+50% units YoYNo mandated tech stackHQ-led decisions

KCA Holdings

Personal services

Software purchasing decisions for KCA Holdings are controlled at the headquarters level by the executive team, led by Founder and CEO Katie Wafer Gillberg. The franchise's most recent FDD does not disclose any mandated or recommended technology systems, presenting a greenfield opportunity for vendors. With 17 total units and a 50% year-over-year growth rate, the addressable market is small but expanding rapidly.

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
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Live signals

Total units
17
12 franchised
Unit growth YoY
+50%
vs prior filing
AUV
$722K
Item 19, 2025
Royalty
8%
of gross sales
Ad fund
2%
national + local
Initial fee
$50K
per unit
Investment range
$242K–$448K
all-in, Item 7
Procurement
Approved supplier
from the filing

The vendor opportunity at KCA Holdings

KCA Holdings presents a compact but high-growth target for software vendors. The system reported 17 total units in its 2025 FDD, split between 12 franchised locations and 5 company-owned outlets. This represents a 50% year-over-year unit growth rate, signaling an aggressive expansion trajectory. Average unit volume sits at $721,531, and franchisees pay an 8.0% royalty. For a vendor, the immediate addressable market is limited to these 17 units, but the rapid growth rate suggests a pipeline of future locations that will need operational software.

Who controls software purchasing

Purchasing authority is concentrated at the headquarters level. The FDD lists five key executives, with Founder, CEO, and President Katie Wafer Gillberg as the ultimate decision-maker. Vice Presidents Amy Dickerson and Chad Grote are also named as managers, making them likely influencers or approvers in any technology evaluation. The operational leadership includes Director of Nursing Gianna Norscia and Director of Operations Sierra Herrera, who would be critical stakeholders for any clinical, scheduling, or operational platform. No dedicated IT leadership is disclosed, meaning a vendor's pitch must speak directly to these operational and executive roles.

Mandated and current tech stack

The 2025 FDD does not disclose any mandated or recommended technology systems. This absence of named vendors—whether for POS, scheduling, HR, or financial software—indicates either a fully open technology environment or a system that has not yet standardized its stack. For a software vendor, this is a significant opening. Without an incumbent to displace, the sales conversation can focus on building the business case from scratch, rather than competing against an entrenched legacy system.

Procurement, renewals, and timing

Procurement mechanics remain opaque. The FDD does not include an extract from Item 8, meaning the franchisor's policy on designated versus approved suppliers is not publicly known. Similarly, Item 17 provides no signal on renewal terms or contract windows. The initial franchise term length is also not disclosed. This lack of data makes it difficult to time an outreach campaign around predictable renewal cycles. Vendors should approach KCA Holdings with a consultative, insight-led pitch rather than relying on a known procurement calendar.

How to read the KCA Holdings FDD

The full 2025 Franchise Disclosure Document is available below. When reviewing it, focus on Item 11 for any future updates to the franchisor's technology obligations, and monitor Item 8 for any shift toward a designated supplier model. The executive team listed in Item 1 is your buying committee. Given the system's 50% growth rate, revisiting this FDD annually will be essential to track how the addressable unit count and technology posture evolve. For a ranked target list of franchise systems matched to your software category, FranCloud can help.

Questions vendors ask

KCA Holdings, answered from the filing

The buying center is the executive leadership team. Key contacts include Founder/CEO Katie Wafer Gillberg and VP Amy Dickerson. No dedicated CIO or CTO is listed in the FDD.
The 2025 FDD does not mandate or recommend any specific POS or operational technology systems. The current tech stack is not publicly disclosed.
KCA Holdings operates 17 total units in the personal services segment. This includes 12 franchised locations and 5 company-owned locations.
The procurement model is not disclosed in the 2025 FDD. Item 8 does not specify whether suppliers are designated, approved, or open.
Contract renewal windows are unclear. The initial term length and Item 17 renewal conditions are not disclosed in the most recent FDD.
The FDD was filed with state franchise regulators in 2025. You can review the full document using the embedded PDF viewer below.
Source

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Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.