+400% units YoYHQ-led decisions

Happie Doggie

Personal services

Software purchasing at Happie Doggie is controlled at the headquarters level, where CEO Cory Hughes and Founder & President Kathleen Allen lead a lean executive team. The franchise currently operates just 6 total units—5 franchised and 1 company-owned—making it a small but potentially growing target for vendors. Its mandated tech stack already includes Time to Pet, with additional recommended tools like QuickBooks and Homebase, signaling a defined but limited software footprint.

Live signals

Total units
6
5 franchised
Unit growth YoY
+400%
vs prior filing
AUV
$87K
Item 19, 2025
Royalty
8%
of gross sales
Ad fund
2%
national + local
Initial fee
$45K
per unit
Investment range
$83K–$205K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

10%of gross sales (FY2026)

Ongoing fees: 10% of gross sales (FY2026)Royalty 8%, Ad fund 2%. Total 10% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 8%Ad fund 2%

Mandated & recommended tech

The systems vendors compete with

7 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

Calendly
Mandatory
SchedulingItem 11

software is specified or recommended: Software Name Nature Approximate Cost per month Client Management and Time to Pet $25-$50 Scheduling RoadWarrior Driving Route Mapping $0-$15 Calendly Appointment

Google Ads
Mandatory
MarketingItem 11

rketing including all digital marketing related to your Franchised Business. (Franchise Agreement, Section 7.6). Digital Campaigns. We may negotiate contracts with vendors such as Google AdWords. If y

HireClick
Mandatory
HrItem 11

lient Management and Time to Pet $25-$50 Scheduling RoadWarrior Driving Route Mapping $0-$15 Calendly Appointment Scheduling $10 Quickbooks Accounting $38 Homebase Payroll $0-$120 HireClick Hiring Pla

Homebase
Mandatory
HrItem 11

roximate Cost per month Client Management and Time to Pet $25-$50 Scheduling RoadWarrior Driving Route Mapping $0-$15 Calendly Appointment Scheduling $10 Quickbooks Accounting $38 Homebase Payroll $0-

QuickBooks
Mandatory
AccountingItem 11

: Software Name Nature Approximate Cost per month Client Management and Time to Pet $25-$50 Scheduling RoadWarrior Driving Route Mapping $0-$15 Calendly Appointment Scheduling $10 Quickbooks Accountin

RoadWarrior
Mandatory
Field serviceItem 11

in the manual. Presently, the following software is specified or recommended: Software Name Nature Approximate Cost per month Client Management and Time to Pet $25-$50 Scheduling RoadWarrior Driving R

Time to Pet
Mandatory
Industry softwareItem 11

subscriptions as we may require in the manual. Presently, the following software is specified or recommended: Software Name Nature Approximate Cost per month Client Management and Time to Pet $25-$50

Facebook
MarketingItem 11

ness’s contact information. (Franchise Agreement, Section 7.5). Digital Marketing. We may create, operate and promote websites, social media accounts (including but not limited to Facebook, X, and Ins

Instagram
MarketingItem 11

formation. (Franchise Agreement, Section 7.5). Digital Marketing. We may create, operate and promote websites, social media accounts (including but not limited to Facebook, X, and Instagram), applicat

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
  2. 68.6% of brands mandate no accounting system, meaning 93 brands are ripe for displacement, but I lack the unit-count and financial context to prioritize them.Focusing on the wrong 10 brands costs a rep 2+ deals per quarter. FranCloud's fit_scoring layers AUV and unit growth onto tech gaps, so reps chase only the 93 with real revenue potential.
  3. Even when I know which brands to target, I can't get reliable decision-maker contacts for the 277 brands with disclosed unit counts.SDRs spend 5+ hours/week hunting contacts. FranCloud's contact_enrichment delivers verified contacts in-line, saving 260 hours/year per rep and adding 15% more meetings.

The vendor opportunity at Happie Doggie

Happie Doggie is a personal-services franchise with a tiny physical footprint: 6 total units, of which 5 are franchised and 1 is company-owned. Average unit volume sits at $86,960, and the royalty rate is 8.0% on a 10-year initial term. For software vendors, the addressable market is extremely limited—just 6 locations—but the franchisor’s centralized control means a single HQ sale could cover the entire system. No parent company is on file; the brand appears independently owned. Year-over-year unit growth is not disclosed in the most recent FDD.

Who controls software purchasing

Happie Doggie’s leadership team is small and concentrated. CEO Cory Hughes and Founder & President Kathleen Allen are the top executives listed in Item 1 of the 2026 FDD. Director of Operations Abbey Lee is the likely day-to-day influencer for operational software decisions. Vice President of Franchise Development Kelly Wyatt may also play a role in vendor evaluation, particularly for tools that support franchisee onboarding or compliance. There are no multi-unit operators mapped in our corpus, so all purchasing authority appears to rest at HQ. Vendors should target this tight buying group directly.

Mandated and current tech stack

Happie Doggie mandates Time to Pet, a pet-care business management platform, across its system. The FDD also lists several recommended or observed tools: Calendly for scheduling, Fi Collar for pet tracking, HireClick for hiring, Homebase for employee scheduling and time tracking, Lixup for customer engagement, QuickBooks by Intuit Inc. for accounting, and RoadWarrior for route optimization. This stack suggests a franchise focused on mobile or in-home pet services with an emphasis on operational efficiency. Any new software pitch must integrate with or complement Time to Pet, as it is the mandated core.

Procurement, renewals, and timing

Item 8 of the FDD does not include a procurement extract, so the franchisor’s formal purchasing rules—whether designated supplier, approved supplier, or open—are not disclosed. This ambiguity means vendors should clarify procurement requirements early in conversations with HQ. Renewal terms under Item 17 require franchisees to be in compliance, sign a general release, notify the franchisor in writing at least 180 days before expiration, and accept the then-current agreement, which may contain materially different terms. With a 10-year initial term and only 6 units, near-term renewal-driven software evaluations are improbable. The 2026 FDD filing itself may signal an active disclosure cycle, but no recent unit growth data suggests imminent expansion.

How to read the Happie Doggie FDD

The 2026 Franchise Disclosure Document is the primary source for verifying Happie Doggie’s unit counts, executive team, fees, and technology mandates. Item 1 lists the officers; Item 11 details the mandated and recommended systems. Because the brand has no parent company and no mapped multi-unit operators, the FDD remains the single authoritative record of the franchise’s structure. Review the embedded PDF below to confirm the facts cited here and to identify any updates in subsequent filings. For a ranked target list of franchise systems matched to your software category, FranCloud can help.

Questions vendors ask

Happie Doggie, answered from the filing

The buying center is small. CEO Cory Hughes and Founder & President Kathleen Allen are the named executives; Director of Operations Abbey Lee likely influences operational tool decisions.
Time to Pet is the only mandated system. Recommended tools include QuickBooks, Homebase, Calendly, Fi Collar, HireClick, Lixup, and RoadWarrior.
There are 6 total units: 5 franchised and 1 company-owned. This is a very small personal-services franchise with no disclosed multi-unit operators.
The FDD does not disclose a designated or approved supplier program in Item 8. The procurement model is not specified in the available extract.
Renewal requires 180 days’ written notice and signing the then-current agreement. With a 10-year initial term and 2026 FDD, near-term renewals are unlikely given only 6 units.
The 2026 FDD is filed with state franchise regulators. You can review it using the embedded PDF viewer below.
Source

Read the filing itself

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Happie Doggie2026 FDDView only
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Operator footprint

Who runs the locations

7 operators run 7 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit7

Top states by locations

CO3
GA1
TN1
NM1
ID1

Ownership

The portfolio behind Happie Doggie

strategic_multibrand of Loyalty Brands.

Sibling brands

Related Personal services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.