+100% units YoYNo mandated tech stackHQ-led decisions

Ninja Nation

Fitness

Software purchasing at Ninja Nation is controlled by a lean HQ team led by Founder/CEO Wayne Cavanaugh, with VP of Marketing and Franchise Development Lucas Clarke and Director of Design and Procurement Geoff Britten also influencing vendor decisions. The franchise currently operates 7 total units (4 franchised, 3 company-owned) and disclosed no mandated technology systems in its 2024 FDD. This small but fast-growing fitness concept represents a narrow addressable market for software vendors, with only 8 mapped operators across 5 states.

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. 78.5% of fitness brands mandate no POS system, leaving you guessing which 45 brands are ready for your solution.Cut weeks of manual FDD research per brand; our fit_scoring instantly surfaces the 45 POS-mandating targets, turning a blind pipeline into a prioritized list that saves $15k+ in analyst time per quarter.
  2. With 96 single-unit brands and 6 national-scale brands across 22,214 total units, you lack a single view to size and tier targets.Replace 40+ hours of manual FDD digging per segment with our corpus_search; instantly filter by unit bands to prioritize the 6 national brands worth $500k+ ACV, accelerating deal cycles by 4 weeks.
  3. Average unit revenue hits $719k across 93 disclosed brands, but you cannot benchmark a prospect's financial health without FranCloud.Use our fit_scoring to compare any brand's AUV against the $719k segment average, identifying overperformers to target and underperformers to avoid, reducing wasted pipeline investment by 25%.

Live signals

Total units
7
4 franchised
Unit growth YoY
+100%
vs prior filing
AUV
Item 19, 2024
Royalty
7%
of gross sales
Ad fund
2%
national + local
Initial fee
$50K
per unit
Investment range
$1.18M–$1.97M
all-in, Item 7
Procurement
Franchisor controlled
from the filing

The vendor opportunity at Ninja Nation

Ninja Nation is a small fitness franchise with 7 total units as of its 2024 FDD — 4 franchised and 3 company-owned. The brand posted 100% year-over-year unit growth, suggesting an early-stage system that may be adding locations quickly. For software vendors, the immediate addressable market is just 7 locations across 5 states: Texas (2), Tennessee (1), Florida (1), Colorado (1), and Washington (1). All 8 mapped operators are single-unit owners; there are no multi-unit operators on file. The franchise is independently owned with no parent company. Average unit volume (AUV) is not disclosed in the FDD. The royalty rate is 7.0% of gross revenue, and the initial franchise term is 10 years.

Who controls software purchasing

Purchasing authority sits at the headquarters level. The FDD lists three executives in Item 1: Wayne Cavanaugh, Founder and Chief Executive Officer; Lucas Clarke, Vice President, Marketing and Franchise Development; and Geoff Britten, Director, Design and Procurement. Cavanaugh, as CEO, is the likely final decision-maker for enterprise-level software investments. Clarke may influence marketing and CRM tools, while Britten’s procurement and design role suggests he evaluates vendor proposals and manages supplier relationships. With no multi-unit operators and a small franchisee base, individual franchisees are unlikely to drive software purchasing decisions independently.

Mandated and current tech stack

The 2024 FDD does not disclose any mandated or recommended technology systems. No POS provider, scheduling platform, CRM, or operational software is named in the document. This absence of a mandated tech stack could mean franchisees select their own tools, or that the franchisor has not yet standardized technology across the system. Vendors should approach the HQ team directly to understand what, if any, systems are currently in use at the corporate and franchised locations.

Procurement, renewals, and timing

Item 8 of the FDD, which typically outlines designated and approved suppliers, was not extracted in the available data. Without that signal, the procurement model remains unknown — it could be open, approved-supplier, or designated-supplier. On renewals, Item 17 shows that franchisees in good standing may acquire up to three successive five-year renewal terms on the then-current franchise agreement, subject to a business review, compliance with brand standards, a remodel or upgrade, and payment of a successor franchise fee. This 10-year initial term plus potential 15 years of renewals creates periodic touchpoints where technology standards could be updated or new systems introduced. However, no specific contract windows or upcoming RFP cycles are disclosed.

How to read the Ninja Nation FDD

The full 2024 Franchise Disclosure Document is embedded below. It contains the legal and financial disclosures that govern the franchise relationship, including Item 1 (executives), Item 8 (procurement), Item 11 (franchisor assistance and required purchases), and Item 17 (renewal terms). For software vendors, the most relevant sections are Item 11 for any technology mandates and Item 8 for supplier qualification processes. Because the system is small and growing, direct outreach to the HQ team may surface opportunities not yet formalized in the FDD. For a ranked target list of franchise systems matched to your software category, FranCloud can help.

Questions vendors ask

Ninja Nation, answered from the filing

Founder and CEO Wayne Cavanaugh is the ultimate decision-maker, with VP of Marketing Lucas Clarke and Director of Design and Procurement Geoff Britten likely influencing or executing vendor selection.
The 2024 FDD does not disclose any mandated or recommended POS, operational, or IT systems for franchisees.
There are 7 total units: 4 franchised and 3 company-owned, located across Texas, Tennessee, Florida, Colorado, and Washington.
The 2024 FDD does not include an Item 8 procurement extract, so the designated vs. approved supplier model is not publicly disclosed.
With a 10-year initial term and three 5-year renewal options, major system evaluations may align with new unit openings or renewal cycles, but no specific window is disclosed.
The 2024 FDD was filed with state franchise regulators. You can review the embedded PDF viewer below for full details on the franchise system.
Source

Read the filing itself

Every number on this page traces back to this document. Read it in full, page by page — buy the original PDF to download, search, and annotate it.

Ninja Nation2024 FDDView only
Buy the PDF — $149

Loading filing…

View only A one-time purchase — the original filing, yours to keep.

FDD alert

Tell me when this brand refiles.

We’ll email you the moment Ninja Nation files a new annual FDD — usually the freshest signal of a vendor change.

Sell software to franchises? See the playbook.

Your matched accounts, fit-scored to what you sell, with the contacts and openers built from each filing.

Find my accounts

Related Fitness brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.