Arwa Coffee

The vendor opportunity at Arwa Coffee

Arwa Coffee is a small quick-service restaurant franchise based in Texas, with 9 total units—6 franchised and 3 company-owned. For software vendors, the immediate addressable market is limited to these 9 locations. However, the brand’s mandated technology stack and centralized purchasing control create a clear path for vendors who can align with corporate requirements. The franchise operates on a 4.0% royalty model with a 10-year initial term, and the most recent FDD is dated 2026. No average unit volume (AUV) is disclosed in the available data, and year-over-year unit growth is not reported. The absence of a parent company suggests Arwa Coffee is independently owned, which may mean faster decision cycles but fewer layers of procurement bureaucracy.

Who controls software purchasing

According to Item 1 of the 2026 FDD, the named executives are Faris Almatrahi, President and Director-Manager, and Yazan Soofi, Director-Manager. With only two individuals listed and no parent company on file, software purchasing authority almost certainly sits with this duo. There is no indication of a multi-unit operator layer in our corpus, reinforcing the HQ-centric decision model. Vendors should direct outreach to these executives, framing value propositions around the mandated tech requirements and the operational needs of a small but growing coffee franchise.

Mandated and current tech stack

Arwa Coffee’s FDD mandates a specific set of technology systems. The point-of-sale system is Square by Block, Inc., a widely adopted platform that handles payments, reporting, and some operational functions. Beyond POS, the franchise requires a designated CRM system, a scheduling software solution, menuonline.com for digital menu management, and a mobile ordering app. The FDD does not name the specific CRM or scheduling vendors, which may indicate those selections are made at the corporate level but not publicly listed. For software vendors, the mandated nature of these tools means any replacement or augmentation must be approved at HQ. The existing Square integration may also influence compatibility requirements for adjacent systems.

Procurement, renewals, and timing

The FDD does not include an Item 8 procurement extract, so the formal procurement model—whether designated supplier, approved supplier, or open—remains undisclosed. This lack of clarity means vendors should assume a closed or highly controlled process until they can confirm otherwise through direct engagement. On the renewal side, Item 17 provides concrete conditions: franchisees must have fully complied with the agreement, updated café equipment, satisfied all monetary obligations, paid a renewal fee equal to 50% of the then-current initial franchise fee, and signed a current Franchise Agreement that may include materially different terms, including higher royalties and marketing fees. Renewal terms are 5 years. These equipment update requirements and the potential for renegotiated terms create natural windows for software vendors to introduce new solutions, particularly if they can demonstrate compliance or operational efficiency gains.

How to read the Arwa Coffee FDD

The full 2026 Franchise Disclosure Document is embedded below. It contains the legal and operational disclosures that govern the franchise relationship, including the mandated technology systems, executive leadership, renewal conditions, and fee structures referenced above. Reviewing the FDD directly is essential for any vendor preparing a pitch, as it provides the only authoritative source on what the franchisor requires and how decisions are structured. For a ranked target list of franchise systems that match your software category, reach out to FranCloud.