Headquarters picks the point of sale
The filing makes headquarters the decision point for a POS, not the owners.
Item 11 · 2023 filingFrom the filings · Personal services
HEYDAY franchise
18 locations. Headquarters picks the POS, supplies and the loyalty program.
Older dataFrom the 2023 filing on record. A newer filing is overdue, so these figures may have changed.Updated June 2026
Total investment
$966K to $1.23M
Item 7
Locations
18
Item 20
Average revenue
$1.51M
per location
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For software vendors selling into US franchise brands.
Fees and terms
What a franchisee signs up for
Initial fee
$60K
Item 5 · per location
Ad fund
2%
Item 6 · percentage component
Term
10 years
Item 17
Franchised
44%
Item 20 · 8 of 18
For vendors
What decides a sale into HEYDAY
Headquarters designates the suppliers
Owners buy from the suppliers the franchisor designates, so supply deals are made with headquarters.
Item 8 · 2023 filingMostly single-location owners
Every owner on record runs one location.
Item 20 · 2023 filingThe account brief
The rest of the filing, read for your product
We keep the detail off this page. Tell us what you sell, and an analyst sends the full brief for HEYDAY, with the clauses that matter to you.
- The system the filing namesWhich are required and which are only mentioned, with the clause text
- Who decides at headquartersThe technology, operations and finance leads, by role and name
- The owner map16 owners by state
- 23 requirements the filing setsEach with the franchisor's own sentence
Source
Read the filing itself
Read the original document for the filing figures and their terms, page by page. Buy the original PDF to download, search, and annotate it.
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Answered from the filing
HEYDAY franchise questions
How much does a HEYDAY franchise cost?
The 2023 FDD puts the total investment at $966,010 to $1,230,590, including a $60,000 initial fee.
How many HEYDAY locations are there?
The 2023 FDD lists 18 locations, 8 of them franchised and 10 run by the company.
Who owns HEYDAY?
Heyday Wellness LLC is the parent company of HEYDAY.
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Tell me when HEYDAY refiles
Primary franchise filings · updated June 2026. Read the original filing for definitions, conditions, and qualifications.