RiseUp Fitness

The vendor opportunity at RiseUp Fitness

RiseUp Fitness is a California-based fitness concept with a total of 2 units, both company-owned as of the 2023 FDD. The franchised unit count is not disclosed. Average unit volume stands at $370,871, and the royalty rate is 7.0% on a 7-year initial term. For software vendors, the immediate addressable market is just these 2 locations, with no operator footprint mapped in our corpus and no parent company on file—RiseUp Fitness appears independently owned. Year-over-year unit growth is not available, and the absence of franchised units suggests the system is in a very early stage of development. Vendors evaluating this account should weigh the small unit count against the potential to establish a long-term relationship as the brand grows.

Who controls software purchasing

Software purchasing decisions at RiseUp Fitness are centralized at the headquarters level. The 2023 FDD lists three executives in Item 1: Kyle Visin (CEO), Addison Clarke (CFO, COO), and Emily Foley (President). With only 2 company-owned units and no disclosed franchisee base, the buying center is effectively this small leadership team. For a vendor, the path to a software sale runs directly through these individuals. There is no CIO or dedicated IT role named in the FDD, so the CFO/COO is the most likely operational and financial gatekeeper for technology investments.

Mandated and current tech stack

Item 11 of the 2023 FDD mandates two specific software systems. Mindbody by Mindbody, Inc. is required for operational management—this is the core platform for class scheduling, client management, and point-of-sale in a fitness setting. QuickBooks by Intuit Inc. is mandated for accounting. No other mandated or recommended technology vendors are disclosed. For a software vendor, this means any new solution must either integrate with or replace components of this existing stack, and the conversation will need to address how it coexists with Mindbody and QuickBooks.

Procurement, renewals, and timing

The FDD does not include an Item 8 extract, so RiseUp Fitness’s procurement model—whether designated supplier, approved supplier, or open—is not publicly known. Vendors should plan to clarify this directly with HQ. On the renewal side, Item 17 provides some timing signals. Franchisees in good standing can renew for up to 2 additional terms of 5 years each, provided they give written notice at least 6 months before the end of the current term, pay a $5,000 successor agreement fee, and meet other conditions including a possible remodel and updated training. The initial term is 7 years. With no franchised units currently reported, these renewal windows are not yet a near-term factor for a broad franchisee base, but they outline the contractual rhythm if and when the system expands.

How to read the RiseUp Fitness FDD

The 2023 Franchise Disclosure Document is the authoritative source for RiseUp Fitness’s unit count, fees, executive team, and technology mandates. The embedded viewer below contains the full filing. Key sections for software vendors include Item 1 (executives), Item 11 (mandated systems), Item 8 (procurement, though absent here), and Item 17 (renewal and contract windows). Because the system is small and founder-led, the FDD is the most reliable way to confirm the current state before engaging the buying team. For a ranked target list of franchise systems matched to your software category, FranCloud can help.