QuickBooks OnlineIntuit
MandatorySystem, as we deem necessary. You will be required to use QuickBooks Online pursuant to Franchisor’s instruction, including but not limited to instructions regarding syncing your QuickBooks Online acc
From the filings
+82.353% units YoYHQ-led decisions
STRETCHMED
Health servicesSoftware purchasing at STRETCHMED is controlled at the headquarters level, with Founder and President Brian Cook and Director of Operations Glen Greenfelder identified as key executives in the 2025 FDD. The brand mandates QuickBooks Online by Intuit Inc. for its 31 franchised locations, creating a concentrated addressable market for complementary SaaS tools. With 82% year-over-year unit growth, the system is expanding rapidly from a base concentrated in Massachusetts and Florida.
For software vendors selling into US franchise brands.
Live signals
Total units
31
31 franchised
Unit growth YoY
+82.353%
vs prior filing
AUV
$310K
Item 19, 2024
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
$50K
per unit
Investment range
$118K–$197K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
8%of gross sales (FY2025)
15% reference
Mandated & recommended tech
The systems vendors compete with
1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
FacebookMeta
romoting your Franchised Business or using the Proprietary Marks without our prior written approval in any manner on the Internet, including social and networking websites such as Facebook, LinkedIn,
IndeedIndeed
and marketing agencies and other advisors to provide assistance; and supporting public relations, market research, and other advertising, promotion, job posting platforms such as Indeed.com, and marke
InstagramMeta
ised Business or using the Proprietary Marks without our prior written approval in any manner on the Internet, including social and networking websites such as Facebook, LinkedIn, Instagram, Pinterest
LinkedInLinkedIn
our Franchised Business or using the Proprietary Marks without our prior written approval in any manner on the Internet, including social and networking websites such as Facebook, LinkedIn, Instagram,
MindbodyMindbody
prohibition of from us fee will be assessed by the Franchisor when advertising on Franchisee posts promotions on daily deal daily deal sites sites, such as Groupon, Living Social, MindBody, GymPass an
PinterestPinterest
ss or using the Proprietary Marks without our prior written approval in any manner on the Internet, including social and networking websites such as Facebook, LinkedIn, Instagram, Pinterest, X, Groupo
TikTokTikTok
tary Marks without our prior written approval in any manner on the Internet, including social and networking websites such as Facebook, LinkedIn, Instagram, Pinterest, X, Groupon, TikTok, and/or YouTu
YouTubeGoogle
out our prior written approval in any manner on the Internet, including social and networking websites such as Facebook, LinkedIn, Instagram, Pinterest, X, Groupon, TikTok, and/or YouTube.
Franchisor behaviours
What the franchisor requires
24 requirements the franchisor states in this filing, each in its own words; 4 explicit no's; 6 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesFranchise agreement
You must use QuickBooks Online.
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
We will have independent and full electronic access to the information generated and stored and contained in the point of sale or computer system or web-based software application; this information will ensure you are running your Studio properly.
How the franchisor buys
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 11
We reserve the right to change the Computer System at any time.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
During fiscal year 2024, we did not derive any revenue from selling items to franchisees.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
30Item 8
Collectively, the purchases and leases described above are about 60-95% of your overall purchases and leases in establishing the Studio and about 30-55% of your overall purchases and leases in operating the Studio.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
We may charge you or the supplier a reasonable fee for the evaluation (see Item 6) and will decide within a reasonable time (generally no more than 30 days).
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you want to use any item or service that we have not yet evaluated or to buy or lease from a supplier that we have not yet approved or designated, you must first send us sufficient information, specifications, and samples so that we can determine whether the item or service complies with System Standards, or the…
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
Franchisee acknowledges that as between Franchisor and Franchisee, Franchisor has the sole rights to and interest in all telephone number and directory, or website, listings associated with any Names or Marks of the Studio.
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
Franchisor shall seek to maintain the high standards of quality, appearance, and service of the System, and to that end shall conduct, as it deems advisable, inspections of the Studio franchised hereunder, and evaluations of the products sold, and services rendered therein.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
Franchisor may from time to time revise the contents of the Manuals and the contents of any other manuals and materials created or approved for use in the operation of the Studio, and Franchisee expressly agrees that each new or changed standard shall be deemed effective upon receipt by Franchisee or posting of the…
Must the franchisor approve the franchisee's site or location before opening?
YesItem 12
You will operate the Studio at a specific location within the Territory that we must approve first.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesItem 11
You may not develop, maintain, or authorize any Website or any web-related or mobile web material that mentions or describes you or the Studio or displays any of the Marks.
Is a minimum grand opening advertising spend required?
YesItem 7
This is the minimum required amount you must spend on grand opening marketing for your Studio.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
you must spend at least two thousand five hundred dollars ($2,500) each month to advertise and promote your Studio.
Must the franchisee participate in a regional advertising cooperative when one exists?
YesItem 11
We will require all franchisees in the ACA to participate.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
You currently must buy all of your stretch trainers, stretch tables, business cards, stationary, uniforms/apparel, promotional products, nutrition products, build out materials, advertising and marketing material, office furniture and supplies, Studio furniture and décor, and your Customer Relationship Management and…
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You currently must buy all of your stretch trainers, stretch tables, business cards, stationary, uniforms/apparel, promotional products, nutrition products, build out materials, advertising and marketing material, office furniture and supplies, Studio furniture and décor, and your Customer Relationship Management and…
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesFranchise agreement
Franchisor will debit the EDTA for the Service Fee and other fees on the applicable due date.
People
Does the franchisor require minimum staffing levels or specific roles?
YesFranchise agreement
Franchisee agree to maintain a competent, conscientious, trained staff, including one (1) fully trained, full-time Manager, and to take such steps as are necessary to ensure that its employees preserve good customer relations and follow Franchisor’s System.
Must employees wear uniforms specified by the franchisor?
YesFranchise agreement
Franchisee shall require its employees to wear uniforms while working at the Studio and such uniforms shall be of such design and color as Franchisor may prescribe from time to time, as set forth in the Operations Manual.
Point of sale
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We have independent, unlimited access to the information generated by the computer system.
Sales and CRM
Must the franchisee use a CRM system designated or approved by the franchisor?
YesFranchise agreement
Franchisee must also purchase and install the approved Customer Relationship Management and Scheduling Program that we require.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
Franchisor may, at its sole discretion, or an approved supplier provide mandatory additional training programs, seminars, as well as refresher courses to Franchisee and/or Franchisee's designated individual(s) from time to time, for which Franchisor or an approved supplier shall be permitted to charge a fee.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesFranchise agreement
You must attend an annual meeting for all franchisees at a date, time and location we designate; we will not require attendance at the annual meeting for any more than 4 calendar days of the Annual Convention scheduled dates per year.
The filing answers no to 4 questions
- Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?Franchise agreement
- Is the franchisor or an affiliate itself a supplier of required products, services or systems?Item 8
- Is there a franchisee advisory council, association or committee?Item 11
- Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
The vendor opportunity at STRETCHMED
STRETCHMED operates 31 franchised locations, all of which represent the total addressable market for a software vendor today. The system posted 82.353% year-over-year unit growth, signaling a franchise system in active expansion mode. Average unit volume sits at $310,242, with a 6.0% royalty rate on a standard 10-year initial term. The operator footprint is entirely single-unit franchisees: 34 mapped operators across approximately 34 located units, with no multi-unit operators on file. Top states include Massachusetts with 12 units, Florida with 5, California and Texas with 3 each, and Nevada with 2. No parent company is on file, indicating the brand appears independently owned.
For SaaS vendors, the concentrated geography and single-unit operator profile means headquarters exerts strong influence over technology decisions. There is no fragmented multi-unit ownership to navigate, making a direct HQ sales motion the clearest path.
Who controls software purchasing
The 2025 FDD Item 1 identifies three executives at the franchisor level. Brian Cook serves as Founder, President, and Director of Franchise Development. Kevin Otero Hernandez is the Franchise Support Manager, and Glen Greenfelder holds the Director of Operations title. For a software vendor, the Director of Operations and the President are the most likely stakeholders in a technology evaluation. The Franchise Support Manager may also influence tools that touch franchisee onboarding and compliance. No dedicated CIO, CTO, or VP of Technology is listed, suggesting technology purchasing falls within the operations and executive leadership functions.
Mandated and current tech stack
STRETCHMED mandates QuickBooks Online by Intuit Inc., as disclosed in the 2025 FDD. This is the only named technology system in the available data. No point-of-sale, scheduling, CRM, or payroll systems are identified as mandated or recommended. For vendors selling software that integrates with QuickBooks Online—such as reporting, payroll, or industry-specific operational tools—this mandate creates a clear integration requirement and a known dependency. The absence of other named systems represents a greenfield opportunity for vendors who can demonstrate compatibility with the existing financial stack.
Procurement, renewals, and timing
Item 8 of the FDD did not yield a procurement signal in the available extract, meaning the franchisor’s policy on designated suppliers, approved suppliers, or open purchasing is not publicly detailed here. Vendors should clarify during discovery whether STRETCHMED requires franchisees to purchase from specific vendors or maintains an approved list.
Renewal conditions, drawn from Item 17, provide timing insight. Franchisees in full compliance may acquire two successor terms of 5 years each, for a total of 10 additional years. Notice must be given no less than six months and no more than nine months before the current term ends. The renewal requires signing a new franchise agreement—which may contain materially different terms—and remodeling the studio to then-current standards regardless of cost. Franchisees must also pay 50% of the then-current franchise fee and complete updated training. These requirements create natural inflection points where franchisees may evaluate new technology, either to meet updated standards or to manage the costs of renewal. With 31 units all on initial 10-year terms and rapid recent growth, the first wave of renewal-driven software evaluations will begin as those initial agreements approach expiration.
How to read the STRETCHMED FDD
The 2025 Franchise Disclosure Document is the authoritative source for understanding STRETCHMED’s obligations, fees, and operational requirements. Software vendors should pay particular attention to Item 11 (franchisor’s assistance, including required technology), Item 8 (restrictions on sources of products and services), and Item 17 (renewal, termination, and transfer). The full FDD is embedded below for your review. For a ranked target list of franchise systems matched to your software category, talk to FranCloud.
Questions vendors ask
STRETCHMED, answered from the filing
The 2025 FDD lists Brian Cook (Founder, President & Director of Franchise Development) and Glen Greenfelder (Director of Operations) as key executives. These roles likely form the core buying center for operational and financial software decisions.
The FDD mandates QuickBooks Online by Intuit Inc. No point-of-sale or other operational technology vendors are named as mandated or recommended in the most recent disclosure.
There are 31 total units, all of which are franchised. The number of company-owned units was not disclosed. The top states by location count are Massachusetts (12) and Florida (5).
The procurement model is not explicitly detailed in the available FDD extracts. Item 8 did not yield a signal regarding designated or approved suppliers, so the structure remains undisclosed in the filing.
The initial franchise term is 10 years. Renewal allows for two successive 5-year terms, requiring six to nine months' notice. With 82% unit growth, many locations are early in their term, but renewal-driven tech evaluations will begin as those initial 10-year agreements mature.
The STRETCHMED 2025 Franchise Disclosure Document is filed with state franchise regulators. You can review the full document using the embedded PDF viewer below to analyze all items, including the franchise agreement and financial representations.
Source
Read the filing itself
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FDD alert
Tell me when this brand refiles.
We’ll email you the moment STRETCHMED files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
34 operators run 34 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit34
Top states by locations
| MA | 12 |
|---|---|
| FL | 5 |
| CA | 3 |
| TX | 3 |
| NV | 2 |
Related Health services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.