QuickBooks ProfessionalIntuit Inc.
MandatoryQuickBooks Professional
+72.941% units YoYHQ-led decisions
Super Soccer Stars
FitnessSoftware purchasing at Super Soccer Stars is controlled at the corporate level, with Chief Technology Officer Carmen Bellavia and Chief Executive Officer Adam Geisler named in the 2025 FDD. The franchise already mandates QuickBooks Professional by Intuit, a proprietary Soccer Stars CMS, CRM, and website. With 153 total units and 72.9% year-over-year unit growth, the addressable market for complementary or replacement tools is expanding rapidly.
Mandated & recommended tech
The systems vendors compete with
4 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.
Soccer Stars content management system
MandatoryOnline training of Soccer Stars website, content management system
Soccer Stars customer relationship management system
MandatoryOnline training of Soccer Stars website, content management system and customer relationship management system
Soccer Stars website
MandatoryYou will be required to participate in and provide assistance with the Soccer Stars website
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.
HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.
VP SalesHead of SalesCROSales Director
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Live signals
Total units
153
147 franchised
Unit growth YoY
+72.941%
vs prior filing
AUV
$163K
Item 19, 2025
Royalty
8%
of gross sales
Ad fund
1%
national + local
Initial fee
$50K
per unit
Investment range
$70K–$102K
all-in, Item 7
Procurement
Approved supplier
from the filing
The vendor opportunity at Super Soccer Stars
Super Soccer Stars operates 153 total units, 147 of which are franchised, with 6 company-owned locations. The brand reported an average unit volume of $162,958.52 and posted 72.9% year-over-year unit growth in its 2025 FDD. For software vendors, that growth trajectory signals a franchise system actively adding new locations—each one a potential seat for operational, financial, or marketing tools. The franchise is headquartered in New Jersey, and the disclosed operator footprint shows a single mapped operator in Wisconsin, suggesting a geographically concentrated but expanding base.
Who controls software purchasing
The 2025 FDD identifies the executive team in Item 1. Carmen Bellavia serves as Chief Technology Officer, making her the most direct buyer for any technology product. Adam Geisler holds the Chief Executive Officer role, and John Erlandson is President. Annie Spaulding, Chief Operations Officer, and Bob Gibson, also listed as President, round out the leadership group. With a named CTO and no multi-unit operators on file—the FDD shows zero operators in the 2-9, 10-24, or 25+ unit bands—software purchasing authority sits firmly at headquarters, not with franchisees.
Mandated and current tech stack
Super Soccer Stars mandates four specific systems. QuickBooks Professional by Intuit is the required accounting platform. The franchise also requires use of its proprietary Soccer Stars content management system, Soccer Stars customer relationship management system, and Soccer Stars website. These custom-built tools cover core operations, customer tracking, and web presence. For vendors selling adjacent or replacement software, the presence of a mandated CRM and CMS creates both a competitive moat and a clear picture of the existing stack. Any pitch must address how a new tool integrates with or improves upon these proprietary systems.
Procurement, renewals, and timing
The FDD does not include an Item 8 procurement extract, so the formal supplier designation process—whether designated, approved, or open—is not disclosed in the most recent filing. Initial franchise terms run 10 years. Renewal terms, detailed in Item 17, extend for 5 years and require franchisees to execute the then-current franchise agreement, meet updated system standards, satisfy all monetary obligations, and pay a successor agreement fee. These renewal windows, occurring at the 10-year mark and every 5 years thereafter, represent natural moments when franchisees must bring their businesses into full compliance with current standards—potentially triggering software upgrades or new vendor adoption.
How to read the Super Soccer Stars FDD
The 2025 Franchise Disclosure Document is the authoritative source for the data above. It contains the legal and operational disclosures franchisors must provide to prospective franchisees, including Item 1 (executives), Item 11 (mandated systems), and Item 17 (renewal conditions). The embedded viewer below lets you examine the full document directly. Focus on Item 11 for the complete list of required technology and Item 1 for the current leadership structure. For vendors building a ranked target list of franchise systems, FranCloud can help prioritize opportunities like Super Soccer Stars based on tech mandates, growth rates, and decision-maker concentration.
Questions vendors ask
Super Soccer Stars, answered from the filing
The 2025 FDD lists Carmen Bellavia as Chief Technology Officer and Adam Geisler as CEO, indicating technology decisions are centralized at HQ.
The FDD mandates QuickBooks Professional by Intuit, plus proprietary Soccer Stars systems for content management, customer relationship management, and the website.
153 total units as of the 2025 FDD: 147 franchised and 6 company-owned, with a single mapped operator footprint in Wisconsin.
The 2025 FDD does not disclose a specific procurement or supplier model in the provided Item 8 extract.
Initial terms run 10 years, with a 5-year renewal requiring execution of the then-current agreement and compliance with updated standards, creating periodic re-evaluation points.
The 2025 FDD is filed with state franchise regulators. You can review it directly in the embedded PDF viewer below.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page — buy the original PDF to download, search, and annotate it.
View only A one-time purchase — the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment Super Soccer Stars files a new annual FDD — usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
1 operators run 1 mapped locations — 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit1
Top states by locations
| WI | 1 |
|---|
Related Fitness brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.