LightspeedLightspeed Commerce Inc.
MandatoryNational Accounts 1 0 Virtual Technology 2 1 Virtual/Coppell, TX Platforms Call Center 1 0 Virtual/Coppell, TX Operations Local Area Marketing 3 2 Virtual/Coppell, TX Selling the LIGHTSPEED 2 1 Virtua
HQ-led decisions
AdvantaClean
Home servicesSoftware purchasing at AdvantaClean is driven by a mandated tech stack that includes Lightspeed Restoration, Xactimate, ProfitKeeper, and Salesforce, with oversight from executives like Corey Benish (CEO) and Heather Cates (CMO). The franchise system comprises 70 franchised units, all independently operated, with no company-owned locations disclosed. For software vendors, this represents a concentrated, single-brand opportunity where HQ mandates core operational tools but individual franchisees may still influence ancillary software decisions.
Live signals
Total units
70
70 franchised
Unit growth YoY
—
vs prior filing
AUV
—
Item 19, 2026
Royalty
8%
of gross sales
Ad fund
1%
national + local
Initial fee
$5K
per unit
Investment range
$117K–$197K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
No claims
unaudited
Mandated & recommended tech
The systems vendors compete with
4 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
ProfitKeeper
Mandatoryright, but not the obligation, to develop or have developed for us, or to designate: (a) computer software programs and/or tools that you must use, including our CRM software and ProfitKeeper (collect
Salesforce
MandatoryTX Fire Restoration/Odor 2 4.5 Virtual/Coppell, TX Control Duct Cleaning 2 6.5 Virtual/Coppell, TX 30, 60, 90 Day Reviews 6 0 Virtual/Coppell, TX IT, Microsoft Teams, 2 0 Virtual Salesforce, HFCU, The
Xactimate
Mandatoryear) 97 TOTAL 0 28 ACADEMY TRAINING PROGRAM Subject Hours of In- Hours of Hands Location Person Classroom On Training or Virtual Training Job Scoping 2 1 Virtual Tools/Estimating/ Xactimate National A
Invoca
System franchisees. You must participate in our corporate phone tracking system (currently Invoca) which utilizes dynamic telephone numbers to track the source of your leads. The Invoca service is pai
QuickBooks Online
s sufficient to run all of the software required to operate your Franchised Business; (ii) a laser printer meeting our standards and specifications; (iii) most current versions of QuickBooks online, M
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.
VP SalesHead of SalesCROSales Director
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The vendor opportunity at AdvantaClean
AdvantaClean is a home-services franchise with 70 franchised units and no company-owned locations disclosed in the 2026 FDD. The system is entirely single-unit operators, with 32 mapped operators across approximately 32 located units. No multi-unit operators are present, meaning every franchisee is an independent business owner. Top states by unit count are North Carolina (8), Ohio (4), Georgia (4), Florida (4), and Tennessee (3).
The addressable market for software vendors is those 70 locations, all operating under a common brand and a mandated technology stack. Because there are no company-owned stores, every sale into the system must go through either HQ-level mandates or individual franchisee adoption. The royalty rate is 8.0%, and the initial franchise term is 10 years, with 5-year renewal periods.
Who controls software purchasing
The FDD lists five HQ executives: Corey Benish (Chief Executive Officer and President), Heather Cates (Chief Marketing Officer), Paul Ebert (Group President), Jim Thoma (VP of Operations), and Becky Lewis (Director of Programs and Administration). For software vendors, Corey Benish and Heather Cates are the most likely decision-makers for enterprise-level or marketing technology, while Paul Ebert and Jim Thoma likely influence operational and restoration-management tools.
Because the system mandates several core platforms, HQ clearly exerts strong control over the tech stack. However, with all units being independently owned, franchisees may still have discretion over ancillary software not covered by mandates. Vendors should expect a top-down evaluation process for any tool that touches restoration workflow, CRM, or financial reporting.
Mandated and current tech stack
AdvantaClean’s Item 11 disclosures mandate several systems. Lightspeed Restoration, by Lightspeed Commerce Inc., is the mandated operational platform. Xactimate is mandated for estimating. ProfitKeeper is mandated for financial management. A CRM system is mandated, and Salesforce, by Salesforce, Inc., is specifically named. Careerplug is also listed, likely for hiring and recruiting.
This stack covers the core operational workflow: estimating (Xactimate), job management and restoration (Lightspeed Restoration), financials (ProfitKeeper), customer relationship management (Salesforce), and hiring (Careerplug). Vendors selling into this system should position against or integrate with these incumbents. Gaps may exist in areas like scheduling, fleet management, or marketing automation beyond the CRM.
Procurement, renewals, and timing
The FDD does not include an Item 8 procurement extract, so the designated-supplier versus approved-supplier framework is not publicly known. Vendors should clarify directly with AdvantaClean whether they maintain an approved vendor list or allow franchisees to select their own suppliers for non-mandated categories.
Renewal terms provide a potential window for software evaluation. The initial 10-year term is followed by 5-year renewal periods. Renewal conditions require franchisees to sign the then-current franchise agreement, make necessary upgrades to the business, and not be in default. The new agreement may have materially different terms, which could include updated technology requirements. This creates a natural cycle where franchisees may need to adopt new software to comply with updated standards.
How to read the AdvantaClean FDD
The 2026 FDD is embedded below. It contains the full legal disclosures filed with state franchise regulators, including Item 11 (mandated systems), Item 1 (executives and ownership), and Item 17 (renewal terms). For software vendors, the most actionable sections are Item 11 for the tech stack and Item 1 for the buying center. AdvantaClean appears independently owned, with no parent company on file. Use this FDD to validate the mandated systems and identify the executives who control purchasing before building your pitch.
For a ranked target list of franchise systems matched to your software category, FranCloud can help you prioritize which brands to pitch next.
Questions vendors ask
AdvantaClean, answered from the filing
Corey Benish (CEO) and Heather Cates (CMO) are key executives listed in the FDD. Paul Ebert (Group President) and Jim Thoma (VP of Operations) likely influence operational tech decisions.
AdvantaClean mandates Lightspeed Restoration by Lightspeed Commerce Inc., Xactimate, ProfitKeeper, and a CRM system. Salesforce is also listed as a mandated vendor.
There are 70 franchised units, all single-unit operators. No company-owned units are disclosed. Top states include North Carolina (8), Ohio (4), Georgia (4), and Florida (4).
The FDD does not include an Item 8 procurement extract, so the designated vs. approved supplier model is not publicly disclosed. Vendors should inquire directly about approved supplier processes.
Initial franchise terms are 10 years, with 5-year renewals requiring a new agreement. Renewal conditions include making necessary upgrades, which may trigger software evaluation cycles.
The 2026 FDD is filed with state franchise regulators. You can view it directly in the embedded PDF viewer below this section.
Source
Read the filing itself
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FDD alert
Tell me when this brand refiles.
We’ll email you the moment AdvantaClean files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
32 operators run 32 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit32
Top states by locations
| NC | 8 |
|---|---|
| OH | 4 |
| GA | 4 |
| FL | 4 |
| TN | 3 |
Ownership
The portfolio behind AdvantaClean
parent_company of Home Franchise Concepts, LLC.
Related Home services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.