters.

The brand does not disclose an average unit volume (AUV) in its 2026 FDD. Royalties run at 5.0% of gross revenue, and the initial franchise term is 20 years. These economics suggest stable, long-term operator relationships, which can slow tech turnover but also reward vendors who become embedded as a standard.

Who controls software purchasing

Software purchasing decisions at Affordable Suites of America are made at the corporate level. The 2026 FDD Item 1 lists five key executives: Gary DeLapp (President and CEO), Jennifer Kearney (Chief Marketing Officer), Sharon Zinser (Chief Financial Officer), Christy Williams (Vice President, Franchise Operations), and Joseph Bickelmann (Regional Vice President, Franchise Development).

For a software vendor, the most direct path is through Christy Williams, whose franchise operations role typically includes oversight of property-level technology standards. The CFO, Sharon Zinser, likely controls budget approval for any system-wide software investment. Gary DeLapp, as CEO, is the ultimate decision-maker on strategic vendor partnerships. There is no dedicated CIO or CTO listed in the FDD, which is common for a system of this size.

Mandated and current tech stack

The 2026 FDD confirms that Affordable Suites of America mandates Jonas Chorum as its property-management system. Jonas Chorum is a cloud-based PMS built for limited-service and extended-stay hotels, which aligns with the Affordable Suites brand positioning. The FDD also indicates GDS connectivity is in place, though the specific GDS provider is not named.

Beyond the PMS mandate, no other operational or back-office systems are disclosed in the FDD. Vendors selling complementary tools—revenue management, guest engagement, accounting, or procurement platforms—should assume an all-HQ evaluation process and prepare to demonstrate integration readiness with Jonas Chorum.

Procurement, renewals, and timing

The 2026 FDD does not include an Item 8 extract describing the franchisor’s procurement or supplier designation process. In the absence of that signal, vendors should operate on the assumption that Affordable Suites of America uses a closed or designated-supplier model. This means unsolicited pitches to individual franchisees are unlikely to succeed; the franchisor likely controls which software products operators may use.

Item 17, which would describe renewal, termination, or transfer terms relevant to contract windows, is also absent from our extract. With a 20-year initial term and modest unit growth, major technology refreshes are probably infrequent. The most realistic entry point for a new vendor is a corporate-led initiative—such as a PMS upgrade cycle, a new brand standard rollout, or a cost-reduction mandate from the CFO.

How to read the Affordable Suites of America FDD

The full Affordable Suites of America Franchise Disclosure Document is embedded below. This is the primary source for verifying the facts in this page, including the executive roster, unit counts, royalty rate, and mandated technology. The FDD is filed with state franchise regulators and updated annually; the 2026 edition is the most current available.

For software vendors, the FDD is a research tool, not a sales deck. Focus on Item 1 (the franchisor and its executives), Item 11 (franchisor’s assistance and mandated suppliers), and Item 20 (outlet summary) to build your account map. If you need a ranked list of franchise systems that match your software category, FranCloud can help you prioritize targets based on tech mandates, unit growth, and buyer access.

Questions vendors ask

Affordable Suites of America, answered from the filing

The FDD lists Gary DeLapp (President and CEO) and Sharon Zinser (CFO) as key officers. For tech sales, start with the VP of Franchise Operations, Christy Williams, who oversees system-wide operational tools.
The brand mandates Jonas Chorum as its property-management system. GDS connectivity is also present, but the specific GDS vendor is not named in the 2026 FDD.
There are 31 total units: 19 franchised and 12 company-owned. This is a small, tightly controlled lodging system with year-over-year unit growth of 5.556%.
The 2026 FDD does not include an Item 8 procurement extract. Without that signal, assume a closed or designated-supplier model typical of small, HQ-controlled lodging franchisors.
No Item 17 renewal extract is available. With a 20-year initial term and modest unit growth, major tech stack changes are likely infrequent and driven by HQ-led refresh cycles.
The 2026 FDD is filed with state franchise regulators. You can view it directly in the embedded PDF viewer below this section.
Source

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Affordable Suites of America2026 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

32 operators run 32 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit32

Top states by locations

NC20
VA7
IN2
GA1
AR1

Ownership

The portfolio behind Affordable Suites of America

unknown of lgas brand parent.

Related Lodging brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.