From the filings

+69.672% units YoY

HPB Fencing

Home services

HPB Fencing, which franchises as Stand Strong Fencing, runs 207 US locations inside Horsepower Brands, with unit count up 69.7% year over year — among the fastest-growing systems in this dataset. Software purchasing sits with Horsepower Brands' shared leadership.

For software vendors selling into US franchise brands.

Live signals

Total units
207
207 franchised
Unit growth YoY
+69.672%
vs prior filing
AUV
$769K
Item 19, 2025
Royalty
—
of gross sales
Ad fund
—
national + local
Initial fee
$60K
per unit
Investment range
$164K–$248K
all-in, Item 7
Procurement
Approved supplier
from the filing
Item 19
Claims
from the filing

Mandated & recommended tech

The systems vendors compete with

Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.

ADPADP
PayrollItem 11

self-paced Workers Compensation Virtual self-paced Workers Compensation Coverage B Virtual self-paced Workers Compensation Coverage C Virtual self-paced How to add Class Codes to ADP Virtual self-pace

Advisor HRAdvisor HR
HrItem 11

- Professional Employee Organizations 2.5 Virtual self-paced What is a PEO? Virtual self-paced Spirit HR Virtual self-paced © 2026 HPB Fencing LLC 49 Franchise Disclosure Document Advisor HR Virtual s

FacebookMeta
MarketingItem 11

ash page or other presence on the internet through any social networking site in connection with the operation of your Stand Strong Fencing Business, including without limitation, Facebook, Twitter, L

InstagramMeta
MarketingItem 11

h any social networking site in connection with the operation of your Stand Strong Fencing Business, including without limitation, Facebook, Twitter, LinkedIn, YouTube, Pinterest, Instagram, Snapchat,

LinkedInLinkedIn
MarketingItem 11

resence on the internet through any social networking site in connection with the operation of your Stand Strong Fencing Business, including without limitation, Facebook, Twitter, LinkedIn, YouTube, P

NetSuiteOracle
AccountingItem 11

paced Knowledge Check Virtual self-paced © 2026 HPB Fencing LLC 47 Franchise Disclosure Document Operations Manual Virtual self-paced Stand Strong Fencing Terms Virtual self-paced NetSuite Customer Po

PinterestPinterest
MarketingItem 11

rnet through any social networking site in connection with the operation of your Stand Strong Fencing Business, including without limitation, Facebook, Twitter, LinkedIn, YouTube, Pinterest, Instagram

QuickBooksIntuit
AccountingItem 11

software programs that you must use in connection with any component of the Computer System, including Microsoft software, CRM software, accounting or bookkeeping software such as Quickbooks, and prop

RillaRilla
Field serviceItem 11

ashboard 0.75 Virtual 6 Jobsite Layout 0.75 Virtual 6 Gates 0.5 Virtual 6 Post Offset 0.25 Virtual 6 Marketing Reviews 0.5 Virtual 6 Marketing Organic Social 0.5 Virtual 6 Sales - Rilla 1 Virtual 6 Fe

SnapchatSnapchat
MarketingItem 11

l networking site in connection with the operation of your Stand Strong Fencing Business, including without limitation, Facebook, Twitter, LinkedIn, YouTube, Pinterest, Instagram, Snapchat, or any oth

SpiritHRSpiritHR
HrItem 11

ips Virtual self-paced ZeeContact: Contact Answering Services Virtual self-paced PEO - Professional Employee Organizations 2.5 Virtual self-paced What is a PEO? Virtual self-paced Spirit HR Virtual se

TwitterX
MarketingItem 11

r other presence on the internet through any social networking site in connection with the operation of your Stand Strong Fencing Business, including without limitation, Facebook, Twitter, LinkedIn, Y

YouTubeGoogle
MarketingItem 11

the internet through any social networking site in connection with the operation of your Stand Strong Fencing Business, including without limitation, Facebook, Twitter, LinkedIn, YouTube, Pinterest, I

Franchisor behaviours

What the franchisor requires

26 requirements the franchisor states in this filing, each in its own words; 2 explicit no's; 6 questions the text does not settle, which is not a no.

Accounting

Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?

Yes

Franchise agreement

To ensure Franchisee is properly reporting to Franchisor financial records and reports, Franchisee must use the services of Franchisor, its affiliate, or designated and preferred bookkeeping service providers.

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We have the right to independently access, monitor, and retrieve any data you input or collect electronically, including access to your Computer System or for any other purpose we deem necessary.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

Franchisee must send Franchisor finalized profit and loss statements by the 21st of the following month.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

As of the date of this Disclosure Document, we, or our affiliates, are the Approved Supplier for certain services, supplies, equipment, and inventory required for the establishment and operation of your Stand Strong Fencing Business as determined by us and set forth in the Operations Manual.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 8

We reserve the right to require you to purchase any products and services, including equipment, supplies, computer hardware and software, directly from us or our affiliate.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

1385054.49

Item 8

During our fiscal year ended December 31, 2025, our affiliate HPB Procurement derived $1,385,054.49, or 100% of HPB Procurement’s total revenues for rebate income of $1,385,054.49 on account of required franchisee purchases for us and our affiliates, of which $19,897.27 was allocated to us in 2025.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

We and our affiliates may derive revenues from required purchases and leases by franchisees as well as in the form of rebates or marketing allowances paid to us or our affiliates by Approved Suppliers that we require you to use.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

60

Item 8

approximately 60% to 70% of your ongoing costs to operate the Stand Strong Fencing Business after the initial start-up

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 6

We reserve the right to charge you a fee for reviewing any non-approved supplier of any vehicles, supplies, equipment, inventory or services, as well as any non-approved product, which you propose for use in connection with the Stand Strong Fencing Business.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you wish to purchase any unapproved item, including inventory, and/or acquire approved items from an unapproved supplier or provider, you must provide us the name, address and telephone number of the proposed supplier or provider, a description of the item you wish to purchase, and the purchase price of the item…

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Franchise agreement

Immediately cease using all telephone and facsimile numbers and listings, as well as any permitted domain names and/or Social Media Pages used in connection with the operation of the Franchised Business (collectively, the “Assigned Property”), and direct the telephone company and/or domain name registrar to transfer…

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

Franchisor, during business hours, to inspect Franchisee’s Franchised Business or attend a project site, confer with Franchisee and Franchisee’s employees and customers, observe and evaluate Franchisee’s sales techniques and operation methods, and perform any other inspection which Franchisor deems necessary to…

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Franchise agreement

Franchisor will have the right to add to and otherwise modify the contents of the Operations Manual from time to time in writing in any manner, including through the Operations Manual, email, Franchisor’s website, or any other means.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Franchise agreement

Franchisee must operate the Stand Strong Fencing Business from an approved facility that meets Franchisor’s current standards and specifications (the “Approved Location”).

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

Unless you obtain our prior written consent, you are prohibited from establishing or maintaining a separate website, or otherwise maintaining a splash page or other presence on the internet through any social networking site in connection with the operation of your Stand Strong Fencing Business

Is a minimum grand opening advertising spend required?

Yes

Item 6

You are required to spend at least $20,000 during the first ninety (90) days of operations of your Stand Strong Fencing Business to satisfy your advertising requirements for the initial marketing expenditure requirement (“Initial Marketing Expenditure Requirement”).

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Item 6

Additionally, after the first ninety (90) days of operations of your Stand Strong Fencing Business, and for the remainder of the term of the Franchise Agreement, you must spend the greater of (i) $2,000 per month, or (ii) 5% of monthly Gross Revenue Collected on Local Advertising Expenditures within your Protected…

Must the franchisee participate in a regional advertising cooperative when one exists?

Yes

Franchise agreement

If a Cooperative is established applicable to the Franchised Business, Franchisee must participate in the Cooperative.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

Recognizing that preservation of the System depends upon product and service uniformity and the maintenance of our trade dress, you must purchase those certain goods, services, furnishings, fixtures, computer hardware and software, including CRM software and Microsoft Office 365 © 2026 HPB Fencing LLC 37 Franchise…

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

You must purchase your Opening Package, initial vehicles, and certain other equipment, tools, and supplies, from one of our designated vendors or Approved Suppliers, which may be us or an affiliate.

Payments

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Item 6

With the exception of the Initial Franchise Fee, you must pay all fees and other amounts owed to us and/or our affiliates through an electronic funds transfer program (the “EFT Program”), under which we automatically deduct all payments owed to us and/or our affiliates, from the bank account you provide to us for use…

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Franchise agreement

The Franchised Business must, at all times, be staffed with at least one (1) individual who has successfully completed Franchisor’s Initial Training Program as set forth in Section 8.1.

Point of sale

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We have the right to independently access, monitor, and retrieve any data you input or collect electronically, including access to your Computer System or for any other purpose we deem necessary.

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Franchise agreement

Center and CRM. 1.7.1 Franchisee must ensure that all initial calls, work order requests, or otherwise inquiries made to the Franchised Business are processed by the Contact Center and/or Franchisor’s customer relationship management (“CRM”) platform or software, as required by Franchisor, on the terms and conditions…

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 6

We may also establish additional assistance and/or refresher training, as we deem necessary from time to time, and make your attendance at this training mandatory or discretionary.

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Item 6

We hold an annual conference for our System (the “Annual Conference”) and require that you and your management (if applicable) attend this Annual Conference and pay us our then-current registration fee per person.

The filing answers no to 2 questions
  • Is there a franchisee advisory council, association or committee?Franchise agreement
  • Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Franchise agreement

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderRegional 100 499

HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.

VP SalesHead of SalesCROSales Director
  1. 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
  2. Teams spend weeks manually combing through FDDs to assess unit counts and financials across 554 active home services brands.Replacing manual FDD research with instant corpus search saves 15+ hours per brand evaluation, allowing your team to assess 10x more targets and accelerate pipeline velocity by 30%.
  3. Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.

The vendor opportunity at HPB Fencing

HPB Fencing, franchised under the Stand Strong Fencing name, runs 207 US locations, all franchised, with unit count up 69.7% year over year — one of the fastest-growing brands in this dataset. It sits inside the Horsepower Brands portfolio, alongside HPB Blinds and Shutters, MDR United, HPB Lighting, Heroes Lawn Care and HPB HVAC.

Who controls software purchasing

Managing Director Donald Conway, VP Daniel Roberts and Director of Franchise Development Donald “Don” Schneider run the brand within Horsepower Brands' shared leadership structure. The mapped operator footprint is thin — one operator across one located unit in Wisconsin — so purchasing influence concentrates at the corporate layer.

Tech named in the FDD, and what is actually required

ADP, Advisor HR, Facebook, Instagram, LinkedIn, NetSuite by Oracle, Pinterest and QuickBooks by Intuit are all named in Item 11, but the FDD requires none of them — they appear in the filing without being contractual obligations on franchisees.

Procurement, renewals, and timing

Item 8 runs an approved-supplier model: franchisees pay for Brand Marketing, Accounting Services, initial training and tuition, and ZeePartnerships through Horsepower Brands or an affiliate, along with all Proprietary Marks merchandise; alternative suppliers can be proposed but approval sits at the franchisor's sole discretion. The initial term is 10 years, and renewal for franchisees operating as Stand Strong Fencing requires 12 to 18 months' notice, updated compliance with then-current standards, and a fee equal to 20% of the current initial franchise fee.

How to read the HPB Fencing FDD

The filing embedded below was filed with state franchise regulators in 2026 and includes the Item 19 financial performance representation. Talk to FranCloud for a ranked target list of franchise systems like this one.

Questions vendors ask

HPB Fencing, answered from the filing

Managing Director Donald Conway leads the brand inside Horsepower Brands, alongside VP Daniel Roberts and Director of Franchise Development Donald “Don” Schneider — the team a vendor would approach for a system-wide deal.
ADP, Advisor HR, Facebook, Instagram, LinkedIn, NetSuite by Oracle, Pinterest and QuickBooks are all named in Item 11, but the FDD requires none of them.
207 locations, all franchised, with unit count up 69.7% year over year — one of the fastest-growing brands in the Horsepower Brands portfolio.
Item 8 runs an approved-supplier model: franchisees buy Brand Marketing, Accounting Services, initial training and ZeePartnerships services, plus all Proprietary Marks merchandise, from Horsepower Brands or an affiliate, with alternative suppliers subject to sole-discretion approval.
The initial term is 10 years, and renewal — for franchisees operating as Stand Strong Fencing — requires 12 to 18 months' notice, updated compliance, and a fee equal to 20% of the current initial franchise fee.
The filing is embedded below. It was filed with state franchise regulators in 2026 and includes the Item 19 financial performance representation.
Source

Read the filing itself

Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.

HPB Fencing2026 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

WI1

Ownership

The portfolio behind HPB Fencing

strategic_multibrand of Horsepower Brands.

Sibling brands

Related Home services brands

Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.