Invoca
MandatorySystem franchisees. You must participate in our corporate phone tracking system (currently Invoca) which utilizes dynamic telephone numbers to track the source of your leads. The Invoca service is pai
HQ-led decisions
Lightspeed Restoration
Home servicesSoftware purchasing at Lightspeed Restoration is controlled at the headquarters level, with President Steve Willis and VP of Operations Troy Coolidge among the key executives listed in the 2023 FDD. The franchise mandates a CRM System and ProfitKeeper, signaling a locked-down tech environment. The total addressable market size in terms of unit count is not disclosed in the most recent FDD.
Live signals
Total units
0
0 franchised
Unit growth YoY
—
vs prior filing
AUV
—
Item 19, 2023
Royalty
8%
of gross sales
Ad fund
2%
national + local
Initial fee
—
per unit
Investment range
$36K–$70K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
2 years
from the filing
Item 19
No claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
10%of gross sales (FY2023)
15% reference
Mandated & recommended tech
The systems vendors compete with
3 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
Lightspeed
Mandatoryss from Approved Location, failure to achieve minimum Gross Revenue volume. 31 PROVISION SECTION IN SUMMARY FRANCHISE AGREEMENT i. Franchisee’s 12.1 Obligations include removal of LIGHTSPEED obligatio
ProfitKeeper
Mandatoryright, but not the obligation, to develop or have developed for us, or to designate: (a) computer software programs and/or tools that you must use, including our CRM software and ProfitKeeper (collect
Encircle
to operate your Franchised Business; (ii) a laser printer meeting our standards and specifications; (iii) most current versions of QuickBooks online, Xactimate software licenses, Encircle restoration
QuickBooks Online
s sufficient to run all of the software required to operate your Franchised Business; (ii) a laser printer meeting our standards and specifications; (iii) most current versions of QuickBooks online, X
Xactimate
all of the software required to operate your Franchised Business; (ii) a laser printer meeting our standards and specifications; (iii) most current versions of QuickBooks online, Xactimate software li
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.
VP SalesHead of SalesCROSales Director
- 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
- Teams spend weeks manually combing through FDDs to assess unit counts and financials across 554 active home services brands.Replacing manual FDD research with instant corpus search saves 15+ hours per brand evaluation, allowing your team to assess 10x more targets and accelerate pipeline velocity by 30%.
- Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.
The vendor opportunity at Lightspeed Restoration
Lightspeed Restoration is a home services franchise operating under the umbrella of Home Franchise Concepts, LLC. For software vendors, the opportunity hinges on a corporate structure that centralizes technology decisions. The 2023 Franchise Disclosure Document (FDD) does not disclose the total number of franchised or company-owned units, making the precise addressable market size unknown. However, the brand’s mandated tech stack and 8.0% royalty rate signal a franchisor that actively manages operations, creating a single point of entry for enterprise-level software sales.
Who controls software purchasing
The buying center at Lightspeed Restoration sits at headquarters. The 2023 FDD’s Item 1 lists Steve Willis as President and Troy Coolidge as VP of Operations, both of whom are likely central to operational software decisions. Courtney Caldwell, Director of Marketing, is the probable lead for any customer-facing or marketing technology. There are no named franchisee operators in our corpus, reinforcing that purchasing power is concentrated at the corporate level rather than distributed across a large franchisee base.
Mandated and current tech stack
Lightspeed Restoration mandates a specific set of tools for its franchisees. The FDD explicitly lists a CRM System and ProfitKeeper as required, along with a broader category of Required Software Tools. The exact vendors for the CRM and other tools are not named in the available data, but the mandates mean any new vendor must either displace an incumbent or integrate tightly with the existing stack. ProfitKeeper, a financial management tool, is a concrete named system that any accounting or analytics add-on would need to complement.
Procurement, renewals, and timing
The FDD does not provide an Item 8 extract detailing procurement rules, so it is unclear whether Lightspeed uses a designated supplier model or allows approved alternatives. The initial franchise agreement runs for 5 years. At renewal, franchisees must sign the then-current agreement, which the FDD warns may have materially different terms. This creates potential windows for software vendors to engage when corporate refreshes its tech mandates at the cycle’s end or when a system upgrade is pushed down to the network.
How to read the Lightspeed Restoration FDD
The 2023 FDD is the foundational document for understanding this brand’s operations. Focus on Item 11 to see the full list of mandated technology and Item 1 to map the current leadership team. Since unit counts are not disclosed, vendors should triangulate market size using parent company Home Franchise Concepts’ overall portfolio or by monitoring franchise sales disclosures in other states. The embedded PDF viewer below provides the full legal text for your due diligence. For a ranked target list of franchise brands matched to your software category, FranCloud can help prioritize your outreach.
Questions vendors ask
Lightspeed Restoration, answered from the filing
The 2023 FDD lists Steve Willis (President), Troy Coolidge (VP of Operations), and Courtney Caldwell (Director of Marketing) as key officers. These roles typically form the core buying center for operational and marketing technology decisions.
The FDD mandates a CRM System and ProfitKeeper, along with other Required Software Tools. The specific vendors for these systems are not named in the available data, but the mandates indicate a standardized, HQ-controlled stack.
The total number of units—both franchised and company-owned—is not disclosed in the 2023 FDD. The brand operates in the home services segment under parent company Home Franchise Concepts, LLC.
The 2023 FDD does not contain an extract from Item 8 detailing procurement restrictions. Without that signal, the model is unclear, but the presence of mandated software suggests a designated or approved supplier structure is likely.
The initial franchise term is 5 years. Item 17 notes renewal requires signing the then-current agreement, which may have materially different terms. Contract windows may align with these 5-year cycles or when corporate mandates a system change.
The 2023 FDD was filed with state franchise regulators. You can review the embedded PDF viewer below to analyze the full legal document, including Item 11 technology mandates and Item 1 executive listings, for your vendor research.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
View only A one-time purchase: the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment Lightspeed Restoration files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit1
Top states by locations
| WI | 1 |
|---|
Ownership
The portfolio behind Lightspeed Restoration
holding_vehicle of Home Franchise Concepts.
Sibling brands
Related Home services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.