Onyva Dog Spa

The vendor opportunity at Onyva Dog Spa

Onyva Dog Spa is an early-stage personal services brand headquartered in Massachusetts. According to its 2025 Franchise Disclosure Document, the system consists of a single company-owned unit, with no franchised locations currently reported. The brand’s average unit volume (AUV) sits at $1,092,558, a figure that signals strong unit-level economics for a single-location operator. For software vendors, the immediate addressable market is precisely one location, though the presence of a Vice President for Franchise Development, Lohith Chundi, on the executive team suggests that franchise sales are a strategic priority. Any vendor selling a platform that supports franchise development, onboarding, or multi-unit management should position their solution as scalable infrastructure for a system that is still defining its technology backbone.

Who controls software purchasing

Software purchasing authority at Onyva Dog Spa rests with a concentrated headquarters team. The FDD lists Merritt A. Mulman as Chief Executive Officer and Member of the Board of Managers, Dr. Lisa N. Mulman as Chief Brand Officer, and Miles S. Mulman as President. This family-led executive group is the de facto technology buying center. Vendors should direct their outreach to the CEO and President, as they hold the highest decision-making authority. Lohith Chundi, Vice President for Franchise Development, is another critical contact if your software supports franchise recruitment, territory mapping, or candidate relationship management. Steven Schnelwar, Director of Hospitality and Community, may influence tools related to customer experience or on-site operations. There are no multi-unit operators to influence purchasing from the franchisee side, simplifying the sales process to a single-threaded HQ conversation.

Mandated and current tech stack

The 2025 FDD mandates three specific technology systems. FranConnect, provided by FranConnect, is the designated franchise management platform, covering functions likely related to franchise sales, compliance, and operations. Onyva Solutions is also mandated, though its exact function—whether a proprietary booking, point-of-sale, or operational tool—is not detailed in the available FDD extracts. For financial management, the brand requires QuickBooks by Intuit Inc. This stack reveals a clear preference for established, franchise-specific infrastructure (FranConnect) alongside a ubiquitous accounting standard (QuickBooks). The mandate of Onyva Solutions, which shares the brand’s name, may indicate a proprietary or deeply customized system, presenting a potential barrier to replacement but an opportunity for vendors offering complementary integrations.

Procurement, renewals, and timing

The FDD does not include an Item 8 procurement signal in the provided extracts, meaning the brand’s policy on designated versus approved suppliers is not publicly detailed. Vendors should clarify during discovery whether Onyva Dog Spa maintains an open purchasing environment or requires HQ approval for all technology expenditures. The franchise agreement carries a 10-year initial term. Renewal conditions include substantial compliance, signing the then-current successor agreement, and paying a successor franchise fee of twenty-five percent of the then-current franchise fee. Critically, the FDD warns that the renewal agreement “may contain terms and conditions materially different from those in your previous franchise agreement, such as different fee requirements.” This language signals that contract terms—including technology mandates—could shift at each renewal window, creating potential openings for vendors to introduce new solutions when franchise agreements are renegotiated.

How to read the Onyva Dog Spa FDD

The full 2025 Franchise Disclosure Document provides the granular detail a vendor needs to qualify this account, including the complete Item 19 financial performance representation, the full list of mandated suppliers, and the precise language governing technology requirements. We have embedded the FDD viewer below so you can examine the source document directly. Pay close attention to Item 11 for the complete list of mandated systems and Item 17 for the full renewal and transfer conditions that dictate when franchisees may be free to adopt new software. When you are ready to build a ranked target list of franchise brands that match your ideal customer profile, FranCloud can help you prioritize systems based on tech stack gaps, growth signals, and decision-maker access.