HQ-led decisions

Babes in Business

Personal services

Software purchasing decisions at Babes in Business are controlled by Founder Jennifer Chavez at the brand's New Jersey headquarters. The system currently mandates Square by Block, Inc. for its POS and payment processing, alongside QuickBooks by Intuit Inc. for accounting. With only 4 total units (3 franchised, 1 company-owned), the addressable market for vendors is extremely small.

Live signals

Total units
4
3 franchised
Unit growth YoY
0%
vs prior filing
AUV
Item 19, 2025
Royalty
15%
of gross sales
Ad fund
2%
national + local
Initial fee
$10K
per unit
Investment range
$21K–$23K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
3 years
from the filing
Item 19
No claims
unaudited

Mandated & recommended tech

The systems vendors compete with

4 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

Hootsuite
Mandatory
MarketingItem 11

fications. You must purchase our designated Computer System. The current required Computer System includes: a computer, cellular phone, Square reader, Canava, Drop Box, and either Hootsuite or Planoly

Planoly
Mandatory
MarketingItem 11

u must purchase our designated Computer System. The current required Computer System includes: a computer, cellular phone, Square reader, Canava, Drop Box, and either Hootsuite or Planoly. We also str

Square
Mandatory
POSItem 11

nd software applications that meet our specifications. You must purchase our designated Computer System. The current required Computer System includes: a computer, cellular phone, Square reader, Canav

Vend
Mandatory
POSItem 11

ons as set forth in the Manual; upon approval by us, each approved vendor will be required to pay the designated vendor fee and execute a vendor contract prior to being allowed to vend at a BIB MeetUp

QuickBooks
AccountingItem 6

ties may be due before the franchised business holds its first event. You must pay your royalties and continuing fees in the manner we specify (currently, you will be invoiced via QuickBooks and make

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
  2. 68.6% of brands mandate no accounting system, meaning 93 brands are ripe for displacement, but I lack the unit-count and financial context to prioritize them.Focusing on the wrong 10 brands costs a rep 2+ deals per quarter. FranCloud's fit_scoring layers AUV and unit growth onto tech gaps, so reps chase only the 93 with real revenue potential.
  3. Even when I know which brands to target, I can't get reliable decision-maker contacts for the 277 brands with disclosed unit counts.SDRs spend 5+ hours/week hunting contacts. FranCloud's contact_enrichment delivers verified contacts in-line, saving 260 hours/year per rep and adding 15% more meetings.

The vendor opportunity at Babes in Business

Babes in Business is a personal services franchise headquartered in New Jersey with a total footprint of just 4 units—3 franchised and 1 company-owned. For software vendors, this represents one of the smallest addressable markets in the franchise ecosystem. The system's single mapped operator runs one location in Indiana, and no multi-unit operators are on file. Year-over-year unit growth is not disclosed in the 2025 FDD, but the current unit-band split shows all units fall into the single-unit category, with zero operators in the 2-9, 10-24, or 25+ bands.

The brand appears independently owned with no parent company on file. Average unit volume (AUV) is not disclosed. The royalty rate is 15.0% on an initial term of 10 years. Given the micro-cap size of this system, any software sale would likely be a single, headquarters-driven deal rather than a scalable, multi-unit rollout.

Who controls software purchasing

Founder Jennifer Chavez is the only executive listed in Item 1 of the 2025 FDD. In a system this small, purchasing authority is centralized entirely at the HQ level. There are no regional managers, franchisee associations, or multi-unit operators to influence or complicate the buying process. A vendor pitching Babes in Business is effectively pitching one person.

Mandated and current tech stack

The 2025 FDD mandates two specific technology systems. For point-of-sale and payment processing, franchisees must use Square by Block, Inc., including the Square reader hardware. For accounting, the system mandates QuickBooks by Intuit Inc. These are the only named technology vendors in the disclosure document. Any software vendor looking to displace these incumbents or sell adjacent tools—such as scheduling, CRM, or marketing platforms—would need to demonstrate integration capabilities with this Square-and-QuickBooks core.

Procurement, renewals, and timing

Item 8 of the FDD, which typically outlines procurement obligations and designated supplier relationships, contains no extract. This means the brand's purchasing rules and approved vendor processes are not publicly disclosed. Vendors should be prepared for an opaque procurement environment where the founder retains full discretion.

Renewal terms are outlined in Item 17. Franchisees may renew for an additional 5 years provided they give notice, satisfy monetary obligations, comply with the Franchise Agreement, execute a mutual release, sign a new Franchise Agreement, and pay a renewal fee. The initial 10-year term means major technology refresh cycles could be tied to these renewal events, but with only 4 units and no disclosed growth trajectory, predictable contract windows do not exist.

How to read the Babes in Business FDD

The full 2025 Franchise Disclosure Document is embedded below. It was filed with state franchise regulators and contains the legal and operational disclosures that govern the Babes in Business franchise system. For software vendors, the most relevant sections are Item 1 (the franchisor and its executives), Item 8 (procurement restrictions), Item 11 (mandated technology and suppliers), and Item 17 (renewal and transfer terms). These sections reveal the decision-maker, the incumbent tech stack, and the contractual triggers that might open a software evaluation window. For a ranked target list of franchise systems that match your ideal customer profile, FranCloud can help.

Questions vendors ask

Babes in Business, answered from the filing

Founder Jennifer Chavez is the sole executive on file and controls purchasing decisions from the brand's New Jersey headquarters.
The 2025 FDD mandates Square by Block, Inc. for point-of-sale, including the Square reader, and QuickBooks by Intuit Inc. for accounting.
There are 4 total units: 3 franchised and 1 company-owned. The single mapped operator is located in Indiana.
The procurement model is not disclosed in the most recent FDD. Item 8 contains no extract regarding designated or approved suppliers.
The initial franchise term is 10 years, with a 5-year renewal option. With no recent unit growth data, contract windows are unpredictable and likely infrequent.
The 2025 FDD was filed with state franchise regulators. You can read the full document in the embedded PDF viewer below.
Source

Read the filing itself

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Babes in Business2025 FDDView only
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Operator footprint

Who runs the locations

1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit1

Top states by locations

IN1

Related Personal services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.