+8.571% units YoYHQ-led decisions

Lifetime Green Coatings

Home services

Software purchasing at Lifetime Green Coatings is controlled at the corporate headquarters by a lean executive team led by CEO Michael Dzama and President/COO William Isenhart. The system mandates Franchise Central Software for its 39-unit network, creating a clear integration point for vendors. With 38 franchised locations and a single company-owned unit, the addressable market is small but concentrated, offering a direct path to a decision-maker.

Mandated & recommended tech

The systems vendors compete with

1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.

Franchise Central Software
Mandatory
Proprietary systemItem 11

IT Setup / Work within LGC ... Franchise Central Software, Profile Creation

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.

Sales LeaderEmerging 20 99

The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.

VP SalesHead of SalesCROSales Director
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Live signals

Total units
39
38 franchised
Unit growth YoY
+8.571%
vs prior filing
AUV
$193K
Item 19, 2025
Royalty
7%
of gross sales
Ad fund
2%
national + local
Initial fee
$60K
per unit
Investment range
$128K–$238K
all-in, Item 7
Procurement
Franchisor controlled
from the filing

The vendor opportunity at Lifetime Green Coatings

Lifetime Green Coatings operates a compact network of 39 total units, 38 of which are franchised. The system grew by 8.57% year-over-year, adding units in a footprint that stretches across Florida (8 units), Texas (5), South Carolina (3), Wisconsin (2), and Kentucky (2). The average unit volume sits at $193,004, and franchisees pay a 7.0% royalty on a 10-year initial term. For a software vendor, the opportunity is not in volume but in concentration: every unit is owned by a single-operator franchisee, and all technology mandates flow from a small headquarters team in Indiana.

Who controls software purchasing

The buying center is clearly defined at the corporate level. The 2025 FDD lists Michael Dzama as Chief Executive Officer, William Isenhart as President and Chief Operating Officer, and Thomas Morrow as Chief Financial Officer. There is no CIO or CTO on file, which means technology decisions likely fall to the COO for operational tools and the CFO for financial systems. Paul Polheber, Vice President of Learning and Development, and Darla McKnight, Director of Franchise Support, may influence tools that touch training or field operations. With zero multi-unit operators in the system, franchisees have no independent purchasing power at scale; a vendor's path to adoption runs through HQ.

Mandated and current tech stack

The only technology system explicitly mandated in the 2025 FDD is Franchise Central Software. No other POS, CRM, scheduling, or marketing platforms are named as required or recommended. This single-vendor mandate suggests the franchisor values standardization but also leaves adjacent categories—such as field service management, customer communication, or analytics—potentially open for pitch. A vendor should be prepared to integrate with or complement Franchise Central Software, as it is the operational backbone for all 39 locations.

Procurement, renewals, and timing

Item 8 of the FDD, which typically outlines procurement restrictions and approved suppliers, contains no extract. This absence means the franchisor has not publicly disclosed a formal procurement policy beyond the mandated software. Vendors should assume a direct, relationship-based sales process with HQ. On the renewal side, Item 17 specifies that franchisees must provide 180 days' written notice, sign the then-current franchise agreement, and meet all compliance conditions to renew for a successive 10-year term. These renewal windows, combined with new unit openings driving 8.57% growth, create periodic opportunities to introduce new technology as franchisees sign fresh agreements.

How to read the Lifetime Green Coatings FDD

The 2025 Franchise Disclosure Document is the definitive source for vetting this brand as a sales target. It confirms the executive roster, the Franchise Central Software mandate, the 39-unit count, and the single-unit operator structure. The embedded PDF viewer below hosts the full document. Review Item 1 for the corporate officers who will evaluate your software, Item 11 for the franchisor's technology obligations, and Item 17 for the renewal mechanics that dictate when franchisees are most likely to adopt new systems. For a ranked target list of franchise systems matched to your software category, FranCloud can help.

Questions vendors ask

Lifetime Green Coatings, answered from the filing

The buying center is the C-suite. The 2025 FDD lists CEO Michael Dzama, President/COO William Isenhart, and CFO Thomas Morrow as key executives. A technology pitch should target the COO or CFO for operational and financial software decisions.
The 2025 FDD mandates Franchise Central Software. No other point-of-sale, CRM, or field-service management systems are named as required or recommended in the disclosure document.
There are 39 total units: 38 franchised and 1 company-owned. The system is entirely single-unit operators, with the highest concentration in Florida (8) and Texas (5).
The procurement model is not detailed in the 2025 FDD. Item 8 contains no extract regarding designated or approved suppliers, so the franchisor's control over vendor selection beyond the mandated software is not publicly disclosed.
The initial franchise term is 10 years. Renewals require 180 days' written notice and signing the then-current agreement. With 8.57% unit growth, new location openings present the most predictable sales cycle entry point.
The 2025 Franchise Disclosure Document is filed with state franchise regulators. You can review it directly using the embedded PDF viewer below on this page.
Source

Read the filing itself

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Lifetime Green Coatings2025 FDDView only
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Operator footprint

Who runs the locations

50 operators run 50 mapped locations — 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit50

Top states by locations

FL8
TX5
SC3
WI2
KY2

Related Home services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.