From the filings

+50% units YoYHQ-led decisions

THE DRIVEWAY COMPANY

Home services

Software purchasing at The Driveway Company is captive to headquarters: Item 8 requires every location to buy technology-related services — website and email hosting plus a business management and POS system — from the franchisor or an affiliate, for a monthly fee. The system has grown to 36 franchised units, up 50% year over year.

For software vendors selling into US franchise brands.

Live signals

Total units
36
36 franchised
Unit growth YoY
+50%
vs prior filing
AUV
$263K
Item 19, 2021
Royalty
7%
of gross sales
Ad fund
1%
national + local
Initial fee
$60K
per unit
Investment range
$89K–$169K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

8%of gross sales (FY2023)

Ongoing fees: 8% of gross sales (FY2023)Royalty 7%, Ad fund 1%. Total 8% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 7%Ad fund 1%

Mandated & recommended tech

The systems vendors compete with

Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.

Housecall ProHousecall Pro
Field serviceItem 19

outlets that: (a) were open and operating the entire 2021 calendar year; (b) provided us with Gross Sales data for the 2021 calendar year; and (c) complied with our request to use Housecall Pro operat

QuickBooksIntuit
AccountingItem 11

portion of the Technology Fee to House Call Pro. In addition to the technology fee, you must pay: (a) any applicable third-party licensing fees for other software you use (such as QuickBooks); and (b)

Franchisor behaviours

What the franchisor requires

26 requirements the franchisor states in this filing, each in its own words; 6 explicit no's; 2 questions the text does not settle, which is not a no.

Accounting

Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?

Yes

Item 11

You must acquire and utilize all Technology Systems that we require from time to time.

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We will have unlimited independent access to all of this data.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

On or before the 15th day of each month, you must provide us with a balance sheet and income statement for the preceding month and the fiscal year-to-date.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

We are currently the designated supplier for our required business management and POS software.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Franchise agreement

We may require that you, at your expense, acquire new or substitute Technology Systems, and/or replace, upgrade or update existing Technology Systems, upon reasonable prior notice.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

90828

Item 8

During that year, we received a total of $90,828 in revenue as a result of franchisee purchases or leases of goods or services from designated or approved suppliers (including $84,428 in technology fees and $6,400 in rebates), which represents 21.55% of our total revenues for that year.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

We may receive rebates, payments or other material benefits from suppliers based on franchisee purchases and we have no obligation to pass them on to our franchisees or use them in any particular manner.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

You must reimburse us for all costs that we incur in reviewing a proposed supplier and testing the products.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you want to purchase or lease a source restricted item from a non-approved supplier (or purchase a non-approved source restricted item), you must send us a written request for approval and submit all additional information we request.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Item 17

assign telephone numbers, listings and domain names

Data and IT

Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?

Yes

Franchise agreement

You further agree to: (i) obtain, maintain and adhere to all applicable compliance standards established by PCI- DSS;

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

To ensure compliance with this Agreement, we (or our representative) may evaluate your operations and inspect or examine your books, records, accounts and tax returns.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Franchise agreement

We can modify the Manual at any time.

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

Except for the local landing page we provide, you may not (a) develop, host, or otherwise maintain a website or other digital presence relating to your Business (including any website bearing any of our Marks); or (b) utilize the Internet to conduct digital or online advertising or otherwise engage in ecommerce.

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Item 11

you must spend a minimum monthly amount equal to your Local Marketing Commitment (which is 2% of your Gross Sales) on approved local marketing and advertising.

Must the franchisee participate in a regional advertising cooperative when one exists?

Yes

Franchise agreement

We have the right to: (a) allocate any portion of the brand and system development fund contribution to the advertising cooperative; (b) determine the composition of all geographic territories and market areas for each advertising cooperative; and (c) require that you participate in any advertising cooperative we…

Operations

Must the franchisee buy products from a designated distributor?

Yes

Franchise agreement

You must purchase or lease all products, supplies, equipment, services and other items specified in the Manual from time to time.

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

You must purchase or lease certain “source restricted” goods and services for the development and ongoing operation of your Business.

Payments

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Item 6

You must sign an ACH Authorization Form (attached to the Franchise Agreement as ATTACHMENT "C") permitting us to electronically debit your designated bank account for all amounts owed to us and our affiliates (other than the initial franchise fee).

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

The designated manager must successfully complete all training programs we require and dedicate full time efforts (at least 35 hours per week) to the Business.

Must employees wear uniforms specified by the franchisor?

Yes

Item 8

Your employees must wear the uniforms that we specify.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Item 8

You must license all software we specify.

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We will have unlimited independent access to all of this data.

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Item 11

You will use House Call Pro for a variety of purposes, including daily business management, customer relationship management, scheduling, routing, dispatching, estimating, invoicing, recording sales and processing credit card transactions.

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 11

We may charge you a training fee of up to $600 per person per day for: each person that attends our initial training program after you open your Business (such as a new Managing Owner or designated manager) any person who retakes training after failing a prior attempt any remedial training we require based on your…

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Item 6

Attendance at these conferences is mandatory for your Managing Owner and, if required by us, your designated manager.

The filing answers no to 6 questions
  • Is there a franchisee advisory council, association or committee?Item 11
  • Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Item 11
  • Must the franchisor approve the franchisee's site or location before opening?Item 11
  • Is a minimum grand opening advertising spend required?
  • Must the franchisee participate in a customer loyalty or rewards program?Franchise agreement
  • Must the franchisee participate in a gift card program?Franchise agreement

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderEmerging 20 99

The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.

VP SalesHead of SalesCROSales Director
  1. 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
  2. Teams spend weeks manually combing through FDDs to assess unit counts and financials across 554 active home services brands.Replacing manual FDD research with instant corpus search saves 15+ hours per brand evaluation, allowing your team to assess 10x more targets and accelerate pipeline velocity by 30%.
  3. Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.

The vendor opportunity at The Driveway Company The Driveway Company runs 36 units, all franchised, in the home-services segment, with an average unit volume of $262,764 and unit count up 50% year over year in the 2023 FDD. The system is part of TDC Holdings. Of the 31 mapped operators, one runs more than one location, and the footprint concentrates in Texas (9), South Carolina (5), North Carolina (3), Georgia (3), and Florida (2).

Who controls software purchasing Item 2 names Sherry Rose as Chief Executive Officer, Jessica Wescott as Chief Financial Officer and Chief Operating Officer, Courtney Harmon as President, Caleb Ward as Vice President of Finance, and Nicole Morris as Operations Manager — the corporate team above any location-level buying.

Procurement, renewals, and timing Item 8 sets an approved-supplier list: goods and services must meet the franchisor's specifications or be purchased from an approved or designated supplier, which for technology services and branded marketing materials means the franchisor or an affiliate. Franchisees may propose an alternate supplier for approval. The initial term is 10 years; renewal requires timely notice, a signed then-current franchise agreement that may carry materially different terms, and equipment or vehicle upgrades to current standards. The FDD makes a financial performance representation, and the 50% year-over-year unit growth points to an active pipeline of new locations.

How to read The Driveway Company FDD The full 2023 disclosure document is embedded below via the PDF viewer, filed with state franchise regulators. For a ranked list of franchise systems that fit your product better than this one, talk to FranCloud.

Questions vendors ask

THE DRIVEWAY COMPANY, answered from the filing

CEO Sherry Rose and President Courtney Harmon lead the officer team named in Item 2, with CFO/COO Jessica Wescott and VP of Finance Caleb Ward overseeing the technology-services fee that Item 8 requires franchisees to pay to headquarters.
Item 8 requires franchisees to buy technology-related services, including a business management and POS system, from the franchisor or an affiliate for a monthly fee. Housecall Pro and QuickBooks are named in the filing without a separate purchase requirement.
36 total units, all franchised, in the home-services segment, with an average unit volume of $262,764, per the 2023 FDD. Unit count grew 50% year over year.
Item 8 sets an approved-supplier list: goods and services must meet specifications or come from an approved or designated supplier, which for technology services and branded marketing materials is the franchisor or an affiliate.
The initial term runs 10 years, with renewal requiring timely notice, a signed then-current agreement, and equipment or vehicle upgrades. A 50% year-over-year unit gain points to an active pipeline of new locations onboarding the tech-services fee.
The embedded PDF viewer below carries the full document, filed with state franchise regulators in 2023.
Source

Read the filing itself

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THE DRIVEWAY COMPANY2023 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

31 operators run 32 mapped locations. 1 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit30
2–9 units1

Top states by locations

TX9
SC5
NC3
GA3
FL2

Ownership

The portfolio behind THE DRIVEWAY COMPANY

unknown of tdc holdings.

Related Home services brands

Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.