TouchScreen monitor Software. You must use the following software: • Club Ready • QuickBooks Online • Internet Service Provider software • Business e-mail account • Career Plug • ADP • KnetK • Factor
From the filings
Stretch Zone
Personal servicesStretch Zone franchises 240 assisted-stretching studios out of 243 total units, with franchised outlets up 56.863% year over year. The FDD mandates ADP, ClubReady, Factor 4, QuickBooks Online, Career Plug, KnetK, Perkville, and SOCi across every studio, with Keith Trawick serving as Chief Information Officer at corporate.
For software vendors selling into US franchise brands.
Live signals
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
8%of gross sales (FY2023)
15% reference
Mandated & recommended tech
The systems vendors compete with
7 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
r. 23 COMPUTER SYSTEM Apple Inc. and Microsoft Corporation are the Designated Suppliers of the Computer System. POS SOFTWARE You must license from Club Ready, Inc. its proprietary ClubReady - Healthcl
onitor Software. You must use the following software: • Club Ready • QuickBooks Online • Internet Service Provider software • Business e-mail account • Career Plug • ADP • KnetK • Factor 4 • Perkville
fice 365, QuickBooks Online, KnetK, Factor 4 and Perkville Software pursuant to the Software Sublicense Agreement included in Exhibit K of the FDD. You must license through us the Intuit, Inc. s Quick
RE You must license from KnetK LLC its KnetK Software. FACTOR 4 SOFTWARE You must license from Factor 4 its gift card and loyalty program. PERKVILLE SOFTWARE You must license from Perkville, Inc. to u
Books Online, KnetK, Factor 4 and Perkville Software pursuant to the Software Sublicense Agreement included in Exhibit K of the FDD. You must license through us the Intuit, Inc. s QuickBooks Online So
ust purchase the uniforms, merchandise and miscellaneous supplies for your employees from Jocoba Marketing or other approved vendors. SOCIAL MEDIA MANAGEMENT SOFTWARE You must use SOCi for your social
aining, the fee is $1,500. You are solely responsible for all travel, meals and lodging costs for your Trainees. (c) Employment Records. As part of the Technology Fee you will use CareerPlug to retain
er of Franchise Business 1600 Kennesaw Due West Road Rock Bros, LLC NE (770) 485-7333 Lane Fenner and Gabe Cocco Suite 404 Kennesaw, GA 30152 STRETCH PTC, LLC 315 B Commerce Drive Peachtree, (770) 282
Franchisor behaviours
What the franchisor requires
28 requirements the franchisor states in this filing, each in its own words; 1 explicit no; 5 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesItem 8
BOOKKEEPING SOFTWARE You must sublicense from us the QuickBooks Online accounting system.
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
We will have independent electronic access via the Internet to the information that the Computer System generates.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesItem 7
You must also submit to us, a quarterly balance sheet and income statement within 90 days of the end of your fiscal year.
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
Neither any Affiliate nor we are Approved Suppliers except for items you must purchase from us as described above.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesFranchise agreement
We reserve the right to derive rebates from required purchases or leases by franchisees from Designated Suppliers or Approved Suppliers.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
70Item 8
We estimate that the proportion of required purchases and leases to all purchases and leases by you of goods and services is 15% to 30% in establishing the Franchise Business and 70% to 85% in operating the Franchise Business.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
You will pay a charge not to exceed the reasonable cost of the inspection and the actual cost of the testing (estimated to range from $200 to $1,500).
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you propose to purchase or lease any equipment, supplies, inventory, advertising materials, construction services or other products or services that are not proprietary to us or an Affiliate from an unapproved supplier, you must submit to us a written request for approval, or request the supplier to do so
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesItem 7
Immediately upon the expiration or termination of the Franchise Agreement, this Agreement constitutes your automatic assignment to us all of your right, title and interest in and to certain telephone numbers, facsimile numbers, telephone listings and telephone directory advertisements, whether on the Internet or in…
Franchise management
Must the franchisee participate in a customer-satisfaction or net-promoter survey program?
YesItem 7
You will present to customers any evaluation forms we require and will participate and/or request your customers to participate in any marketing surveys performed by or for us.
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesItem 7
We have the right to inspect and evaluate your building, land and equipment, and to test, sample, inspect and evaluate your supplies, ingredients and products, as well as the storage, preparation and formulation and the conditions of sanitation and cleanliness in the storage, production, handling and serving.
Can the franchisor change the operations manual and brand standards unilaterally?
YesItem 7
We will revise the Operation Manual and these standards, procedures, techniques and management systems periodically to meet changing conditions.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
You must select a proposed site for your Franchise Business and obtain our written approval before you sign a lease or begin any construction.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesItem 11
You will not create or maintain any website other than the website we provide.
Is a minimum grand opening advertising spend required?
YesFranchise agreement
Prior to opening the Franchise Business, you must spend in your Limited Protected Territory a minimum of $5,000 for digital media marketing and lead generation for the Franchise Business.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
You must spend a minimum of $1,500 per month on Local Advertising of your Franchised Business within your Area of Dominant Influence.
Must the franchisee participate in a customer loyalty or rewards program?
YesItem 8
You must license from Perkville, Inc. to use its loyalty and reward programs.
Must the franchisee participate in a regional advertising cooperative when one exists?
YesItem 11
Upon our request, you will immediately become a member of the Regional Advertising Cooperative for the DMA that includes your Exclusive Territory.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 7
You must purchase certain products or services solely from third party suppliers that we designate and from no other suppliers.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
At present, you must purchase certain items from our list of Approved Suppliers contained in the Operations Manual.
Payments
Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?
YesItem 7
You must use our Designated Supplier for ACH processing of membership fees.
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 7
You agree to authorize us to debit your business checking or other account automatically for the amounts due under this Agreement and any related agreement between us (or our Affiliates) and you.
People
Does the franchisor require minimum staffing levels or specific roles?
YesItem 15
You must have one designated General Manager per location that has completed the above trainings.
Must employees wear uniforms specified by the franchisor?
YesItem 11
The Operations Manual includes our specifications for uniforms for your employees that you must purchase directly from our approved supplier.
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 7
Before the Opening Date, you must procure and install at your Franchise Business the Computer and POS Systems that we specify in the Operations Manual or otherwise.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We will have independent electronic access via the Internet to the information that the Computer System generates.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
You also agree to pay the training fees that we periodically specify for any ongoing training and evaluation programs that we provide.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 7
Your personnel whom we periodically specify also must attend any conventions or other programs that we periodically specify for some or all Stretch Zone businesses.
The filing answers no to 1 question
- Is there a franchisee advisory council, association or committee?Item 20
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.
- With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
- 63.5% of personal services brands mandate no POS system, but I can't identify the 108 that do without digging through hundreds of FDDs.Manually reviewing one FDD takes 3+ hours. At 108 targets, that's 324 hours. FranCloud's tech_landscape reveals POS mandates instantly, turning a $16,200 research slog into a single query.
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The vendor opportunity at Stretch Zone Stretch Zone franchises 240 studios out of 243 total units in the personal-services segment. Its parent is SZ PEP Holdco, LLC, and through common ownership under Princeton Equity Group it sits alongside affiliates including Gotcha Covered and Strickland Brothers. Franchised outlets grew 56.863% year over year, and the system charges a 6% royalty on a 10-year initial term.
Who controls software purchasing Keith Trawick serves as Chief Information Officer, and corporate sublicenses several required platforms directly to franchisees rather than leaving the choice to the 58 mapped operators, six of whom run more than one studio.
Tech named in the FDD, and what is actually required Franchisees must license ClubReady from Club Ready, Inc. for check-in, ACH processing of membership fees, card processing and member management, and must use ADP, Factor 4 for its gift card and loyalty program, QuickBooks Online for accounting, Career Plug for hiring and onboarding, KnetK Software from KnetK LLC, Perkville for its loyalty and reward programs, and Microsoft Office 365. SOCi is the designated social media management software, and Apple Inc. and Microsoft Corporation are the Designated Suppliers of the Computer System. Stretch Net is sublicensed to franchisees alongside Career Plug, Office 365, QuickBooks Online, KnetK, Factor 4 and Perkville.
Procurement, renewals, and timing Item 8 leans on designated suppliers: franchisees buy furniture and fixtures directly from corporate and sublicense QuickBooks Online, Career Plug, and Microsoft Office 365 through the franchisor, with other items from an Approved Suppliers list. Item 17 gives the right to renew for an unlimited number of additional 10-year terms, conditioned on a Renewal Fee of half the then franchise fee and a signed release.
How to read the Stretch Zone FDD The embedded PDF viewer below holds Stretch Zone's 2023 Franchise Disclosure Document. Read Item 11 for the ADP, Factor 4, and QuickBooks mandates and Item 8 for the designated-supplier list. Talk to FranCloud for a ranked list of fast-growing personal-services systems worth a similar pitch.
Questions vendors ask
Stretch Zone, answered from the filing
Read the filing itself
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FDD alert
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Operator footprint
Who runs the locations
58 operators run 66 mapped locations. 6 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| FL | 28 |
|---|---|
| AZ | 9 |
| CO | 9 |
| AL | 6 |
| CA | 4 |
Ownership
The portfolio behind Stretch Zone
holding_vehicle of Princeton Equity Group.
Sibling brands
Related Personal services brands
Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.