From the filings

+72.941% units YoYHQ-led decisions

Super Soccer Stars

Fitness

Software purchasing at Super Soccer Stars is controlled at the corporate level, with Chief Technology Officer Carmen Bellavia and Chief Executive Officer Adam Geisler named in the 2025 FDD. The franchise already mandates QuickBooks Professional by Intuit, a proprietary Soccer Stars CMS, CRM, and website. With 153 total units and 72.9% year-over-year unit growth, the addressable market for complementary or replacement tools is expanding rapidly.

For software vendors selling into US franchise brands.

Live signals

Total units
153
147 franchised
Unit growth YoY
+72.941%
vs prior filing
AUV
$163K
Item 19, 2024
Royalty
8%
of gross sales
Ad fund
1%
national + local
Initial fee
$50K
per unit
Investment range
$70K–$102K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
10 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

9%of gross sales (FY2025)

Ongoing fees: 9% of gross sales (FY2025)Royalty 8%, Ad fund 1%. Total 9% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 8%Ad fund 1%

Mandated & recommended tech

The systems vendors compete with

Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.

FacebookMeta
MarketingItem 6

against your required Local Advertising expenditures. Your Local Advertising expenditures will include your use of social Media Platforms (defined as web- based platforms such as Facebook, Instagram,

InstagramMeta
MarketingItem 6

our required Local Advertising expenditures. Your Local Advertising expenditures will include your use of social Media Platforms (defined as web- based platforms such as Facebook, Instagram, Twitter,

LinkedInLinkedIn
MarketingItem 6

dvertising expenditures. Your Local Advertising expenditures will include your use of social Media Platforms (defined as web- based platforms such as Facebook, Instagram, Twitter, LinkedIn, blogs and

QuickBooksIntuit
AccountingItem 11

following software (Computer Software): i. A Microsoft Word and Microsoft Excel compatible program; ii. The latest version of Internet Explorer or other Internet browser; and iii. QuickBooks Professio

TwitterX
MarketingItem 6

d Local Advertising expenditures. Your Local Advertising expenditures will include your use of social Media Platforms (defined as web- based platforms such as Facebook, Instagram, Twitter, LinkedIn, b

Franchisor behaviours

What the franchisor requires

26 requirements the franchisor states in this filing, each in its own words; 5 explicit no's; 3 questions the text does not settle, which is not a no.

Accounting

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We may independently access the information in your Computer System; Your Computer System must give us independent access to your databases;

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

Franchisee will be required to submit financial reports each month to Franchisor indicating the Gross Revenues derived from Franchisee’s operation of the Franchised Business for the previous month or as required by Franchisor in the Confidential Operating Manual or otherwise in writing.

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

We or our Affiliates are the only Supplier of the Soccer Stars Back Office Platform.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 8

We may also add and remove vendors at any time.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

2080867

Item 8

In 2024, our Affiliate, YAU Sports Store, LLC earned $2,080,867 in revenues from required purchases or leases from franchisees.

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

We receive a rebate from Pineapple Payments, our exclusive supplier of credit card processing services.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

6

Item 8

approximately 6% to 10% in the continuing operation of the Franchised Business.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

We may impose a fee to evaluate Proposed Suppliers, which may include reimbursement of our actual or estimated costs of evaluating the Proposed Suppliers.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Franchise agreement

In the event that Franchisee wants to independently source any products or services necessary to operate the Franchised Business from a party other than a Supplier, Franchisee must obtain Franchisor’s prior written approval.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Item 17

transfer to us all telephone numbers, website addresses, URLs, domain names, email addresses, Social Media Platform accounts and other similar listings;

Data and IT

Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?

Yes

Franchise agreement

Franchisee shall comply with the most current version of the Payment Card Industry Data Security Standards and validate compliance with those standards, as may be periodically required by Franchisor or third-parties.

Franchise management

Must the franchisee participate in a customer-satisfaction or net-promoter survey program?

Yes

Franchise agreement

Franchisee agrees to present to customers of the Franchised Business the evaluation forms that Franchisor periodically prescribes and to participate and/or request customers to participate in any surveys performed by or for Franchisor.

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

Franchisor and its designated agents or representatives may at all times and without prior notice to Franchisee: (i) inspect the Franchised Business; (ii) photograph, observe and videotape the operation of the Franchised Business for consecutive or intermittent periods as Franchisor deems necessary; (iii) interview…

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Franchise agreement

Franchisor reserves the right to amend, modify, change, alter or increase this fee, without limitation, upon sixty (60) days’ prior written notice to Franchisee.

Marketing

Is a minimum grand opening advertising spend required?

Yes

Item 11

In addition to the advertising requirements, you are required to spend, without any contribution from us, $5,000 (per Franchised Business) for your Grand Opening Marketing campaign, which you will use to pay for your Grand Opening Marketing expenditures.

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Franchise agreement

Franchisee is required to spend a minimum of one percent (1%) of Franchisee’s annual Gross Revenues of the preceding calendar year on local advertising, marketing and promotional programs

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

you must obtain all goods, services, supplies, materials, fixtures, furnishings, equipment (including computer hardware and software, including but not limited to customer registration systems/software and other software that we designate) and other products used only from our designated or approved suppliers…

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

you must obtain all goods, services, supplies, materials, fixtures, furnishings, equipment (including computer hardware and software, including but not limited to customer registration systems/software and other software that we designate) and other products used only from our designated or approved suppliers…

Payments

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Franchise agreement

Franchisee authorizes Franchisor to initiate debit entries and credit correction entries to Franchisee’s checking, savings, operating or other account for the payment of Royalties, Franchisee National Advertising Fees and any other amounts due from Franchisee under this Agreement or otherwise.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Franchise agreement

7.3 Management Requirements (a) Franchisee or its Operating Principal(s) shall be required to personally participate in the day-to-day activities of the Franchised Business.

Must employees wear uniforms specified by the franchisor?

Yes

Item 8

You must purchase the Starter Kit, advertising and marketing materials and uniforms only from our Affiliate or another vendor approved by us.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Franchise agreement

Franchisee agrees to use in operating the Franchised Business only those equipment (including credit card clearing service equipment, computer with high-speed internet connection and facsimile) and signs (collectively, the “Operating Assets”) that Franchisor designates or approves for the Franchised Business as…

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We may independently access the information in your Computer System; Your Computer System must give us independent access to your databases;

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Item 8

you must obtain all goods, services, supplies, materials, fixtures, furnishings, equipment (including computer hardware and software, including but not limited to customer registration systems/software and other software that we designate) and other products used only from our designated or approved suppliers

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 11

If you request additional, extraordinary, or refresher courses or training, and we agree to provide that training, we will charge our fees (at a daily rate of $550 per person if provided in person or $80 per hour if provided via a phone call or a videoconference) plus the expenses we incur to provide that training.

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Franchise agreement

Franchisee shall be required to attend an annual conference, at Franchisee’s sole cost and expense.

The filing answers no to 5 questions
  • Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?Item 8
  • Is there a franchisee advisory council, association or committee?Item 11
  • Must the franchisor approve the franchisee's site or location before opening?Franchise agreement
  • Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?Franchise agreement
  • Must the franchisee participate in a regional advertising cooperative when one exists?Item 11

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderRegional 100 499

HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.

VP SalesHead of SalesCROSales Director
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The vendor opportunity at Super Soccer Stars

Super Soccer Stars operates 153 total units, 147 of which are franchised, with 6 company-owned locations. The brand reported an average unit volume of $162,958.52 and posted 72.9% year-over-year unit growth in its 2025 FDD. For software vendors, that growth trajectory signals a franchise system actively adding new locations—each one a potential seat for operational, financial, or marketing tools. The franchise is headquartered in New Jersey, and the disclosed operator footprint shows a single mapped operator in Wisconsin, suggesting a geographically concentrated but expanding base.

Who controls software purchasing

The 2025 FDD identifies the executive team in Item 1. Carmen Bellavia serves as Chief Technology Officer, making her the most direct buyer for any technology product. Adam Geisler holds the Chief Executive Officer role, and John Erlandson is President. Annie Spaulding, Chief Operations Officer, and Bob Gibson, also listed as President, round out the leadership group. With a named CTO and no multi-unit operators on file—the FDD shows zero operators in the 2-9, 10-24, or 25+ unit bands—software purchasing authority sits firmly at headquarters, not with franchisees.

Mandated and current tech stack

Super Soccer Stars mandates four specific systems. QuickBooks Professional by Intuit is the required accounting platform. The franchise also requires use of its proprietary Soccer Stars content management system, Soccer Stars customer relationship management system, and Soccer Stars website. These custom-built tools cover core operations, customer tracking, and web presence. For vendors selling adjacent or replacement software, the presence of a mandated CRM and CMS creates both a competitive moat and a clear picture of the existing stack. Any pitch must address how a new tool integrates with or improves upon these proprietary systems.

Procurement, renewals, and timing

The FDD does not include an Item 8 procurement extract, so the formal supplier designation process—whether designated, approved, or open—is not disclosed in the most recent filing. Initial franchise terms run 10 years. Renewal terms, detailed in Item 17, extend for 5 years and require franchisees to execute the then-current franchise agreement, meet updated system standards, satisfy all monetary obligations, and pay a successor agreement fee. These renewal windows, occurring at the 10-year mark and every 5 years thereafter, represent natural moments when franchisees must bring their businesses into full compliance with current standards—potentially triggering software upgrades or new vendor adoption.

How to read the Super Soccer Stars FDD

The 2025 Franchise Disclosure Document is the authoritative source for the data above. It contains the legal and operational disclosures franchisors must provide to prospective franchisees, including Item 1 (executives), Item 11 (mandated systems), and Item 17 (renewal conditions). The embedded viewer below lets you examine the full document directly. Focus on Item 11 for the complete list of required technology and Item 1 for the current leadership structure. For vendors building a ranked target list of franchise systems, FranCloud can help prioritize opportunities like Super Soccer Stars based on tech mandates, growth rates, and decision-maker concentration.

Questions vendors ask

Super Soccer Stars, answered from the filing

The 2025 FDD lists Carmen Bellavia as Chief Technology Officer and Adam Geisler as CEO, indicating technology decisions are centralized at HQ.
The FDD mandates QuickBooks Professional by Intuit, plus proprietary Soccer Stars systems for content management, customer relationship management, and the website.
153 total units as of the 2025 FDD: 147 franchised and 6 company-owned, with a single mapped operator footprint in Wisconsin.
The 2025 FDD does not disclose a specific procurement or supplier model in the provided Item 8 extract.
Initial terms run 10 years, with a 5-year renewal requiring execution of the then-current agreement and compliance with updated standards, creating periodic re-evaluation points.
The 2025 FDD is filed with state franchise regulators. You can review it directly in the embedded PDF viewer below.
Source

Read the filing itself

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Super Soccer Stars2025 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

WI1

Ownership

The portfolio behind Super Soccer Stars

strategic_multibrand of Youth Athletes United.

Sibling brands

Related Fitness brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.