Peace, Love and Little Donuts

The vendor opportunity at Peace, Love and Little Donuts

Peace, Love and Little Donuts operates 27 total units—24 franchised and 3 company-owned—according to its 2023 Franchise Disclosure Document. The system is headquartered in Pennsylvania and shows a year-over-year unit decline of -11.1%, with a single operator mapped across approximately one located unit. This is a small, concentrated franchise system where software vendors face a limited but direct addressable market. The brand does not disclose average unit volume in its FDD, so vendors must rely on unit count and tech mandates to size the opportunity. The royalty rate is 6.0% on gross sales, and the initial franchise term runs 10 years.

Who controls software purchasing

Software purchasing decisions are centralized at the franchisor level. The 2023 FDD lists Ron Razete, Founder, President and CEO, and Jeff Bennett, Director of Franchise Operations, as the primary executives. These two individuals are the likely buyers or approvers for any system-wide technology adoption. There is no parent company on file; the brand appears independently owned. With no multi-unit operators disclosed—the operator footprint shows a 1:1 unit-band split for single-unit operators and zero for 2-9, 10-24, or 25+ units—franchisees are unlikely to have independent purchasing authority for mandated systems. Vendors should direct pitches to Razete and Bennett at the Pennsylvania headquarters.

Mandated and current tech stack

The 2023 FDD mandates two specific technology vendors: Intuit Software and Square POS by Block, Inc., including the Square POS Database. These are required across all locations, both franchised and company-owned. This means the operational backbone is already locked into the Block and Intuit ecosystems for point-of-sale and financial management. Any software vendor pitching complementary or replacement tools must integrate with or displace these mandated systems. The FDD does not list any additional recommended or optional tech vendors, so the stack appears lean and tightly controlled.

Procurement, renewals, and timing

Item 8 of the 2023 FDD does not provide a procurement signal, meaning the franchisor does not publicly disclose whether it designates suppliers, maintains an approved vendor list, or allows open purchasing. Vendors should clarify this directly during initial conversations. Renewal terms, outlined in Item 17, allow franchisees in good standing to renew for two additional 10-year terms under the then-current agreement, which may be materially different from the original. This creates potential inflection points every decade when system-wide technology standards could be revisited. The recent unit contraction (-11.1% YoY) may also prompt the franchisor to evaluate new operational tools to stabilize or grow the system.

How to read the Peace, Love and Little Donuts FDD

The 2023 FDD is the most current regulatory filing for this brand and contains the full legal and operational disclosures required by state franchise laws. Key sections for software vendors include Item 1 (executive team), Item 11 (mandated tech systems), Item 8 (procurement restrictions), and Item 17 (renewal and contract term details). The embedded PDF viewer below provides direct access to the document. For a ranked target list of franchise systems matched to your software category, FranCloud can help you prioritize the right opportunities.