From the filings

HQ-led decisions

Clearview Franchising

Financial services

Software purchasing at Clearview Franchising is directed from the top, with Chief Executive Officer Brian Kutayiah, CFO George Guan, and Director of Sales Kenny Sensuel shaping operational decisions. The system already mandates EZLynx as its agency management platform across 12 total units (8 franchised, 4 company-owned). For vendors selling into insurance-focused franchise systems, this is a small but concentrated target where a single mandated tech stack signals clear replacement or integration opportunities.

For software vendors selling into US franchise brands.

Live signals

Total units
12
8 franchised
Unit growth YoY
vs prior filing
AUV
Item 19, 2025
Royalty
20%
of gross sales
Ad fund
2%
national + local
Initial fee
$15K
per unit
Investment range
$30K–$115K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
No claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

22%of gross sales (FY2025)

Ongoing fees: 22% of gross sales (FY2025)Royalty 20%, Ad fund 2%. Total 22% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 20%Ad fund 2%

Mandated & recommended tech

The systems vendors compete with

1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

EZLynx
Mandatory
Industry softwareItem 8

esignated suppliers. 20 Clearview Insurance FDD April 23, 2025 4. Business Management System and Computer Equipment – Currently you are required to purchase, license and utilize a EZLynx Business Mana

Franchisor behaviours

What the franchisor requires

27 requirements the franchisor states in this filing, each in its own words; 3 explicit no's; 4 questions the text does not settle, which is not a no.

Accounting

Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?

Yes

Item 6

You must install and use, at your expense, the pre-authorized payment, business management, automatic payment, automated banking, electronic debit and/or electronic funds transfer systems that we designate and require in the operation of your Agency.

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We will have independent access to all of the information and data that is electronically transmitted on your Business Management System and will have access to all data related to the financial performance of your Agency.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

within 30 days of the end of each calendar month Franchisee shall submit to Franchisor monthly financial statements and other reports related to the operations of the Franchised business including, but not limited to, income statement, statement of cash flows, balance sheet, and other operational reports designated…

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

Currently, our affiliates Clearview Insurance Agency, LLC and Redwood Agency Group, LLC are designated as the exclusive provider of carriers, appointments and products.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 8

We may designate a supplier, including ourselves or our affiliates, as the exclusive supplier for the System.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

0

Item 8

During our fiscal year ending December 31, 2024, we did not receive revenue from suppliers from franchisee purchases of source restricted products or services.

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

20

Item 8

approximately 20% of the on-going operating expenses of the Franchised Business.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

We may charge you a fee equal to the costs and expenses that we incur in reviewing and evaluating an alternate supplier, product, and/or service requested by you.

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you want to purchase or lease a source restricted item from a supplier that has not been previously approved or designated by us in writing, you must send us a written request for approval and submit additional information, samples, and testing data that we may request.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Franchise agreement

In the event of the termination of this Agreement, for any reason, that the accounts related to all telephone numbers associated with the Franchised Business and all rights in and to the telephone numbers associated with the Franchised Business, shall, at Franchisor’s election, be transferred to Franchisor.

Franchise management

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Franchise agreement

Franchisor has the right at any and all times during business hours, throughout the terms of this Agree and without prior notice to Franchisee, to inspect Franchisee’s Agency.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Item 11

At all times, we reserve the right to supplement, modify and update the Manuals.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

Although you are responsible for selecting a site for your Agency Location you must obtain our approval of your Agency Location.

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

You may not use any websites, web-based media or digital media unless expressly approved by us in writing.

Is a minimum grand opening advertising spend required?

Yes

Franchise agreement

Not less than 30 days prior to the opening of the Franchised Business, Franchisee shall spend not less than $500 to market and promote the grand opening of the Franchised Business in accordance with Franchisor’s standards and specifications;

Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?

Yes

Franchise agreement

On an on-going calendar year quarterly basis, Franchisee must spend not less than 2% of Franchisee’s quarterly Sales Commissions on the marketing of the Franchised.

Must the franchisee participate in a customer loyalty or rewards program?

Yes

Franchise agreement

customer service and satisfaction standards including, customer rewards programs, refund policies, gift card policies, special promotions and other customer incentive and goodwill programs

Operations

Must the franchisee buy products from a designated distributor?

Yes

Franchise agreement

exclusively purchase all System Supplies, including, but not limited to, merchandise, inventory, and supplies, from Franchisor or Franchisor’s designated suppliers

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

You may only use those products, supplies, equipment, technology systems, and services that we authorize and designate in writing.

Payments

Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?

Yes

Item 8

Credit Card Processing – You must use our designated supplier and vendor for credit card processing which may be integrated with the Business Management System that we designate.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Item 15

At all times, your Agency must be managed and supervised on-site by either a Managing Owner or Operating Manager.

Must employees wear uniforms specified by the franchisor?

Yes

Item 11

For the protection of the System, you must ensure that all employees wear and maintain the proper uniforms with our approved System branded apparel and uniforms including, but not limited to, the apparel and uniforms comprising System Supplies.

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Item 11

You must purchase, license and use the computer, point of sale, business management, and ordering systems that we designate.

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We will have independent access to all of the information and data that is electronically transmitted on

Sales and CRM

Must the franchisee use a CRM system designated or approved by the franchisor?

Yes

Franchise agreement

“Business Management System” refers to and means the software, internet, web based and/or cloud based system or systems, point of sale system or systems and customer relationship management system or systems as same may be individually or collectively designated by us, in our Reasonable Business Judgment, as being…

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Franchise agreement

Franchisor reserves the right to assess Franchisee reasonable charges for such training.

Is attendance at an annual convention or conference mandatory for the franchisee?

Yes

Item 6

If we offer a franchisee annual conference in a given year you will be required to attend the conference on the dates and at the location that we designate.

The filing answers no to 3 questions
  • Is there a franchisee advisory council, association or committee?Item 11
  • Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
  • Must the franchisee participate in a regional advertising cooperative when one exists?Item 11

The vendor opportunity at Clearview Franchising

Clearview Franchising operates a compact network of 12 insurance agency locations, with 8 franchised and 4 company-owned units. The system is independently owned, with no parent company on file. For software vendors, the addressable market is small but tightly controlled: a single headquarters in Florida directs technology decisions across all units, and the franchisor already mandates a specific agency management system. That mandate creates both a known incumbent and a clear signal that leadership values operational consistency through software.

Average unit volume is not disclosed in the 2025 FDD, but the royalty rate sits at 20% of revenue—a figure that underscores the franchisor's focus on top-line performance and likely creates pressure on unit-level operators to maximize efficiency. Vendors who can demonstrate a direct impact on commission revenue or operational cost reduction will find a receptive audience.

Who controls software purchasing

The 2025 FDD lists three executives in Item 1: Brian Kutayiah as Chief Executive Officer, George Guan as Chief Financial Officer, and Kenny Sensuel as Director of Sales. No multi-unit operators appear in our corpus, which means purchasing authority is not dispersed across a franchisee base with independent IT budgets. Instead, decisions flow through this small HQ team. For a vendor, the practical implication is that you are selling to a single buying center where the CEO, CFO, and Sales Director are all likely involved in evaluating any software that touches agency operations, financial reporting, or sales workflows.

Mandated and current tech stack

Clearview Franchising mandates an agency management system and names EZLynx as the required vendor. This is the only technology system specified in the FDD. EZLynx serves as the operational backbone for policy management, quoting, and agency workflows. Vendors offering complementary tools—CRM, analytics, commission tracking, or digital marketing platforms—should position themselves as integrations that enhance the existing EZLynx investment rather than replacements, unless they can make a compelling case for a full migration.

No other mandated or recommended systems appear in the disclosure. That absence is itself a signal: the franchisor has not locked down point solutions for other functions, leaving room for vendors to propose tools that fill gaps in the tech stack without triggering a formal mandate change.

Procurement, renewals, and timing

Item 8 of the 2025 FDD contains no extract on procurement. Without a designated supplier program or published approved-vendor list, the procurement model remains opaque. Vendors should expect to navigate a direct sales process with HQ, likely involving the CFO given the financial oversight implied by the 20% royalty structure.

Renewal terms, detailed in Item 17, provide a window into contract cycles. Franchise agreements run for 10 years, and renewal requires 180 days' prior written notice, signing the then-current form of Franchise Agreement, a general release in favor of the franchisor, meeting minimum sales commissions, paying a renewal fee, and remodeling the agency to current standards. The renewal agreement may contain materially different terms. For software vendors, these renewal events—and any new unit openings—represent natural moments when operators and the franchisor evaluate technology. Tracking when the first cohort of franchise agreements comes up for renewal could surface a concentrated sales opportunity.

How to read the Clearview Franchising FDD

The 2025 Franchise Disclosure Document is the authoritative source for understanding this system's technology mandates, leadership structure, and contractual obligations. Item 1 identifies the executives who control purchasing. Item 11 reveals the mandated EZLynx system. Item 17 spells out the 10-year term and renewal conditions that shape software evaluation cycles. The embedded PDF viewer below provides the full document. For vendors building a ranked target list of franchise systems where a single HQ decision-maker controls a mandated tech stack, Clearview Franchising is a small but precisely defined opportunity. Talk to FranCloud to see how this system compares to others in your ideal customer profile.

Questions vendors ask

Clearview Franchising, answered from the filing

The FDD lists Brian Kutayiah (CEO), George Guan (CFO), and Kenny Sensuel (Director of Sales) as key executives. With a mandated tech stack and no multi-unit operators mapped, purchasing authority sits at headquarters.
Clearview Franchising mandates an agency management system, specifically naming EZLynx as the required vendor. No other mandated or recommended systems are disclosed in the 2025 FDD.
The system has 12 total units: 8 franchised and 4 company-owned. No operator footprint data is available in our corpus, suggesting a tightly controlled, HQ-centric network.
Item 8 of the 2025 FDD provides no extract on procurement. Without a designated supplier list or approved-vendor language, the model is not publicly defined, leaving vendor engagement paths unclear.
Franchise agreements run 10 years, with renewal requiring 180 days' written notice and compliance with then-current terms. Watch for renewal cycles or new-unit openings as natural evaluation windows.
The 2025 FDD is filed with state franchise regulators. You can review the embedded PDF viewer below for the full document, including Item 1 executives, Item 11 tech mandates, and Item 17 renewal conditions.
Source

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

10 operators run 10 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit10

Top states by locations

NY5
PA1
NC1
TX1

Related Financial services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.