ZenotiZenoti
nformation. 6. This estimate includes the cost of purchasing computer hardware and software that meets our standards and specifications. It includes the purchase price of 3 iPads, Zenoti point-of-sale
From the filings
+76.923% units YoYHQ-led decisions
PROSE Franchising
Personal servicesSoftware purchasing at PROSE Franchising is controlled at the headquarters level, with key decision-makers including Vice President of Operations Beau Citron and Directors Nate McFarland, Joe Luongo, Todd Treml, and Craig Flom. The franchise currently operates 24 total units (23 franchised, 1 company-owned) and mandates Zenoti by Zenoti, Inc. as its core operational platform. For software vendors, this represents a small but concentrated account where a single HQ relationship can unlock the entire system.
For software vendors selling into US franchise brands.
Live signals
Total units
24
23 franchised
Unit growth YoY
+76.923%
vs prior filing
AUV
—
Item 19, 2022
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
—
per unit
Investment range
$329K–$570K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
30 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
8%of gross sales (FY2022)
15% reference
Mandated & recommended tech
The systems vendors compete with
Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.
Franchisor behaviours
What the franchisor requires
25 requirements the franchisor states in this filing, each in its own words; 4 explicit no's; 5 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesFranchise agreement
Franchisee agrees to use all standard accounting forms that Franchisor may furnish as part of its System Standards Manual or otherwise.
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
We will have independent access to your sales and other information in your point-of-sale system.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
No later than thirty (30) days following the end of each calendar quarter during the term of this Agreement, Franchisee agrees to furnish to Franchisor, in a form approved by Franchisor, a statement of the Salon’s profit and loss for the quarter and a balance sheet as of the end of the quarter.
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesFranchise agreement
Franchisee acknowledges and understands that Franchisor and/or its affiliates may be the only supplier of certain products, materials and/or services to Franchisee, and that the cost of the products, materials and/or services may be higher than the cost of the same or similar products that may be purchased elsewhere.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesFranchise agreement
Franchisor has the right to change Franchisor’s approved and required vendors, distributors and suppliers in Franchisor’s discretion.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
As of the end of fiscal year 2021 (December 31, 2021), neither we nor our affiliate received any revenue from required purchases or leases by franchisees, but we retain the right to do so in the future.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
15Item 8
The purchase of products from approved sources will represent approximately 85% to 90% of your overall product purchases in opening your PROSE® and 15% to 20% of your overall product purchases in operating the franchise.
Can a franchisee propose a new supplier for the franchisor's approval?
YesFranchise agreement
Franchisor may approve other suppliers of required products, materials and/or services that are not then designated by Franchisor as an approved supplier.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
Franchisee acknowledges and agrees that Franchisor has the absolute right and interest in and to all telephone numbers and directory listings associated with the Marks, and Franchisee hereby authorizes Franchisor to direct the telephone company and all listing agencies to transfer Franchisee’s telephone numbers and…
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
Franchisor will have the right, at any time, with or without written notice, during regular hours, to enter Franchisee’s premises to inspect, audit and make copies of all records
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
Franchisor shall have the right to add to and otherwise modify the System Standards Manual from time to time to reflect changes in the specifications, standards, operating procedures and rules prescribed by Franchisor for PROSE® Salons.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 12
We must approve the location of your PROSE® Salon.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesItem 11
Except for listing your Salon on a local Internet directory, you are not permitted to have or advertise on the Internet or World Wide Web without our prior written consent (Franchise Agreement – Section 8.2).
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
You must expend each month an amount currently equal to 2% and up to 3% of the Salon’s Gross Revenue during the preceding month on Local Marketing Expenditure that we have approved (Franchise Agreement, Section 8.3).
Must the franchisee participate in a regional advertising cooperative when one exists?
YesItem 11
We have the right to designate any geographical area for purposes of establishing a Cooperative, and your participation is mandatory if your Salon is open.
Operations
Must the franchisee buy products from a designated distributor?
YesFranchise agreement
Franchisee shall cause the Salon to conform to Franchisor’s specifications and quality standards as specified in the System Standards Manual, and shall purchase only from distributors and suppliers approved by Franchisor (which may include Franchisor or its affiliates), all products, equipment, fixtures, furnishings…
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase from us, our affiliates or from approved or designated suppliers all fixtures, furniture and equipment related to the construction and build-out of your PROSE® Salon.
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 6
Before your PROSE® Salon opens, you must sign and deliver to us the documents we require to authorize us to debit your business checking account automatically for the Royalty Fee, Brand Fund Fee, Technology Access Fee and other amounts due under the Franchise Agreement and for your purchases from us.
Must the franchisee participate in a gift card program?
YesItem 8
You also must purchase from us or from approved or designated suppliers computer hardware and point-of-sale software, private label products and other retail merchandise, all products and supplies used in connection with providing service offerings, the autoclave sanitizing equipment, all of your employee uniforms…
People
Does the franchisor require minimum staffing levels or specific roles?
YesFranchise agreement
Franchisee must ensure that a sufficient number of trained employees are available to meet the 12 QB\74114067.1 operational standards and requirements of its Salon at all times.
Must employees wear uniforms specified by the franchisor?
YesItem 8
You also must purchase from us or from approved or designated suppliers computer hardware and point-of-sale software, private label products and other retail merchandise, all products and supplies used in connection with providing service offerings, the autoclave sanitizing equipment, all of your employee uniforms…
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 11
You will also need to purchase Zenoti software for your point-of-sale system.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We will have independent access to your sales and other information in your point-of-sale system.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 6
If at any time subsequent to the initial training, additional training is required by us or requested by you, you will pay our training fee plus meals, lodging, incidental expenses, and travel expenses for your attendees.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 11
You and your General Manager must attend.
The filing answers no to 4 questions
- Is there a franchisee advisory council, association or committee?Item 11
- Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
- Does the franchisor charge a fee to evaluate a proposed supplier?Item 8
- Is a minimum grand opening advertising spend required?Item 11
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.
VP SalesHead of SalesCROSales Director
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The vendor opportunity at PROSE Franchising
PROSE Franchising is a personal-services franchise based in Arizona with 24 total units—23 franchised and 1 company-owned—as disclosed in its 2022 Franchise Disclosure Document. The system grew units by 76.9% year-over-year, signaling active expansion. For a software vendor, the addressable market is small: just 24 locations. However, the franchise’s centralized purchasing structure means a single HQ relationship can convert the entire system. Average unit volume is not disclosed in the most recent FDD, and the royalty rate stands at 6.0% of gross sales.
Who controls software purchasing
Software purchasing authority sits at the headquarters level. The 2022 FDD lists five executives in Item 1: Nate McFarland (Director), Beau Citron (Vice President of Operations), Joe Luongo (Director), Todd Treml (Director), and Craig Flom (Director). No dedicated Chief Information Officer or Chief Technology Officer is named. In practice, Vice President of Operations Beau Citron is the most likely operational buyer for technology that touches salon workflows, while the director group likely holds approval authority for enterprise-level tools. Vendors should prepare to engage operations leadership rather than a standalone IT function.
Mandated and current tech stack
PROSE Franchising mandates Zenoti by Zenoti, Inc. as its core operational platform. Zenoti is a vertically focused salon-and-spa management system covering POS, appointment scheduling, inventory, and CRM. No other mandated technology vendors are named in the FDD. This creates a clear integration surface: any software that needs to interoperate with Zenoti—whether for payments, marketing automation, or analytics—must work within or alongside that ecosystem. The absence of additional mandates also leaves room for complementary tools, provided they do not conflict with the Zenoti requirement.
Procurement, renewals, and timing
The FDD does not include an Item 8 extract, so the franchise’s procurement model—whether designated supplier, approved supplier, or open—is not publicly disclosed. Vendors should assume a controlled process given the centralized decision-making and the single mandated platform. On renewals, Item 17 outlines a 10-year initial term with a renewal term of equal length. Franchisees must give notice 9 to 12 months before expiration and must execute the then-current Franchise Agreement, which may include different royalty, brand fund, and technology access fees. They must also upgrade their salons to then-current standards. With the latest FDD dated 2022, the earliest large renewal cohort would fall around 2032, though newer units added during the recent growth wave will have staggered expiration dates.
How to read the PROSE Franchising FDD
The 2022 PROSE Franchising FDD is embedded below. Key sections for software vendors include Item 1 (executives), Item 11 (mandated systems), Item 8 (procurement restrictions—absent here), and Item 17 (renewal conditions). Because the FDD does not disclose an operator footprint or parent company, vendor due diligence must rely on the HQ roster and the Zenoti mandate as the primary signals. For a ranked target list of franchise systems matched to your software category, FranCloud can help.
Questions vendors ask
PROSE Franchising, answered from the filing
The buying center includes Vice President of Operations Beau Citron and Directors Nate McFarland, Joe Luongo, Todd Treml, and Craig Flom. No dedicated CIO is listed; operations leadership likely drives technology decisions.
The 2022 FDD mandates Zenoti by Zenoti, Inc. as the operational platform. No other mandated systems are disclosed.
The system has 24 total units: 23 franchised and 1 company-owned. Year-over-year unit growth was 76.9%.
The FDD does not include an Item 8 procurement extract, so the designated-supplier vs. approved-supplier model is not publicly disclosed.
Renewal terms run 10 years, with notice required 9–12 months before expiration. With the latest FDD from 2022, early renewals may cluster around the 2032 window.
The 2022 FDD was filed with state franchise regulators. You can review it using the embedded PDF viewer below.
Source
Read the filing itself
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FDD alert
Tell me when this brand refiles.
We’ll email you the moment PROSE Franchising files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit1
Top states by locations
| WI | 1 |
|---|
Ownership
The portfolio behind PROSE Franchising
unknown of prose holding.
Related Personal services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.