QuickBooksIntuit
Mandatory. No later than 90 days after you begin our on-boarding process, you must subscribe to the designated accounting software package as provided by our designated supplier, currently Intuit QuickBooks On
From the filings
HQ-led decisions
Skoah Franchise
Personal servicesSoftware purchasing at Skoah Franchise flows through a small HQ team led by board members John Rotche and Dave Keil, with manager Meg Roberts. The system currently mandates Intuit QuickBooks Online and operates just 2 franchised units across 4 states. For vendors, this is a micro-footprint opportunity with a clear tech mandate and a parent company, FW-SKO Holdings, LLC, that may centralize procurement decisions.
For software vendors selling into US franchise brands.
Live signals
Total units
2
2 franchised
Unit growth YoY
-33.333%
vs prior filing
AUV
$519K
Item 19, 2022
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$60K
per unit
Investment range
$440K–$607K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
8%of gross sales (FY2023)
15% reference
Mandated & recommended tech
The systems vendors compete with
2 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
QuickBooks OnlineIntuit
Mandatoryals, cash drawer, Facial Shop Software Enterprise licenses, server license, and point of sale management software. This range also includes payments to our designated supplier for QuickBooks Online an
Franchisor behaviours
What the franchisor requires
29 requirements the franchisor states in this filing, each in its own words; 2 explicit no's; 3 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesItem 8
You must purchase the POS computer hardware and software system from our approved suppliers.
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
We will have the right to independently access all information and financial data recorded by the system for daily polling, audit and sales verification.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
Within 30 days following the end of each fiscal quarter, you shall provide to Franchisor a copy of your profit and loss statements prepared according to generally accepted accounting principles and which accurately reflect your financial information for the period requested by Franchisor.
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
If you purchase any items from us or our affiliates, we may derive profits from these purchases.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesFranchise agreement
You acknowledge that the System, Franchisor’s Confidential Operations Manuals and the Manuals, and the products and services offered by the Franchised Business may be modified, (such as, but not limited to, the addition, deletion, and modification of operating procedures, products and services) from time to time by…
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
During our fiscal year ending December 31, 2022, we received no revenues, which is 0% of our total revenues of $0, as a result of franchisee purchases or lease.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesFranchise agreement
You acknowledge and agree that Franchisor and its Affiliates may negotiate purchase arrangements with suppliers for your benefit and may derive revenue or obtain rebates, bulk pricing discounts or allowances for their own account from approved or designated suppliers if rebates or other considerations become…
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
30Item 8
approximately 30% to 35% of your total annual operating expenses on an ongoing basis will be for goods and services which are subject to sourcing restrictions
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 6
Supplier Approval Fee Cost of inspection demand and expenses if you request us to inspect and evaluate a proposed supplier.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you desire to purchase products from a supplier other than our approved suppliers, you must submit a written request to us for approval of the proposed supplier, together with any evidence of conformity with our standards and specifications as we may reasonably require, or will request the supplier itself to do so.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesItem 17
We may, at our option, assume all telephone numbers, telephone listings, and i.
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
Accordingly, you agree that you will cause the Facial Shop to meet or exceed, at all times, all applicable security standards developed by the Payment Card Industry Standards Council or its successor, the standards set by applicable privacy laws and regulations, and other regulations and industry standards applicable…
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
Franchisor or its designated agent shall have the right to audit, examine and copy your books, records, accounts, and business tax returns at any time.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
You acknowledge that the System, Franchisor’s Confidential Operations Manuals and the Manuals, and the products and services offered by the Franchised Business may be modified, (such as, but not limited to, the addition, deletion, and modification of operating procedures, products and services) from time to time by…
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
We will approve or refuse to approve the specific Facial Shop site within 30 days of receiving all requested information.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesFranchise agreement
You are not permitted to have any independent website, domain, landing page, microsite or social media identity that is not part of SKOAH managed, controlled, described or defined processes related
Is a minimum grand opening advertising spend required?
YesItem 11
You must invest between $1,000 - $1,500 on a grand opening event to promote your Facial Shop’s grand opening “open-house.”
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
During the term of the Franchise Agreement, you must spend a minimum of $2,000 per month during the first 12 full months of the Facial Shop’s operation on approved marketing and promotional activities in your market area.
Must the franchisee participate in a customer loyalty or rewards program?
YesFranchise agreement
You shall participate in and offer to your customers: (a) all customer loyalty and reward programs; and (b) all contests, sweepstakes, and other prize promotions; which Franchisor may develop from time to time.
Must the franchisee participate in a regional advertising cooperative when one exists?
YesFranchise agreement
If Franchisor forms an Advertising Cooperative for the region in which the Facial Shop is located, you agree to participate in the Advertising Cooperative pursuant to the terms of this Section 9.7.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
You must purchase from our designated suppliers, all products and supplies needed to provide Facial shop services including cosmetic creams, lotions, oils and creams, as well as design products, and, if applicable, any other products that relate to our current or developing services.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase and install, at your expense, all millwork and customized fixtures, furnishings, equipment (including a point-of-sale cash register system), décor, and signs from our approved third-party suppliers.
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesFranchise agreement
You shall participate in Franchisor’s then-current electronic funds transfer program authorizing Franchisor to use a pre-authorized bank draft system.
People
Does the franchisor require minimum staffing levels or specific roles?
YesFranchise agreement
The Facial Shop must be supervised by a General Manager.
Must employees wear uniforms specified by the franchisor?
YesFranchise agreement
You shall cause all employees and/or independent technicians, while working at the Facial Shop, to: (a) abide by the uniform requirements and policies set forth in the System standards, Uniform Guidelines and other specifications as Franchisor may designate from time to time
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 8
You must purchase the POS computer hardware and software system from our approved suppliers.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We will have the right to independently access all information and financial data recorded by the system for daily polling, audit and sales verification.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
The franchisor reserves the right to offer occasional incentives and discounts at their sole discretion.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesFranchise agreement
You or your representative are required to attend, no more than annually, any designated convention or annual training meeting.
The filing answers no to 2 questions
- Is there a franchisee advisory council, association or committee?Item 11
- Must the franchisee participate in a gift card program?Franchise agreement
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
- With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
- 68.6% of brands mandate no accounting system, meaning 93 brands are ripe for displacement, but I lack the unit-count and financial context to prioritize them.Focusing on the wrong 10 brands costs a rep 2+ deals per quarter. FranCloud's fit_scoring layers AUV and unit growth onto tech gaps, so reps chase only the 93 with real revenue potential.
- Even when I know which brands to target, I can't get reliable decision-maker contacts for the 277 brands with disclosed unit counts.SDRs spend 5+ hours/week hunting contacts. FranCloud's contact_enrichment delivers verified contacts in-line, saving 260 hours/year per rep and adding 15% more meetings.
The vendor opportunity at Skoah
Skoah is a personal-services franchise with a tiny operational footprint: 2 total units, both franchised, and no disclosed company-owned locations. The system shrank by 33.3% year-over-year, leaving a base of 4 mapped single-unit operators across Tennessee, California, Ohio, and Texas. Average unit volume sits at $518,560, with a 6.0% royalty on gross sales. For software vendors, the addressable market is exactly 2 units — a micro-opportunity that demands a highly targeted, relationship-based sales approach rather than volume-driven outreach.
The franchisor is part of FW-SKO Holdings, LLC, and the 2023 FDD lists three named executives: board members John Rotche and Dave Keil, plus manager Meg Roberts. No CIO, CTO, or dedicated IT role appears in the disclosure. This suggests that software evaluation and purchasing authority rests with this small leadership group, making it essential to map the right contact before engaging.
Who controls software purchasing
With no multi-unit operators and a concentrated HQ structure, software purchasing decisions at Skoah are almost certainly centralized. The FDD names John Rotche and Dave Keil as board members and Meg Roberts as manager. In a system this small, these individuals likely handle or directly approve vendor selection, contract negotiation, and technology stack decisions. There is no franchisee association or large operator group to influence procurement independently.
Vendors should prepare for a direct conversation with HQ rather than a field-driven adoption model. The absence of a formal procurement disclosure in Item 8 means the buying process is not publicly documented, so initial outreach should focus on understanding how the parent company evaluates and onboards software.
Mandated and current tech stack
The 2023 FDD mandates exactly one technology system: Intuit QuickBooks Online. No POS, appointment scheduling, CRM, payroll, or marketing automation platforms are listed as required or recommended. This creates a greenfield for vendors offering complementary operational tools — but also signals that the franchisor has not prioritized building a prescribed tech stack.
For vendors selling financial, accounting, or ERP software, the QuickBooks mandate is a critical data point. Any solution that integrates with or replaces QuickBooks must address that existing requirement head-on. For all other categories, the lack of mandates means franchisees may be making independent choices, though with only 2 units, the practical variation is likely minimal.
Procurement, renewals, and timing
Skoah’s 2023 FDD does not include an Item 8 procurement extract, so the designated-supplier, approved-supplier, or open-market model is unknown. Vendors must treat this as a discovery conversation rather than a documented process.
Renewal terms offer a potential, if narrow, window for software evaluation. Franchisees in good standing can renew for two additional consecutive 10-year terms, provided they give notice at least 180 days before expiration, meet all monetary obligations, renovate to then-current standards, and sign the then-current franchise agreement — which may include materially different royalty and marketing fee rates. However, with only 2 units and a recent contraction, near-term renewal-driven software evaluations are unlikely to occur at scale.
How to read the Skoah FDD
The 2023 Skoah Franchise Disclosure Document is embedded below. Key sections for software vendors include Item 1 (executives and ownership), Item 11 (mandated technology — here limited to Intuit QuickBooks Online), and Item 17 (renewal conditions and term length). The absence of an Item 8 procurement disclosure means you will not find a supplier approval process in the document. Use the FDD to confirm the decision-maker names and the single tech mandate, then build your outreach around that narrow, factual foundation.
For a ranked target list of franchise systems matched to your software category, FranCloud can help you prioritize opportunities by unit count, tech mandates, and decision-maker structure.
Questions vendors ask
Skoah Franchise, answered from the filing
Board members John Rotche and Dave Keil, along with manager Meg Roberts, are the named executives in the 2023 FDD. They likely control or heavily influence software purchasing for this small, HQ-led franchise system.
The 2023 FDD mandates Intuit QuickBooks Online. No POS, CRM, or other operational software is named as required or recommended in the disclosed Item 11 technology list.
Skoah has 2 total units, both franchised, with no company-owned locations disclosed. The 4 mapped operators are single-unit owners spread across Tennessee, California, Ohio, and Texas.
The 2023 FDD does not include an Item 8 procurement extract, so the designated-supplier vs. approved-supplier vs. open model is not publicly disclosed. Vendors should inquire directly about purchasing requirements.
With only 2 units on 10-year initial terms and a -33.3% YoY unit decline, renewal-driven software evaluations will be rare. The next renewal window requires 180 days' notice before a term expiration, but specific dates are not disclosed.
The 2023 Skoah FDD was filed with state franchise regulators. You can read the full document using the embedded PDF viewer below to analyze Item 11 tech mandates, Item 1 executives, and Item 17 renewal terms directly.
Source
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FDD alert
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We’ll email you the moment Skoah Franchise files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
4 operators run 4 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit4
Top states by locations
| TN | 1 |
|---|---|
| CA | 1 |
| OH | 1 |
| TX | 1 |
Ownership
The portfolio behind Skoah Franchise
unknown of fw sko holdings.
Related Personal services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.