RallioRallio
Mandatory. You will use QuickBooks Online for financial accounting. You must use all software and technology systems we provide in exchange for the technology fee, including Microsoft 365, Rallio (social media
From the filings
+10.169% units YoYHQ-led decisions
Grasons
Home servicesGrasons runs 65 franchised US units with a $278,696 average unit volume, a 6.5% royalty and 10.2% unit growth year over year. Item 11 mandates Rallio for franchisees, and Item 8 bundles software and technology services into a recurring fee paid to the franchisor. That combination of centralized tech fees and fast growth makes Grasons a live target for vendors selling into the Evive Brands portfolio.
For software vendors selling into US franchise brands.
Live signals
Total units
65
65 franchised
Unit growth YoY
+10.169%
vs prior filing
AUV
$279K
Item 19, 2025
Royalty
6.5%
of gross sales
Ad fund
2%
national + local
Initial fee
$50K
per unit
Investment range
$72K–$120K
all-in, Item 7
Procurement
Approved supplier
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
8.5%of gross sales (FY2026)
15% reference
Mandated & recommended tech
The systems vendors compete with
1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
QuickBooks OnlineIntuit
tablet, stand and cash drawer (you cannot operate Square from your phone) along with Wi-Fi capabilities. You must purchase and use the VOIP phone system we designate. You will use QuickBooks Online fo
Franchisor behaviours
What the franchisor requires
27 requirements the franchisor states in this filing, each in its own words; 4 explicit no's; 3 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesFranchise agreement
Franchisor may require that Franchisee utilize such accounting and/or data management firm, platform, program, service or software that Franchisor designates or approves.
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
You must give us independent access to all information that will be generated or stored in your computer and point-of-sale system and any other systems we designate, including any merchant processing system.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
Franchisee shall provide such periodic financial reports as Franchisor may require in the Manual or otherwise in writing, including: (i) a quarterly profit and loss statement and balance sheet for the Business within 30 days after the end of each fiscal quarter of Franchisor’s fiscal year; (ii) an annual financial…
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
We are the exclusive supplier for: (a) the Initial Equipment Package; (b) the software, technology and related services we provide in exchange for the technology fee; and (c) in-house call center services (which we expect to implement in 2026 or 2027, either directly or through an affiliate).
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesFranchise agreement
Franchisor may change any such requirement or change the status of any vendor.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
69897Item 8
During that year, we generated $69,897 in revenue as a result of franchisee purchases or leases of goods or services from designated or approved suppliers (including purchases from us), which represents 5.1% of our total revenue for that year.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
We may receive rebates, payments or other material benefits from suppliers based on your purchases and leases.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
10Item 8
We estimate between 20% and 50% of the total purchases and leases to establish your Business and 10% to 20% of ongoing operating expenses will consist of source-restricted goods or services.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you wish to purchase or lease a source-restricted item from a non-approved supplier, you must send us: (a) a written request for approval; (b) product samples for testing purposes; and (c) all additional information we request.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
Franchisor shall exclusively own all GRASONS® Email Addresses and the Designated Phone Number but allow Franchisee to use them during the term of this Agreement.
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
Franchisee must at all times comply with payment card industry data security standards (PCI-DSS).
Franchise management
Must the franchisee participate in a customer-satisfaction or net-promoter survey program?
YesFranchise agreement
Franchisee shall participate at its own expense in programs required from time to time by Franchisor for obtaining client evaluations and/or reviewing Franchisee’s compliance with the System, which may include (but are not limited to) a client feedback system, client survey programs, and mystery shopping.
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
Franchisor may examine and audit all books and records related to the Business, and supporting documentation, at any reasonable time.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
Franchisor can modify the Manual at any time.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesFranchise agreement
Franchisee shall not conduct such Digital Marketing, nor establish any website or social media presence independently, except as Franchisor may specify, and only with Franchisor’s consent.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
Commencing the date you complete initial training, you must spend a monthly amount equal to or greater than the Local Marketing Commitment on local advertising and marketing, including Internet advertising.
Must the franchisee participate in a regional advertising cooperative when one exists?
YesFranchise agreement
If a Cooperative is established applicable to the Business, Franchisee must participate in the Cooperative.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
You must purchase the POS system, operations software and VOIP phone system we designate.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase or lease certain “source-restricted” goods and services for the development and operation of your Business, such as inventory, equipment, Technology Systems, insurance, marketing materials, marketing services, accounting services and any goods or services we designate.
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 6
You must sign an ACH Authorization Form permitting us to electronically debit your designated bank account for all amounts owed to us.
Must the franchisee participate in a gift card program?
YesFranchise agreement
Franchisee shall accept payment from clients in any form or manner designated by Franchisor (which may include, for example, cash, specific credit and/or debit cards, gift cards, electronic fund transfer systems, and mobile payment systems).
People
Must employees wear uniforms specified by the franchisor?
YesFranchise agreement
Franchisee shall cause its personnel to comply with any dress attire, uniform, personal appearance and hygiene standards set forth in the Manual.
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 8
You must purchase the POS system, operations software and VOIP phone system we designate.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesFranchise agreement
Franchisor shall have the right to independently access Franchisee’s computer system, point-of-sale system and other technology systems to retrieve and compile business and operational data and generate any reports Franchisor deems appropriate, including Gross Sales reports.
Sales and CRM
Must the franchisee use a CRM system designated or approved by the franchisor?
YesItem 11
You must use all software and technology systems we provide in exchange for the technology fee, including Microsoft 365, Rallio (social media management technology platform) and our designated CRM.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
We may charge you a training fee of up to $600 per person per day for each person who attends: (a) remedial training; (b) refresher or supplemental training; or (c) additional training you request.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesFranchise agreement
If Franchisor holds an annual franchisee conference, the Operating Principal must attend.
The filing answers no to 4 questions
- Is there a franchisee advisory council, association or committee?Item 11
- Does the franchisor charge a fee to evaluate a proposed supplier?Item 8
- Must the franchisor approve the franchisee's site or location before opening?Franchise agreement
- Is a minimum grand opening advertising spend required?Franchise agreement
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.
VP SalesHead of SalesCROSales Director
- 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
- Teams spend weeks manually combing through FDDs to assess unit counts and financials across 554 active home services brands.Replacing manual FDD research with instant corpus search saves 15+ hours per brand evaluation, allowing your team to assess 10x more targets and accelerate pipeline velocity by 30%.
- Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.
The vendor opportunity at Grasons
Grasons runs 65 franchised US units in the home-services segment, headquartered in Arizona and part of Evive Brands. The 2026 FDD carries a financial performance representation, with a $278,696 average unit volume, a 6.5% royalty and 10.2% unit growth year over year — a fast-growing system where Item 11 already mandates one platform and Item 8 bundles technology into a recurring fee.
Who controls software purchasing
Item 2 names Ryan Parsons as Chief Executive Officer, Brandon Ciaccio as Brand President, Caroline Quoyeser as Secretary and Manager, Jason Wiedder as Chief Growth Officer, and L. Joseph Lee as Vice President and Manager. Grasons sits alongside Maid Brigade, Pacific Lawn Sprinklers, The Brothers that just do Gutters and Shine Window Care under Evive Brands' multi-brand structure. The tracked operator footprint covers 3 mapped operators across 3 located units, spread across California, Arizona and Wisconsin — a single-unit-heavy system where HQ, not multi-unit operators, sets the buying rules.
Tech named in the FDD, and what is actually required
Item 11 mandates Rallio for franchisees. QuickBooks Online, from Intuit, is in use per Item 11 — the filing describes it in use, or charges a fee for it, without making it a contractual requirement.
Procurement, renewals, and timing
Item 8 sets an approved-supplier model: franchisees buy their Initial Equipment Package from the franchisor, along with software, technology and related services bundled into a recurring technology fee. In-house call center services are expected to roll out in 2026 or 2027, and branded marketing materials must come from the franchisor or its designated and approved suppliers. Franchisees may propose an alternative supplier for approval. With 10.2% year-over-year unit growth, this is an actively expanding system, and the planned 2026-2027 call-center rollout is a concrete near-term point to watch for vendor activity.
How to read the Grasons FDD
The filing was filed with state franchise regulators in 2026, and the embedded PDF viewer below has the source document. Talk to FranCloud for a ranked target list of franchise systems that fit your ICP.
Questions vendors ask
Grasons, answered from the filing
Ryan Parsons (Chief Executive Officer) and Jason Wiedder (Chief Growth Officer) sit atop Grasons' Item 2 leadership; Item 8 bundles software and technology services into a recurring fee franchisees pay the franchisor directly.
Item 11 mandates Rallio. QuickBooks Online, from Intuit, is in use — the filing describes it in use or charges a fee for it, without making it a contractual requirement.
65 franchised units in the home-services segment, growing 10.2% year over year, per the 2026 FDD.
Item 8 sets an approved-supplier list: franchisees buy their Initial Equipment Package and bundled software/technology services from the franchisor, plus branded marketing materials from approved suppliers.
Grasons is growing 10.2% year over year and plans in-house call-center services for 2026 or 2027 under Item 8 — a concrete near-term point for vendors to watch.
The FDD was filed with state franchise regulators in 2026. Use the embedded PDF viewer below to read the full filing.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
View only A one-time purchase: the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment Grasons files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
3 operators run 3 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit3
Top states by locations
| CA | 1 |
|---|---|
| AZ | 1 |
| WI | 1 |
Ownership
The portfolio behind Grasons
strategic_multibrand of Evive Brands.
Sibling brands
Related Home services brands
Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.