IncentivioIncentivio
Mandatory-$45 per screen per month, or $1,260 - $1,620 per year, depending on the length of your contract with the vendor, from 1 – 3 years. You must use our designated supplier (currently Incentivio) for onli
From the filings
HQ-led decisions
The Original Dave's Cosmic Subs
Quick service restaurantSoftware purchasing at The Original Dave's Cosmic Subs is controlled at the franchisor HQ level, with President and CEO Navpaul Sidhu and senior SRC Hospitality Group executives shaping technology decisions. The brand currently mandates Toast by Toast, Inc. for its POS and Incentivio for guest engagement across its 21-unit system. With 11 franchised locations and a recent unit contraction of -15.4%, the addressable market is small but tightly standardized.
For software vendors selling into US franchise brands.
Live signals
Total units
21
11 franchised
Unit growth YoY
-15.385%
vs prior filing
AUV
—
Item 19, 2024
Royalty
6%
of gross sales
Ad fund
3%
national + local
Initial fee
$30K
per unit
Investment range
$253K–$561K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Item 19
No claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
9%of gross sales (FY2024)
15% reference
Mandated & recommended tech
The systems vendors compete with
4 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
SpectrioSpectrio
Mandatoryfranchisees and company-owned Restaurants. You must purchase digital menu boards from the supplier we designate (currently Spectrio). You pay the supplier we designate (currently Spectrio) ongoing mon
SyscoSysco
Mandatoryem 6. You must purchase all bread, sauce, peppers, pickles, certain other food items, paper products, cups and shopping bags from our designated or approved supplier(s), currently Sysco Corporation. W
ToastToast
Mandatoryis a general description of our Computer and Point of Sale System: a Restaurant will typically require: 1 point-of-sale terminal that that is provided by our designated supplier, Toast, Inc., a Toast
DoorDashDoorDash
s for digital order processing, credit card processing, delivery fees (a per-order fee depending on the third-party delivery aggregator that the customer uses, such as UberEats or DoorDash), and SMS (
FacebookMeta
prove, further develop, or otherwise modify from time to time (the “System”), including through the use of a page or profile on a social media website such as (but not limited to) Facebook, Instagram,
InstagramMeta
ther develop, or otherwise modify from time to time (the “System”), including through the use of a page or profile on a social media website such as (but not limited to) Facebook, Instagram, Snapchat,
LinkedInLinkedIn
dify from time to time (the “System”), including through the use of a page or profile on a social media website such as (but not limited to) Facebook, Instagram, Snapchat, TikTok, LinkedIn or Twitter.
SnapchatSnapchat
p, or otherwise modify from time to time (the “System”), including through the use of a page or profile on a social media website such as (but not limited to) Facebook, Instagram, Snapchat, TikTok, Li
TikTokTikTok
rwise modify from time to time (the “System”), including through the use of a page or profile on a social media website such as (but not limited to) Facebook, Instagram, Snapchat, TikTok, LinkedIn or
TwitterX
me to time (the “System”), including through the use of a page or profile on a social media website such as (but not limited to) Facebook, Instagram, Snapchat, TikTok, LinkedIn or Twitter. We may esta
Uber EatsUber
ransaction - currently digital order processing, credit card processing, delivery fees (which vary depending on the third-party delivery aggregator that the customer uses, such as UberEats or DoorDash
YouTubeGoogle
h your franchised The Original Dave’s Cosmic Subs Business, including through the use of a page or profile on a social media website such as Facebook, Snapchat, Instagram, TikTok, YouTube or Twitter;
Franchisor behaviours
What the franchisor requires
27 requirements the franchisor states in this filing, each in its own words; 3 explicit no's; 4 questions the text does not settle, which is not a no.
Accounting
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
We may retrieve from your Computer and Point of Sale System all information that we consider necessary, desirable or appropriate.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
No later than 30 days following the end of each calendar quarter during the term of this Agreement, you agree to furnish to us, in a form we approve, a statement of the franchised Business's profit and loss for the quarter and a balance sheet as of the end of the quarter.
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
We reserve the right to be (and earn a profit as) an approved source or the only approved source of certain of your Restaurant’s furniture, fixtures, equipment and/or other trade dress elements.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 11
We may change the vendor(s) we designate or approve for this purpose at any time.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
135988Item 8
In the fiscal year ended December 31, 2023, our total revenue was $652,331, of which $135,988 (or 20.85%) was our total revenues from all required purchases and leases of products and services by franchisees.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
We and/or our affiliates may derive revenue - - in the form of promotional allowances, volume discounts, commissions, other discounts, performance payments, signing bonuses, rebates, marketing and advertising allowances, free products, and other economic benefits and payments - - from suppliers that we designate…
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
38Item 8
We estimate that the required purchases described above are 11% to 30% of the cost to establish a franchised The Original Dave’s Cosmic Subs Business and approximately 38% of operating expenses.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
We may test, at your expense, the product or service of any supplier you propose, whether or not the supplier is then approved by us.
Can a franchisee propose a new supplier for the franchisor's approval?
YesFranchise agreement
You may propose a new or substitute supplier in accordance with the following procedure:
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
At our option, either change the telephone numbers utilized by your franchised Business or, upon our written demand, direct the telephone company to transfer the telephone numbers (and associated listings) listed for the franchised Business to us or to any other person or location that we direct.
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
meet or exceed industry standards regarding Safeguards, including payment card industry (“PCI”) standards, norms, requirements and protocols to the extent applicable
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
We (and any of our authorized agents or representatives, including outside accountants, auditors and/or inspectors) may enter your Restaurant and any premises of your franchised Business, examine any motor vehicle used in connection with Restaurant operations, photograph the Restaurant and observe and videotape the…
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
We have the right to prescribe additions to, deletions from or revisions of the Brand Standards (the "Supplements to the Brand Standards"), all of which will be considered a part of the Brand Standards.
Must the franchisor approve the franchisee's site or location before opening?
YesFranchise agreement
The Location will be subject to our advance written approval, and our determination will be final.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesFranchise agreement
You may not maintain your own website or social media page; otherwise maintain a presence or advertise on the internet, through social media or in any other mode of electronic commerce in connection with your franchised Business, including through the use of a page or profile on a social media website such as…
Is a minimum grand opening advertising spend required?
YesItem 7
In addition to paying us the Grand Opening Assistance Fee, you must spend a minimum of $2,500 a month on promoting the opening of your franchised Restaurant commencing one month before the scheduled opening of the franchised Restaurant and continuing until one month following the commencement of operation of the…
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesFranchise agreement
Thereafter and for the remainder of the Initial Term, you agree to spend a minimum of 3% (up to a maximum of 5%) of the previous month’s Gross Sales on local advertising and promotion.
Must the franchisee participate in a customer loyalty or rewards program?
YesItem 8
You must participate in, and comply with the requirements of, any gift card, gift certificate, customer loyalty or retention program that we (or our affiliates) implement, at your expense, for all or part of our franchise system
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
You must purchase such - 18 - products from our designated supplier(s) in accordance with the terms (including, the price terms) we negotiated.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase an initial equipment package (the specifications for which we may change from time to time but which currently include such items as a convection oven, Merrychef convection microwave, proofer, food slicer, standing freezer, refrigerator, refrigerated table tops, chest freezer, ice maker, hand sink…
Payments
Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?
YesFranchise agreement
You agree to become and remain a merchant for any credit cards and/or debit cards, and any credit and/or debit card processor(s), which we may specify in our Brand Standards or otherwise.
Must the franchisee participate in a gift card program?
YesItem 8
You must participate in, and comply with the requirements of, any gift card, gift certificate, customer loyalty or retention program that we (or our affiliates) implement, at your expense, for all or part of our franchise system and shall sign the forms and take the other action that we require in order for you to…
People
Does the franchisor require minimum staffing levels or specific roles?
YesItem 15
You must have at least one (1) Restaurant Manager on duty at the Restaurant during all hours of operation.
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 11
As part of the Computer and Point of Sale System you use, we currently require you to purchase your point-of-sale system from our designated supplier, Toast Inc., which we estimate will cost $1,148, plus an onboarding fee of $500.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We may retrieve from your Computer and Point of Sale System all information that we consider necessary, desirable or appropriate.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
We reserve the right to charge you our then-current training fees for such programs, which is currently $100 per day per attendee.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 11
You (if an individual) or your Managing Owner (if you are a business entity) and Restaurant Manager must attend each annual conference, convention or training session.
The filing answers no to 3 questions
- Is there a franchisee advisory council, association or committee?Item 11
- Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
- Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?Franchise agreement
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.
VP SalesHead of SalesCROSales Director
- 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
- 82.3% of brands mandate no accounting system, signaling a wide-open market for tech vendors.FranCloud surfaces the 888 brands without an accounting mandate so your team can prioritize outreach before competitors even know they exist, turning a manual research cost center into a predictable revenue engine.
- Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.
The vendor opportunity at The Original Dave's Cosmic Subs
The Original Dave's Cosmic Subs is a quick-service restaurant concept headquartered in Ohio, operating 21 total units as of its 2024 Franchise Disclosure Document. Of those, 11 are franchised and 10 are company-owned, giving software vendors an addressable base of 11 franchised locations. The system is small and has recently contracted, with year-over-year unit growth of -15.385%. No average unit volume (AUV) is disclosed in the FDD, so revenue-per-location benchmarks are unavailable. The royalty rate is 6.0% on gross sales, and the initial franchise term runs 10 years.
For a vendor, this is a compact, HQ-controlled environment. The small unit count means every location matters, and the centralized decision-making structure means a single conversation at the top can unlock the entire system. The brand’s operator footprint is minimal: only one mapped operator appears in the FDD, with a unit-band split of 1:1 and no multi-unit operators. The top state by unit count is Wisconsin, with one location. There is no parent company on file; the brand appears independently owned.
Who controls software purchasing
Software purchasing authority sits with the franchisor’s executive team. The 2024 FDD lists Navpaul Sidhu as President and Chief Executive Officer, making him the primary decision-maker for technology mandates and vendor relationships. Dr. Tejbir Sidhu serves as Vice-President, and Dr. Kanwaljit Sidhu is Treasurer and Secretary. Two additional executives from SRC Hospitality Group for Sidhu Realty hold senior roles: Richard Vaughn, President of SRC Hospitality Group, and James Yashnyk, Senior Vice President of Strategy and Business Development. For a vendor pitching operational or financial software, Yashnyk and Vaughn are likely influencers or gatekeepers, while Navpaul Sidhu holds final sign-off.
There is no CIO, CTO, or dedicated IT executive listed in the FDD. This suggests technology decisions are made within the existing executive team, likely with input from operations. Vendors should prepare to speak to business outcomes—speed of service, unit-level profitability, compliance—rather than deep technical integration narratives.
Mandated and current tech stack
The 2024 FDD mandates two technology systems. The point-of-sale system is Toast by Toast, Inc., a cloud-based restaurant POS platform. Toast is mandatory for franchisees, meaning any software that integrates with POS data must work within the Toast ecosystem. The second mandated system is Incentivio, a guest engagement and loyalty platform. Incentivio is also mandatory, covering digital ordering, loyalty, and customer analytics.
No other mandated or recommended technology vendors are named in the FDD. This does not mean other systems are absent—franchisees may use additional tools for scheduling, inventory, accounting, or delivery—but those are not standardized at the franchisor level. For a vendor, the Toast + Incentivio stack represents the non-negotiable core. Any pitch that conflicts with or duplicates these systems will face an uphill battle. Conversely, tools that complement Toast and Incentivio—such as labor scheduling that integrates with Toast, or advanced analytics that pull from Incentivio—may find a receptive audience.
Procurement, renewals, and timing
The FDD does not include an Item 8 procurement extract, so the brand’s supplier approval process is not publicly detailed. It is unclear whether franchisees must buy from designated suppliers, may choose from approved suppliers, or have open purchasing discretion. Vendors should clarify this early in any conversation with HQ.
Renewal terms, outlined in Item 17, provide a window into contract cycles. Franchisees must notify the franchisor of their intent to renew no more than 12 months and no less than 6 months before the franchise agreement expires. The initial term is 10 years, and the successor term is also 10 years, with a successor franchise fee of $10,000. Renewal conditions include compliance with brand standards, satisfaction of all monetary obligations, execution of a general release, completion of required training, and refurbishment to then-current standards. For a software vendor, these renewal triggers create natural evaluation periods: as franchisees approach the 12-to-6-month pre-expiration window, they may be more open to new tools that help them meet updated brand standards or improve operational performance.
Given the system’s recent contraction and small size, large-scale RFPs are unlikely. However, the centralized HQ structure means a single vendor approval can cover all franchised locations. Timing outreach around the FDD filing cycle—2024 is the most recent—can help vendors align with any strategic reviews underway at the corporate level.
How to read the The Original Dave's Cosmic Subs FDD
The 2024 Franchise Disclosure Document for The Original Dave's Cosmic Subs is the primary source for the data above. It was filed with state franchise regulators and contains the legal and operational disclosures required under the FTC Franchise Rule. For a software vendor, the most relevant sections are Item 1 (executives and ownership), Item 8 (procurement restrictions), Item 11 (mandated systems and suppliers), and Item 17 (renewal and transfer terms). The embedded PDF viewer below provides the full document. Focus on Items 11 and 17 to understand the tech mandates and the timing of franchisee contract renewals—two factors that directly shape your sales window. If you need a ranked target list of franchise systems matched to your software category, FranCloud can help.
Questions vendors ask
The Original Dave's Cosmic Subs, answered from the filing
President and CEO Navpaul Sidhu leads the buying center, supported by James Yashnyk (SVP Strategy, SRC Hospitality) and Richard Vaughn (President, SRC Hospitality).
The 2024 FDD mandates Toast by Toast, Inc. for point-of-sale and Incentivio for guest engagement. No other mandated systems are disclosed.
21 total units: 11 franchised and 10 company-owned. The sole mapped operator footprint shows 1 location in Wisconsin.
The 2024 FDD does not include an Item 8 procurement extract, so designated-supplier vs. approved-supplier rules are not publicly disclosed.
Renewal requires written notice 12–6 months before expiration on a 10-year term. With 2024 FDD and negative unit growth, near-term openings may be limited.
The 2024 FDD was filed with state franchise regulators. You can view the embedded PDF viewer below for the full disclosure document.
Source
Read the filing itself
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Operator footprint
Who runs the locations
1 operators run 1 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit1
Top states by locations
| WI | 1 |
|---|
Related Quick service restaurant brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.