From the filings

+56.863% units YoYHQ-led decisions

Stretch Zone

Personal services

Stretch Zone franchises 240 assisted-stretching studios out of 243 total units, with franchised outlets up 56.863% year over year. The FDD mandates ADP, ClubReady, Factor 4, QuickBooks Online, Career Plug, KnetK, Perkville, and SOCi across every studio, with Keith Trawick serving as Chief Information Officer at corporate.

For software vendors selling into US franchise brands.

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Total units
243
240 franchised
Unit growth YoY
+56.863%
vs prior filing
AUV
$417K
Item 19, 2023
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
—
per unit
Investment range
$292K–$554K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

8%of gross sales (FY2023)

Ongoing fees: 8% of gross sales (FY2023)Royalty 6%, Ad fund 2%. Total 8% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 6%Ad fund 2%

Mandated & recommended tech

The systems vendors compete with

7 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

ADPADP
Mandatory
PayrollItem 11

TouchScreen monitor Software. You must use the following software: • Club Ready • QuickBooks Online • Internet Service Provider software • Business e-mail account • Career Plug • ADP • KnetK • Factor

ClubReadyClubReady
Mandatory
Industry softwareItem 8

r. 23 COMPUTER SYSTEM Apple Inc. and Microsoft Corporation are the Designated Suppliers of the Computer System. POS SOFTWARE You must license from Club Ready, Inc. its proprietary ClubReady - Healthcl

Factor4Factor4
Mandatory
LoyaltyItem 11

onitor Software. You must use the following software: • Club Ready • QuickBooks Online • Internet Service Provider software • Business e-mail account • Career Plug • ADP • KnetK • Factor 4 • Perkville

IntuitIntuit
Mandatory
AccountingItem 7

fice 365, QuickBooks Online, KnetK, Factor 4 and Perkville Software pursuant to the Software Sublicense Agreement included in Exhibit K of the FDD. You must license through us the Intuit, Inc. s Quick

PerkvillePerkville
Mandatory
LoyaltyItem 8

RE You must license from KnetK LLC its KnetK Software. FACTOR 4 SOFTWARE You must license from Factor 4 its gift card and loyalty program. PERKVILLE SOFTWARE You must license from Perkville, Inc. to u

QuickBooks OnlineIntuit
Mandatory
AccountingItem 11

Books Online, KnetK, Factor 4 and Perkville Software pursuant to the Software Sublicense Agreement included in Exhibit K of the FDD. You must license through us the Intuit, Inc. s QuickBooks Online So

SOCiSOCi
Mandatory
MarketingItem 8

ust purchase the uniforms, merchandise and miscellaneous supplies for your employees from Jocoba Marketing or other approved vendors. SOCIAL MEDIA MANAGEMENT SOFTWARE You must use SOCi for your social

CareerPlugCareerPlug
HrItem 7

aining, the fee is $1,500. You are solely responsible for all travel, meals and lodging costs for your Trainees. (c) Employment Records. As part of the Technology Fee you will use CareerPlug to retain

Sage 50Sage
AccountingItem 7

er of Franchise Business 1600 Kennesaw Due West Road Rock Bros, LLC NE (770) 485-7333 Lane Fenner and Gabe Cocco Suite 404 Kennesaw, GA 30152 STRETCH PTC, LLC 315 B Commerce Drive Peachtree, (770) 282

Franchisor behaviours

What the franchisor requires

28 requirements the franchisor states in this filing, each in its own words; 1 explicit no; 5 questions the text does not settle, which is not a no.

Accounting

Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?

Yes

Item 8

BOOKKEEPING SOFTWARE You must sublicense from us the QuickBooks Online accounting system.

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We will have independent electronic access via the Internet to the information that the Computer System generates.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Item 7

You must also submit to us, a quarterly balance sheet and income statement within 90 days of the end of your fiscal year.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

Neither any Affiliate nor we are Approved Suppliers except for items you must purchase from us as described above.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Franchise agreement

We reserve the right to derive rebates from required purchases or leases by franchisees from Designated Suppliers or Approved Suppliers.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

70

Item 8

We estimate that the proportion of required purchases and leases to all purchases and leases by you of goods and services is 15% to 30% in establishing the Franchise Business and 70% to 85% in operating the Franchise Business.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

You will pay a charge not to exceed the reasonable cost of the inspection and the actual cost of the testing (estimated to range from $200 to $1,500).

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you propose to purchase or lease any equipment, supplies, inventory, advertising materials, construction services or other products or services that are not proprietary to us or an Affiliate from an unapproved supplier, you must submit to us a written request for approval, or request the supplier to do so

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Item 7

Immediately upon the expiration or termination of the Franchise Agreement, this Agreement constitutes your automatic assignment to us all of your right, title and interest in and to certain telephone numbers, facsimile numbers, telephone listings and telephone directory advertisements, whether on the Internet or in…

Franchise management

Must the franchisee participate in a customer-satisfaction or net-promoter survey program?

Yes

Item 7

You will present to customers any evaluation forms we require and will participate and/or request your customers to participate in any marketing surveys performed by or for us.

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Item 7

We have the right to inspect and evaluate your building, land and equipment, and to test, sample, inspect and evaluate your supplies, ingredients and products, as well as the storage, preparation and formulation and the conditions of sanitation and cleanliness in the storage, production, handling and serving.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 7

We will revise the Operation Manual and these standards, procedures, techniques and management systems periodically to meet changing conditions.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

You must select a proposed site for your Franchise Business and obtain our written approval before you sign a lease or begin any construction.

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

You will not create or maintain any website other than the website we provide.

Is a minimum grand opening advertising spend required?

Yes

Franchise agreement

Prior to opening the Franchise Business, you must spend in your Limited Protected Territory a minimum of $5,000 for digital media marketing and lead generation for the Franchise Business.

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Item 11

You must spend a minimum of $1,500 per month on Local Advertising of your Franchised Business within your Area of Dominant Influence.

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Item 8

You must license from Perkville, Inc. to use its loyalty and reward programs.

Must the franchisee participate in a regional advertising cooperative when one exists?

Yes

Item 11

Upon our request, you will immediately become a member of the Regional Advertising Cooperative for the DMA that includes your Exclusive Territory.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 7

You must purchase certain products or services solely from third party suppliers that we designate and from no other suppliers.

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

At present, you must purchase certain items from our list of Approved Suppliers contained in the Operations Manual.

Payments

Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?

Yes

Item 7

You must use our Designated Supplier for ACH processing of membership fees.

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Item 7

You agree to authorize us to debit your business checking or other account automatically for the amounts due under this Agreement and any related agreement between us (or our Affiliates) and you.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

You must have one designated General Manager per location that has completed the above trainings.

Must employees wear uniforms specified by the franchisor?

Yes

Item 11

The Operations Manual includes our specifications for uniforms for your employees that you must purchase directly from our approved supplier.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Item 7

Before the Opening Date, you must procure and install at your Franchise Business the Computer and POS Systems that we specify in the Operations Manual or otherwise.

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We will have independent electronic access via the Internet to the information that the Computer System generates.

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Franchise agreement

You also agree to pay the training fees that we periodically specify for any ongoing training and evaluation programs that we provide.

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Item 7

Your personnel whom we periodically specify also must attend any conventions or other programs that we periodically specify for some or all Stretch Zone businesses.

The filing answers no to 1 question
  • Is there a franchisee advisory council, association or committee?Item 20

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderRegional 100 499

HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.

VP SalesHead of SalesCROSales Director
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The vendor opportunity at Stretch Zone Stretch Zone franchises 240 studios out of 243 total units in the personal-services segment. Its parent is SZ PEP Holdco, LLC, and through common ownership under Princeton Equity Group it sits alongside affiliates including Gotcha Covered and Strickland Brothers. Franchised outlets grew 56.863% year over year, and the system charges a 6% royalty on a 10-year initial term.

Who controls software purchasing Keith Trawick serves as Chief Information Officer, and corporate sublicenses several required platforms directly to franchisees rather than leaving the choice to the 58 mapped operators, six of whom run more than one studio.

Tech named in the FDD, and what is actually required Franchisees must license ClubReady from Club Ready, Inc. for check-in, ACH processing of membership fees, card processing and member management, and must use ADP, Factor 4 for its gift card and loyalty program, QuickBooks Online for accounting, Career Plug for hiring and onboarding, KnetK Software from KnetK LLC, Perkville for its loyalty and reward programs, and Microsoft Office 365. SOCi is the designated social media management software, and Apple Inc. and Microsoft Corporation are the Designated Suppliers of the Computer System. Stretch Net is sublicensed to franchisees alongside Career Plug, Office 365, QuickBooks Online, KnetK, Factor 4 and Perkville.

Procurement, renewals, and timing Item 8 leans on designated suppliers: franchisees buy furniture and fixtures directly from corporate and sublicense QuickBooks Online, Career Plug, and Microsoft Office 365 through the franchisor, with other items from an Approved Suppliers list. Item 17 gives the right to renew for an unlimited number of additional 10-year terms, conditioned on a Renewal Fee of half the then franchise fee and a signed release.

How to read the Stretch Zone FDD The embedded PDF viewer below holds Stretch Zone's 2023 Franchise Disclosure Document. Read Item 11 for the ADP, Factor 4, and QuickBooks mandates and Item 8 for the designated-supplier list. Talk to FranCloud for a ranked list of fast-growing personal-services systems worth a similar pitch.

Questions vendors ask

Stretch Zone, answered from the filing

Keith Trawick serves as Stretch Zone's Chief Information Officer, alongside President and CEO Tony Zaccario. Corporate sublicenses several required platforms directly to franchisees, which makes the CIO's office the natural first stop for a vendor pitch.
Franchisees must license ClubReady for check-in, membership ACH, card processing and member management, plus ADP, Factor 4 for gift cards and loyalty, QuickBooks Online, Career Plug for hiring and onboarding, KnetK Software, Perkville, and Microsoft Office 365. SOCi is the designated social media management software.
Stretch Zone runs 243 total units, 240 of them franchised, in the personal-services segment. Franchised units rose from 153 to 240 during 2022, a net gain of 87, with 58 mapped operators concentrated in Florida.
Item 8 leans on designated suppliers: franchisees must buy furniture and fixtures from corporate directly, sublicense QuickBooks Online, Career Plug, and Microsoft Office 365 through the franchisor, and buy other items from an Approved Suppliers list.
Stretch Zone runs a 10-year initial term with the right to renew for an unlimited number of additional 10-year terms, each conditioned on a Renewal Fee of half the then franchise fee, a signed release, and a Renewal Franchise Agreement — a decade-long cycle worth timing a pitch around.
The embedded PDF viewer below holds Stretch Zone's 2023 Franchise Disclosure Document. Read Item 11 for the ADP, Factor 4, and QuickBooks mandates and Item 8 for the designated-supplier list.
Source

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Stretch Zone2023 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

58 operators run 66 mapped locations. 6 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit52
2–9 units6

Top states by locations

FL28
AZ9
CO9
AL6
CA4

Ownership

The portfolio behind Stretch Zone

holding_vehicle of Princeton Equity Group.

Sibling brands

Related Personal services brands

Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.