From the filings

HQ-led decisions

Fitness Together

Fitness

Software purchasing at Fitness Together is controlled at the franchisor level, with a mandated tech stack that includes Mindbody, iCIMS, and the proprietary WellBiz Platform. The brand operates 82 franchised locations, creating a concentrated addressable market for vendors who can align with their existing systems or offer complementary integrations.

For software vendors selling into US franchise brands.

Live signals

Total units
82
82 franchised
Unit growth YoY
-11.828%
vs prior filing
AUV
$534K
Item 19, 2025
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$40K
per unit
Investment range
$259K–$574K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

8%of gross sales (FY2026)

Ongoing fees: 8% of gross sales (FY2026)Royalty 6%, Ad fund 2%. Total 8% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 6%Ad fund 2%

Mandated & recommended tech

The systems vendors compete with

1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

MindbodyMindbody
Mandatory
BookingItem 11

Franchisee’s Studio Or Some Other Location We Designate Administrative Processes, 0 0.5 Franchisee’s Studio Or Some Pricing, Contracts, Client Other Location We Designate Waivers, Mindbody Transaction

iCIMSiCIMS
HrItem 11

/ Virtual Virtual Pre-Opening Training (10 hours Virtually Facilitated) WellBiz Platform Access 0.5 0 Home Study / Virtual Social Media Platform 0.5 0 Home Study / Virtual Access iCIMS 0.5 0 Home Stud

Franchisor behaviours

What the franchisor requires

29 requirements the franchisor states in this filing, each in its own words; 2 explicit no's; 3 questions the text does not settle, which is not a no.

Accounting

Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?

Yes

Franchise agreement

You must use the Computer System to maintain certain sales data, Client Information, and other information.

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

The Computer System must give us and our affiliates access to all information generated by the Computer System, including pricing and client information for your Studio.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

(3) Within twenty-eight (28) days after the end of each calendar quarter, you must provide us with consolidated balance sheet and profit and loss statements for you and your Affiliates covering that Fitness Together Franchise, LLC April 2026 FDD Ex.

How the franchisor buys

Is there a franchisee advisory council, association or committee?

Yes

Item 20

In October 2008, we established the Franchise Advisory Council (“FAC”), formerly known as the Franchisee Leadership Council, consisting of members of Franchisor’s management and franchisees.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 11

We may replace or modify all or components of the Computer System from time to time and you agree to implement our replacements or modifications after you receive notice from us at your expense.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

We or our affiliates may derive revenue or profit from your dealings with such designated suppliers in the form of rebates, cash payments, discounts, promotional allowances, and/or other payments.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

10

Item 8

We estimate that the products and services that you obtain from our approved and designated suppliers and according to our specifications will represent approximately 85% of all products and services you will purchase to establish your Studio, and 10% to 15% of all products and services you will purchase during…

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

We may require you to pay us a fee to compensate us for the time and resources we spend in evaluating your proposed supplier, which may vary depending on our administrative expenses in evaluating the request and its complexity.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you wish to use any item or service that we have not yet evaluated or (for items that we require you to purchase from designated or approved suppliers) if you wish to purchase or lease any such item from a supplier that we have not yet approved, you must submit a written request for approval to us.

Data and IT

Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?

Yes

Franchise agreement

You must implement all administrative, physical and technical safeguards required under applicable law or that we require to protect any information that can be used to identify an individual, including names, addresses, telephone numbers, e-mail addresses, employee identification numbers, Fitness Together Franchise…

Franchise management

Must the franchisee participate in a customer-satisfaction or net-promoter survey program?

Yes

Franchise agreement

We may require you, at your expense, to conduct or engage mystery shopper services, client surveys, client satisfaction programs, other market research tests, or quality-assurance inspections at your Studio (collectively, “Quality Assurance Inspections”).

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Item 11

We reserve the right to periodically visit the Premises and evaluate your Studio, including on an unannounced basis.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 11

We may modify the Operations Manual at any time.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

Before you open your Studio, we or our designee will: 1. Review your proposed site for compliance with our site selection guidelines and accept or not accept the site and your proposed lease.

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

Except as provided above, or as approved by us in writing or in the Operations Manual, you may not develop, maintain or authorize any Online Presence (as defined in Item 13) that mentions your Studio, links to any Franchise System Website or displays any of the Marks, or engage in any promotional or similar…

Is a minimum grand opening advertising spend required?

Yes

Item 11

No later than 10 days after the date that you sign an approved Lease for your Premises (or 10 days after the date you take possession of an existing Studio), you must pay to either us (by ACH) or a designated third-party vendor (via their preferred payment method), as we direct, a Grand Opening Spend Requirement of…

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Franchise agreement

You must spend a minimum of two percent (2%) of the Gross Receipts of your Studio each month toward approved advertising, marketing and promotional programs for your Studio within an area reasonably surrounding your Studio (the “Local Marketing Spend Requirement”).

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Franchise agreement

Participation in loyalty programs may require you to honor redemption policies that we implement from time to time, which may require you to provide services or products Fitness Together Franchise, LLC April 2026 FDD Ex.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Franchise agreement

You must purchase the products and services we periodically designate only from the suppliers we prescribe and only on the terms and according to the specifications we approve.

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

If we have approved or designated suppliers for any such item, you must obtain those items exclusively Fitness Together Franchise, LLC April 2026 FDD 22 from the suppliers we have approved or designated.

Payments

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Item 6

We will auto-debit your bank account (known as “ACH”) for all fees you are required to pay to us under the Franchise Agreement.

Must the franchisee participate in a gift card program?

Yes

Franchise agreement

use and honor Gift Cards only in the manner we designate and require.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

Your Designated Manager must supervise the management and day-to-day operations of your Studio and continuously exert their best efforts to promote and enhance your Studio and the goodwill associated with the Marks.

Must employees wear uniforms specified by the franchisor?

Yes

Item 8

Currently, we have designated suppliers for advertising and promotional materials and other stationery supplies, design, architecture and construction services, furniture and fixtures, fitness equipment, Studio insurance, music services, software (including scheduling/point-of-sale software, accounting software, and…

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Franchise agreement

You agree to obtain and use the computer hardware, sales and scheduling software, point-of-sale system, other operating software, applications, platforms and existing or future technology components we specify from time to time (collectively, the “Computer System”).

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Franchise agreement

You agree that we will, at all times, have access to your Computer System and that we have the right to collect and retain from the Computer System any and all data concerning your Studio.

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Item 11

You must obtain CRM software from our designated supplier, which currently charges a startup fee of $997 and an ongoing fee of $329 per month.

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 6

If you request, and we agree to provide, additional or special guidance, assistance, or training, we may charge you our then-current training fee.

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Item 6

You (or your Operating Partner) and any applicable Designated Manager are required to attend any scheduled annual franchise owner conferences.

The filing answers no to 2 questions
  • Is the franchisor or an affiliate itself a supplier of required products, services or systems?Item 8
  • Must the franchisee participate in a regional advertising cooperative when one exists?Item 11

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderEmerging 20 99

The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.

VP SalesHead of SalesCROSales Director
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The vendor opportunity at Fitness Together

Fitness Together operates 82 franchised personal training studios, all of which are franchised with no company-owned units disclosed in the 2026 FDD. The system generated an average unit volume of $534,267. With a 6.0% royalty rate and a 10-year initial franchise term, the brand represents a compact but specific addressable market for software vendors. Year-over-year unit growth declined by approximately 11.8%, signaling a period of consolidation that may drive the franchisor to seek operational efficiencies through technology.

For vendors, the opportunity lies in either displacing an existing mandated system by demonstrating superior ROI or integrating with the current stack to fill gaps. The centralized purchasing model means a single conversation at HQ can unlock all 82 locations.

Who controls software purchasing

Software decisions at Fitness Together are made at the franchisor level. The executive team listed in the FDD includes Amanda Clark, Chief Executive Officer and Manager; Ankin Laysha, Chief Operating Officer; and Kristin Brink, Chief Financial Officer. These three roles form the likely buying center for any enterprise software evaluation. Amanda Clayton Millikan, VP of Real Estate & Construction, and James Franks, VP of Head of Franchise Growth, may influence tools that touch site selection or franchise development respectively.

Because the FDD mandates specific technology systems, franchisees have little to no autonomy in selecting core operational software. Vendors should direct all outreach to the HQ team in Colorado rather than individual studio operators.

Mandated and current tech stack

The 2026 FDD Item 11 lists several mandated technology systems. Mindbody by Mindbody, Inc. serves as the studio management and POS platform. iCIMS is mandated for talent acquisition and HR functions. Infuse FT and MyStudio Website are also required, alongside the proprietary WellBiz Platform and WellBiz Training Systems. CRM software is listed as mandated but without a named vendor, which may indicate either an in-house solution or an opportunity for a CRM provider to become the designated system.

This stack covers client management, scheduling, hiring, training, and web presence. A vendor selling into Fitness Together must either demonstrate clear superiority over an incumbent like Mindbody or iCIMS, or offer a tool that integrates cleanly with this ecosystem without requiring the franchisor to unwind an existing mandate.

Procurement, renewals, and timing

The FDD does not include an Item 8 procurement signal, leaving the formal supplier designation process unclear. However, the presence of multiple mandated systems strongly suggests a designated supplier model in practice. Vendors should prepare for a formal RFP or pilot process controlled by HQ.

Franchise agreements run for an initial term of 10 years. Item 17 outlines renewal conditions: franchisees must provide written notice, be in good standing, sign the then-current franchise agreement—which may contain materially different terms—execute a general release, pay a successor franchise fee, and update or remodel the studio to current standards. This renewal trigger creates a natural inflection point where the franchisor can enforce technology upgrades across the system. Vendors should monitor renewal cycles and any public announcements about system-wide refreshes.

How to read the Fitness Together FDD

The 2026 Franchise Disclosure Document is the definitive source for understanding Fitness Together's technology mandates, executive structure, and contractual terms. Item 11 details every mandated system. Item 1 lists the executives who control purchasing. Item 17 reveals the renewal mechanics that can force technology adoption. The embedded PDF viewer below contains the full filing. For a ranked target list of franchise brands aligned with your software category, FranCloud can help you prioritize outreach based on tech stack, unit count, and decision-maker signals.

Questions vendors ask

Fitness Together, answered from the filing

The buying center includes Amanda Clark (CEO), Ankin Laysha (COO), and Kristin Brink (CFO). Given the mandated tech stack, decisions are centralized at HQ rather than made by individual franchisees.
The 2026 FDD mandates Mindbody by Mindbody, Inc. for studio management, iCIMS for talent acquisition, Infuse FT, MyStudio Website, and the proprietary WellBiz Platform and WellBiz Training Systems.
There are 82 total units, all of which are franchised. The brand has experienced a year-over-year unit decline of approximately 11.8%, indicating recent contraction.
The FDD does not disclose a specific Item 8 procurement structure. Vendors should assume a designated or mandated supplier model given the extensive list of required technology systems.
Franchise agreements run for 10 years. Renewals require signing the then-current agreement and updating to current standards, creating potential windows when system upgrades are mandated or when the franchisor refreshes its tech stack.
The 2026 FDD was filed with state franchise regulators. You can review the full document using the embedded PDF viewer below to analyze Item 11 technology mandates and Item 17 renewal conditions in detail.
Source

Read the filing itself

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Fitness Together2026 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

CO1

Ownership

The portfolio behind Fitness Together

holding_vehicle of WellBiz Brands.

Sibling brands

Related Fitness brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.