Mariana TekXplor
Mandatoryis $695 per month. See Item 6 for more information. We currently require you to use FIT Radio for music streaming in the Studio (which is currently $147 per Studio per month) and Mariana Tek for your
From the filings
+30.769% units YoYHQ-led decisions
Sweat440 Studio
FitnessSoftware purchasing at Sweat440 is controlled at the headquarters level, where Chief Executive Officer Cody Patrick and Chief Brand Officer Matthew Miller oversee a small but growing system of 22 total units. The brand mandates two core platforms—LeadTeam and Mariana Tek—and operates 17 franchised locations, primarily in Florida. For vendors, this represents a concentrated, founder-led account with a clear tech stack and a 30.8% recent unit growth rate.
For software vendors selling into US franchise brands.
Live signals
Total units
22
17 franchised
Unit growth YoY
+30.769%
vs prior filing
AUV
$694K
Item 19, 2024
Royalty
7%
of gross sales
Ad fund
—
national + local
Initial fee
$60K
per unit
Investment range
$285K–$668K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing. It is a floor, not a total — the filing discloses one of the two headline fees.
7%+of gross sales (FY2026)
15% reference
Mandated & recommended tech
The systems vendors compete with
1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
Franchisor behaviours
What the franchisor requires
27 requirements the franchisor states in this filing, each in its own words; 3 explicit no's; 4 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesFranchise agreement
During the term of this Agreement, you will at your expense maintain at the Authorized Location and retain for a minimum of seven (7) years from the date of their preparation complete and accurate books, records, and accounts (using such methods and systems of bookkeeping and accounting as we may require) relating to…
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
We will have independent access to certain operational and financial information and data produced by your Computer System, including Customer Data.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
You will provide to us the following: (a) the daily statements relating to Gross Sales for the preceding week; (b) a monthly chart of accounts detailing the operating performance, including gross revenue and other information, as specified in the Operations Manual for the preceding calendar month; (c) quarterly…
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
We or our designees may be the sole source of supply for certain services and products.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 11
We reserve the right to change the Computer System that we have selected for use in Studios.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
Currently, we (directly or through an affiliate), receive rebates or other payments within that range from certain approved suppliers from whom you must purchase certain fitness equipment, flooring, functional accessories, branded items, and certain computer hardware and software before you open your Studio.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
15Item 8
We estimate that the purchase or lease of products, equipment, software, signs, fixtures, furnishings, supplies, advertising and sales promotion materials and other items that meet our specifications will represent approximately 35% to 50% of the cost to develop the Studio and 15% to 20% of the cost to operate your…
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
You will pay us any costs and expenses, including travel, lodging and compensation, we incur in inspecting, evaluating, reviewing, and/or testing your proposed brand and/or supplier.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you want to use any unapproved product, material, fixture, equipment, sign or other item, or purchase any items from any supplier that we have not approved, you must first notify us in writing and must submit to us, at our request and at your expense, sufficient specifications, photographs, drawings, samples, or…
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
You acknowledge that we have the sole right to and interest in all telephone numbers and directory listings associated with the Marks, and you authorize us, and appoint us as your attorney-in-fact, to direct the telephone company and all listing agencies to transfer such numbers and listings to us;
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesItem 11
While not required of us, we may perform periodic “Quality Assurance Audits” of your Studio where we or our representative will conduct an examination of the Studio to ensure you and the Studio satisfy our standards for appearance, cleanliness, customer service, operations, and promotion of the brand.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
We may add to, subtract from, and otherwise modify the Operations Manual to reflect changes in approved Services, Products and Authorized Suppliers, and specifications, standards and operating procedures of a SWEAT440® business.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
If you do not have an Authorized Location for the Studio at the time you sign the Franchise Agreement, the Authorized Location must be identified and approved by us in writing and a lease must be signed within 180 days after the date of the Franchise Agreement.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesFranchise agreement
We retain the sole right to advertise the System on the Internet and to create, operate, maintain, and modify, or discontinue the use of, a website or Social Media accounts using the Marks.
Is a minimum grand opening advertising spend required?
YesItem 11
Before the Studio opens, you must spend $20,000 to $30,000 for local Studio advertising as part of your Market Introduction Plan.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
After you Studio opens, you must spend at least $1,200 per month on approved local advertising.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
You must purchase for use or sale at your Studio only those products and services we approve for sale at your Studio (the “Products and Services”) and other services or products we designate from Authorized Suppliers.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase certain fitness equipment, functional accessories, certain Sweat440 FDD 2025 (MD) 14 81842976v2 branded items, and certain computer hardware and software from certain approved suppliers before you open your Studio.
Payments
Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?
YesFranchise agreement
use our designed merchant card processor and our designated communication provider for certain services
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesFranchise agreement
You will pay us the Royalty Fees and all other fees (as described below) and any other amount due to us by electronic transfer of funds.
Must the franchisee participate in a gift card program?
YesFranchise agreement
If we establish a gift card or gift certificate program, you must, at your expense, participate in, and honor all provisions of such program(s), as further described in the Operations Manual.
People
Does the franchisor require minimum staffing levels or specific roles?
YesFranchise agreement
In addition, you must designate at least one Studio Manager at all times after the Studio opens.
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesFranchise agreement
In the Studio, you will purchase, install, and use only the technology hardware and software we designate in the Operations Manual (the “Computer System”).
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We will have independent access to certain operational and financial information and data produced by your Computer System, including Customer Data.
Sales and CRM
Must the franchisee use a CRM system designated or approved by the franchisor?
YesFranchise agreement
In the Studio, you will purchase, install, and use only the technology hardware and software we designate in the Operations Manual (the “Computer System”).
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
We will charge you our then-current additional training fee for such supplemental and refresher training programs.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesFranchise agreement
We may require you to attend the Convention and pay our then-current registration fee.
The filing answers no to 3 questions
- Is there a franchisee advisory council, association or committee?Item 20
- Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Franchise agreement
- Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.
VP SalesHead of SalesCROSales Director
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The vendor opportunity at Sweat440
Sweat440 is a boutique fitness concept with 22 total units—17 franchised and 5 company-owned—generating an average unit volume of $693,750. The system grew unit count by 30.8% year-over-year, signaling active expansion. For software vendors, the addressable market is the 17 franchised locations, concentrated in Florida (8 units) and New Jersey (2 units). All 10 mapped franchise operators are single-unit owners, meaning no multi-unit franchisee holds enough scale to independently drive a purchasing decision. This structure keeps software selection centralized at the brand level.
The royalty rate is 7% of gross revenue, and the initial franchise term runs 10 years. With a small, founder-led executive team and no parent company on file, Sweat440 presents as an independently owned target where a relationship with the CEO or Chief Brand Officer can unlock the entire system.
Who controls software purchasing
The Franchise Disclosure Document lists two executives in Item 1: Cody Patrick, Chief Executive Officer, and Matthew Miller, Chief Brand Officer. In a 22-unit system without a disclosed CIO or CTO, these two individuals form the de facto buying center for all technology decisions. Vendors should direct their outreach to this pair, recognizing that the CEO likely holds final approval authority on any system-wide mandate.
Because every mapped franchisee operates a single studio, there is no multi-unit operator with the leverage to adopt software independently. The franchisor’s mandate is the only path to system-wide deployment.
Mandated and current tech stack
Sweat440’s FDD explicitly mandates two platforms: LeadTeam and the Mariana Tek Platform. LeadTeam handles lead management, while Mariana Tek serves as the operational backbone for studio management. These are named, required systems, meaning any vendor pitching a replacement or adjacent tool must demonstrate integration capability with one or both platforms.
The FDD does not disclose additional mandated or recommended technology beyond these two systems. Vendors offering complementary solutions—such as payroll, scheduling, member engagement, or business intelligence—should position themselves as enhancements to the existing Mariana Tek and LeadTeam environment rather than rip-and-replace plays.
Procurement, renewals, and timing
Item 8 procurement signals are absent from the available FDD extract. Without a designated supplier list or approved vendor program on file, the procurement model remains unknown. Vendors should treat this as an open question and confirm the franchisor’s supplier onboarding process during initial conversations.
Renewal conditions, detailed in Item 17, offer a window into the system’s long-term rhythm. Franchisees sign a 10-year initial agreement and, if in good standing, can renew for two additional 5-year terms. Renewal requires signing a new agreement that may contain materially different terms, completing updated training, and potentially remodeling the studio. These renewal inflection points—occurring at the 10-year mark and every 5 years thereafter—are natural moments when the franchisor may reevaluate technology mandates. Vendors should time strategic outreach to align with the brand’s growth trajectory and any upcoming wave of renewal activity.
How to read the Sweat440 FDD
The 2026 Sweat440 Franchise Disclosure Document is the definitive source for understanding this brand’s technology mandates, executive structure, and contractual obligations. Key sections for software vendors include Item 1 (executives), Item 11 (mandated systems), and Item 17 (renewal and term). The embedded viewer below contains the full filing. Review it to verify the named platforms, confirm the absence of a parent company, and assess the single-unit operator footprint before building your pitch. For a ranked target list of franchise brands matched to your software category, talk to FranCloud.
Questions vendors ask
Sweat440 Studio, answered from the filing
The buying center is small and concentrated at the top. Chief Executive Officer Cody Patrick and Chief Brand Officer Matthew Miller are the executives on file in the FDD and likely control or heavily influence all technology purchasing decisions for the 22-unit system.
Sweat440 mandates two systems: LeadTeam and the Mariana Tek Platform. These are named in the FDD as required technology for franchisees, covering lead management and studio operations respectively.
The system has 22 total units, comprising 17 franchised locations and 5 company-owned studios. The operator footprint is concentrated in Florida (8 units) and New Jersey (2 units), with all mapped operators being single-unit owners.
The specific procurement model is not disclosed in the most recent FDD. The document does not contain an extract from Item 8 detailing whether suppliers are designated, approved, or open, so vendors should clarify this directly during discovery.
The initial franchise term is 10 years. Franchisees in good standing can renew for two additional 5-year terms, provided they sign a new agreement and meet updated requirements. This long cycle means vendor switching may be infrequent and tied to HQ-driven re-platforming or renewal events.
The Sweat440 2026 Franchise Disclosure Document was filed with state franchise regulators. You can read the full document using the embedded PDF viewer below to analyze Item 11 technology mandates, Item 17 renewal conditions, and executive disclosures directly.
Source
Read the filing itself
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FDD alert
Tell me when this brand refiles.
We’ll email you the moment Sweat440 Studio files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
5 operators run 10 mapped locations. 2 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit3
2–9 units2
Top states by locations
| FL | 8 |
|---|---|
| NJ | 2 |
Ownership
The portfolio behind Sweat440 Studio
unknown of brickhouse athletics.
Related Fitness brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.