Intranet site
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HQ-led decisions
VibeFlow Yoga
FitnessSoftware purchasing at VibeFlow Yoga is controlled at the HQ level by executives including Jeff Vickers, Senior Vice President of Franchise Development. The system mandates an intranet site and the VIBEFLOW YOGA Studio platform. The addressable market is small, with only 2 mapped operator locations, both in Texas.
Mandated & recommended tech
The systems vendors compete with
2 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.
VIBEFLOW YOGA Studio
MandatoryStudio Systems/Procedures and Management Software
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.
The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.
VP SalesHead of SalesCROSales Director
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Live signals
Total units
0
0 franchised
Unit growth YoY
—
vs prior filing
AUV
—
Item 19, 2024
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$30K
per unit
Investment range
$441K–$656K
all-in, Item 7
Procurement
Approved supplier
from the filing
The vendor opportunity at VibeFlow Yoga
VibeFlow Yoga presents a very small addressable market for software vendors. The system consists of only 2 mapped operator locations, all concentrated in Texas. There are zero multi-unit operators, meaning every location is independently run but tightly controlled by the franchisor. Total units, including any company-owned locations, are not disclosed in the 2024 FDD. The average unit volume (AUV) is also not provided, making it difficult to gauge the financial health of individual studios. The franchise is part of Sinelli Concepts, Inc., a parent company that may influence technology decisions across its portfolio.
Who controls software purchasing
Software purchasing decisions are centralized at the franchisor level. The FDD lists Jeffrey P. Sinelli as Manager, William (Billy) Borja as Director of Operations and Training, and Jeff Vickers as Senior Vice President of Franchise Development. For a software vendor, Jeff Vickers is the most relevant point of contact, as his role in franchise development likely encompasses system-wide standards and vendor evaluation. The franchisor’s mandate of specific technology indicates that individual franchisees have little to no autonomy in selecting operational software.
Mandated and current tech stack
VibeFlow Yoga mandates two specific technology systems for its franchisees: an intranet site and the VIBEFLOW YOGA Studio platform. These are the only named systems in the FDD. The intranet likely serves as a central hub for communications, training, and operational resources, while the VIBEFLOW YOGA Studio platform is presumably the core operational software for managing classes, memberships, and studio workflows. No other POS, CRM, or payment processing vendors are disclosed, which could represent a gap or an opportunity for vendors offering complementary solutions that integrate with the mandated platform.
Procurement, renewals, and timing
The procurement model for VibeFlow Yoga is not described in the FDD. Item 8, which typically outlines designated or approved suppliers, contains no extract. This lack of transparency means vendors must engage directly with HQ to understand the process. The franchise agreement has a 10-year initial term. Franchisees in good standing can renew for two additional, consecutive, five-year terms, but must sign the then-current agreement, which may include updated technology requirements. This renewal clause creates a potential trigger for software re-evaluation, though with only 2 units, the sales cycle would be extremely limited.
How to read the VibeFlow Yoga FDD
The 2024 VibeFlow Yoga Franchise Disclosure Document is the definitive source for understanding the legal and operational constraints of this franchise. It details the 6.0% royalty fee, the 10-year term, and the specific technology mandates. For vendors, the FDD confirms a highly centralized purchasing environment with a very small unit count. The full document is embedded below for your detailed review. For a ranked target list of franchise systems that match your software, talk to FranCloud.
Questions vendors ask
VibeFlow Yoga, answered from the filing
Jeff Vickers, Senior Vice President of Franchise Development, is a key executive. The franchisor, Sinelli Concepts, Inc., exerts strong central control, mandating specific technology for all locations.
The 2024 FDD mandates an intranet site and the VIBEFLOW YOGA Studio platform. No other specific POS or operational software vendors are named in the disclosure.
The franchise has 2 mapped operator locations, all in Texas. There are no multi-unit operators, and total units are not disclosed in the FDD.
The procurement model is not detailed in the FDD. Item 8 contains no extract regarding designated or approved suppliers, leaving the purchasing process unclear for vendors.
With a 10-year initial term and renewal options for two additional 5-year terms, contract windows are infrequent. The small, static unit count suggests limited near-term opportunities.
The 2024 FDD is filed with state franchise regulators. You can read the full document in the embedded PDF viewer below to analyze the complete legal and operational requirements.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page — buy the original PDF to download, search, and annotate it.
View only A one-time purchase — the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment VibeFlow Yoga files a new annual FDD — usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
2 operators run 2 mapped locations — 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit2
Top states by locations
| TX | 2 |
|---|
Ownership
The portfolio behind VibeFlow Yoga
parent_company of Sinelli Concepts, Inc..
Related Fitness brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.