Pet Passages

The vendor opportunity at Pet Passages

Pet Passages is a personal-services franchise headquartered in New York with 18 total units—15 franchised and 3 company-owned—according to its 2026 Franchise Disclosure Document. The system generates an average unit volume of $336,060, and franchisees pay a 6.0% royalty over a 10-year initial term. For software vendors, the unit count is small, but the centralized purchasing structure means a single conversation at HQ can unlock the entire system.

Year-over-year unit growth is not disclosed in the most recent FDD. The brand appears independently owned, with no parent company on file. This independence often means less bureaucratic procurement and a faster path to a pilot, provided the decision-maker sees value.

Who controls software purchasing

All purchasing authority flows through Michael Harris, the sole shareholder listed in Item 1 of the 2026 FDD. No other executives, operators, or buying-committee members are named. For a vendor, this means the sales motion is straightforward: identify and engage Harris directly at the New York headquarters. There is no mapped operator footprint in our corpus, so influence from multi-unit franchisees appears absent or undocumented.

Because the system is small and tightly held, Harris likely wears multiple operational hats. A pitch should address both strategic ROI and day-to-day operational impact, since the same person may evaluate the product and approve the check.

Mandated and current tech stack

The 2026 FDD mandates two technology systems. First, a Digital Operations Portal—no vendor name is disclosed, which may signal a custom or white-label solution. Second, Pet Passages Secure Passages Software, a proprietary system that franchisees must use. No third-party POS, CRM, scheduling, or payment-processing vendors are named in the disclosure.

This mandated stack creates both a barrier and an opportunity. The barrier is that any new software must integrate with or replace a proprietary tool. The opportunity is that the current stack appears thin; complementary solutions in areas like marketing automation, customer analytics, or workforce management may face less competition if they can demonstrate compatibility.

Procurement, renewals, and timing

Item 8 of the 2026 FDD contains no extract regarding procurement policies. Whether the franchisor designates suppliers, maintains an approved-vendor list, or allows open purchasing is not disclosed. Vendors should clarify this early in conversations with Harris.

Renewal timing is clearer. Under Item 17, franchisees in good standing may renew for two additional 10-year terms. They must provide written notice at least nine months before the end of their current term, sign the then-current franchise agreement, sign a release, attend training, and pay a renewal fee. The renewal agreement may contain materially different terms. For a software vendor, the nine-month notice window is a natural trigger: franchisees preparing to renew are likely evaluating operational changes, including technology.

How to read the Pet Passages FDD

The full 2026 Franchise Disclosure Document is embedded below. It was filed with state franchise regulators and contains the legal and financial disclosures that govern the franchise relationship. For software vendors, the most relevant sections are Item 1 (the franchisor and its affiliates), Item 8 (restrictions on sources of products and services), Item 11 (franchisor’s obligations), and Item 17 (renewal, termination, transfer). These sections reveal who buys, what they must use, and when contracts open.

If you sell software into franchise systems, understanding the FDD is the first step. FranCloud can help you build a ranked target list based on real FDD data—reach out to learn more.