+7.987% units YoYHQ-led decisions

Two Men and a Truck

Home services

Software purchasing at Two Men and a Truck is driven by a franchisor mandate for specific operational and customer-facing systems. The brand operates 339 total units (338 franchised, 1 company-owned), creating a concentrated addressable market for vendors who can integrate with or displace the mandated Movers Who Care® and Automations Systems stack. With 256 mapped operators and 7.99% year-over-year unit growth, the opportunity is expanding.

Mandated & recommended tech

The systems vendors compete with

4 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.

Automations Systems
Mandatory
Proprietary systemItem 11

via our Automations Systems (described below) and/or in another manner specified by us

Movers Who Care® computer software package
Mandatory
Proprietary systemItem 11

You must obtain the Movers Who Care® computer software package and related software from us and must sign a Software License Addendum

Movers Who Care® operations system
Mandatory
Proprietary systemItem 11

proprietary Movers Who Care® operations system, which provides and stores customer information, job estimates, job scheduling, customer communication templates, employee information, and numerous mana

Movetrac® customer portal
Mandatory
Proprietary systemItem 11

Movetrac® customer portal for assisting communications with customers

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.

Sales LeaderRegional 100 499

HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.

VP SalesHead of SalesCROSales Director
  1. 95.3% of home services brands mandate no POS, leaving a massive whitespace for tech vendors to target before competitors catch on.By identifying the 525 brands with no mandated POS, your sales team can prioritize high-fit targets and cut prospecting waste by 40%, converting weeks of manual research into a single query that surfaces ready-to-sell accounts.
  2. Teams spend weeks manually combing through FDDs to assess unit counts and financials across 554 active home services brands.Replacing manual FDD research with instant corpus search saves 15+ hours per brand evaluation, allowing your team to assess 10x more targets and accelerate pipeline velocity by 30%.
  3. Without instant access to AUV data, you cannot gauge franchisee ROI or brand health across 239 disclosed home services brands.Seeing median AUV of $661,803.61 at a glance lets you prioritize brands with strong unit economics, increasing win rates by focusing on financially healthy targets and avoiding low-ROI pursuits.

Live signals

Total units
339
338 franchised
Unit growth YoY
+7.987%
vs prior filing
AUV
$2.86M
Item 19, 2025
Royalty
of gross sales
Ad fund
1%
national + local
Initial fee
per unit
Investment range
$147K–$506K
all-in, Item 7
Procurement
Approved supplier
from the filing

The vendor opportunity at Two Men and a Truck

Two Men and a Truck presents a focused opportunity for software vendors targeting the home services sector. The system comprises 339 total units, 338 of which are franchised, generating an average unit volume (AUV) of $2,862,607. The brand is growing, with year-over-year unit growth of 7.99%. The operator footprint is substantial: 256 mapped operators run these locations, including 50 multi-unit operators. The unit-band split shows 206 single-unit operators and 50 operators with 2 to 9 units. No operators control 10 or more units. The top states by location count are Texas (47), Minnesota (39), Florida (38), Ohio (22), and Virginia (20). The brand appears independently owned, with no parent company on file.

Who controls software purchasing

The 2025 Franchise Disclosure Document does not list specific HQ executives in Item 1. However, the presence of multiple mandated technology systems signals a centralized, top-down purchasing model. For a software vendor, this means the primary buyer is the franchisor’s corporate team, not the individual franchisees. The 1 company-owned unit is negligible; the real addressable market is the 338 franchised locations that must comply with HQ’s technology standards. Vendors should prepare to engage a centralized buying center, though the exact titles and decision-makers are not disclosed in the most recent FDD.

Mandated and current tech stack

The FDD explicitly mandates four technology components. Franchisees must use Automations Systems, the Movers Who Care® computer software package, the Movers Who Care® operations system, and the Movetrac® customer portal. This is a locked-down environment. For a vendor, the path in is either through official integration partnerships with these mandated platforms or by demonstrating a compelling replacement that the franchisor would adopt system-wide. There is no mention of an open or optional technology layer, making this a classic top-down enterprise sale.

Procurement, renewals, and timing

Procurement signals are thin. Item 8 of the FDD, which typically outlines designated or approved suppliers, provided no extract. This means the formal procurement model—whether suppliers are designated, approved, or open—is not disclosed in the most recent FDD. Similarly, Item 17 renewal terms and the initial franchise term length were not disclosed. Without this data, predicting contract windows or renewal cycles is not possible from the FDD alone. The 7.99% unit growth, however, suggests new locations are coming online, which may create implementation windows for mandated systems.

How to read the Two Men and a Truck FDD

The full 2025 Franchise Disclosure Document is the definitive source for understanding the legal and operational constraints on franchisees. It details the mandated technology, the franchisor’s obligations, and the territory structure. For software vendors, the critical sections are Item 11 (the source of the mandated tech list) and Item 8 (procurement restrictions, though not detailed here). The document is filed with state franchise regulators. Review it below to validate the addressable market and identify any additional compliance requirements before building a pitch. For a ranked target list of operators within this system, FranCloud can help.

Questions vendors ask

Two Men and a Truck, answered from the filing

The FDD does not list specific HQ executives. Given the mandated tech stack, purchasing decisions are centralized at the franchisor level, not left to individual franchisees.
The 2025 FDD mandates Automations Systems, the Movers Who Care® computer software package, the Movers Who Care® operations system, and the Movetrac® customer portal.
There are 339 total units, comprising 338 franchised locations and 1 company-owned unit. Top states include Texas (47), Minnesota (39), and Florida (38).
The procurement model is not disclosed in the most recent FDD. Item 8 provided no extract, so it is unclear if suppliers are designated, approved, or open.
Renewal and contract window signals are absent from the 2025 FDD. The initial term length and Item 17 renewal terms were not disclosed, making timing difficult to predict.
The FDD was filed with state franchise regulators in 2025. You can read the full document using the embedded PDF viewer below.
Source

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Two Men and a Truck2025 FDDView only
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Operator footprint

Who runs the locations

256 operators run 350 mapped locations — 50 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit206
2–9 units50

Top states by locations

TX47
MN39
FL38
OH22
VA20

Related Home services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.