CRM Software Overview
Ultra Pool Care Squad
Home servicesSoftware purchasing at Ultra Pool Care Squad is controlled at the headquarters level, where executives including the Chief Executive Officer and Chief Financial Officer set technology mandates. The franchise currently operates 4 franchised units and requires franchisees to use specific CRM software, QuickBooks Online Plus or Premium, and Skimmer. With a small but fully franchised footprint, the addressable market for software vendors is limited to these 4 locations and any future growth.
Mandated & recommended tech
The systems vendors compete with
4 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.
we require all franchisees to purchase ... QuickBooks Online Plus (for accounting)
we require all franchisees to purchase ... QuickBooks Online Premium (for payroll)
Skimmer (a third-party app-based software that you will use to manage your Franchised Business)
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
- 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
- Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.
- With median unit growth of only 2.62% YoY across 323 disclosed brands, you need to find the outliers poised for expansion before they hit the market.Using growth signals to identify high-velocity brands lets you engage them during expansion phases, capturing deals 2x faster than reactive competitors who wait for public announcements.
Live signals
The vendor opportunity at Ultra Pool Care Squad
Ultra Pool Care Squad is a home-services franchise headquartered in Tennessee and part of PF Global Business Group USA, Inc. According to its 2024 Franchise Disclosure Document, the system consists of 4 franchised units. The number of company-owned locations is not disclosed. Average unit volume is not reported in the FDD. For a software vendor, the immediate addressable market is these 4 franchised locations, with any expansion dependent on future unit growth, which is not specified in the current disclosure.
The royalty rate is 7.5% of gross revenue, and the initial franchise term is 5 years. These economics matter to vendors because they shape the operator’s cost sensitivity and the frequency of contract renewal cycles that can open windows for software evaluation.
Who controls software purchasing
The FDD’s Item 1 identifies the leadership team: David Pain serves as Chief Executive Officer and President, Tammy Evans as Chief Financial Officer, Clint McClain as Chief Commercial Officer, Amy Lawhorne as Chief Operating Officer, and Jennifer Marquez as Controller. In a system of this size, technology decisions are almost certainly made at the headquarters level by this executive group rather than by individual franchisees. Vendors should direct their outreach to the C-suite, particularly the CFO and COO, who typically oversee financial and operational systems.
Mandated and current tech stack
Ultra Pool Care Squad mandates several specific technology platforms. The 2024 FDD requires franchisees to use CRM software, though the vendor name is not specified beyond the generic category. For accounting, the system mandates QuickBooks Online Plus and QuickBooks Online Premium, both by Intuit Inc. Additionally, Skimmer is mandated, which is a platform commonly used in the pool service industry for route management, chemical tracking, and customer communication. No point-of-sale system is mentioned, consistent with a service-based business that invoices rather than processes retail transactions.
Procurement, renewals, and timing
The FDD does not include an Item 8 extract, so the franchisor’s procurement model—whether it uses designated suppliers, approved suppliers, or an open approach—is not publicly known. Vendors should inquire directly about any preferred-vendor programs or centralized purchasing requirements.
Renewal conditions, detailed in Item 17, provide potential timing signals. Franchisees must give written notice between 3 and 12 months before the 5-year term expires. They must also be in full compliance with the franchise agreement, complete refresher training, pay a renewal fee (waived if operating 2 or more Approved Vehicles), sign the then-current form of franchise agreement—which may contain materially different terms—and sign a general release, as well as complete any required remodel. These milestones create natural inflection points where operators and the franchisor may reassess technology vendors.
How to read the Ultra Pool Care Squad FDD
The full 2024 FDD is embedded below. It contains the legal and operational disclosures that govern the franchise relationship, including Item 11 (franchisor’s assistance, which lists mandated technology), Item 1 (the franchisor and its executives), and Item 17 (renewal and termination). Reviewing these sections will give software vendors a clear picture of who buys, what is already required, and when contracts may come up for review. For a ranked target list of franchise systems matched to your software category, FranCloud can help.
Questions vendors ask
Ultra Pool Care Squad, answered from the filing
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FDD alert
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Ownership
The portfolio behind Ultra Pool Care Squad
parent_company of PF Global Business Group USA, Inc..
Related Home services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.