For each Restaurant, you must purchase, install, and use the point of sale (POS) system, inventory management system, financial reporting system, back office computer, and other computer equipment, communications devices, audio/visual equipment and software systems that we specify as they evolve over time. We currently require all franchisees, including those operated at Nontraditional Locations, to use the Toast POS System and associated software. You must purchase this equipment new from Toast, Inc. Gift Cards You must participate in programs we establish relating to gift cards, gift certificates, stored value cards, online or mobile coupons or credits, online or mobile ordering systems, and other electronic money programs. Participation includes both issuing program benefits or credits and accepting them for payment by customers, and may require you to purchase additional equipment. We will coordinate the crediting and debiting of funds among Oath Pizza restaurants based on customer purchases and redemption of stored value. You must also participate in any “frequent guest” or customer loyalty programs we prescribe. You may not offer your own gift card, electronic money, or loyalty program for your Restaurant without our prior approval.
From the filings
Oath Pizza
Quick service restaurantSoftware purchasing at Oath Pizza is controlled at the headquarters level by President and CEO Andrew (“Drew”) Kellogg and VP of Operations David Jamieson. The most recent Franchise Disclosure Document (2023) does not list any mandated or recommended technology systems, indicating an open tech landscape for vendors. The addressable market is small, with 31 total units (23 franchised, 8 company-owned) across a limited geographic footprint.
For software vendors selling into US franchise brands.
Live signals
Ordinary royalty terms
5.5% component; full terms unconfirmed
Complete royalty terms are not confirmed for the selected filing.
Recorded percentage components
These are recorded percentage components. Each has its own base and conditions; the chart does not state the total payment or confirm ad-fund completeness.
1recorded components (FY2023)
15% reference
Mandated & recommended tech
The systems vendors compete with
1 technology requirement is recorded in this filing. A required choice lists alternatives for one obligation. Read each cited clause for its conditions.
Franchisor behaviours
What the franchisor requires
27 requirements the franchisor states in this filing, each in its own words; 3 explicit no's; 4 questions the text does not settle, which is not a no.
Accounting
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
You must transmit data to us at the times we specify and give us independent access to your systems (and provide us with any user names and passwords necessary for that purpose).
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
Within thirty (30) days after the end of each of your fiscal quarters, interim unaudited income statements and balance sheets;
How the franchisor buys
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 8
However, we reserve the right to designate ourselves an approved supplier, or as the only approved supplier, for particular products and services in the future.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
We may earn money from the suppliers based on your purchases in the form of rebates, commissions, or other payments.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
You may be required to pay a fee, which will not exceed our reasonable costs incurred in evaluating the supplier, regardless of whether or not we approve the supplier.
Can a franchisee propose a new supplier for the franchisor's approval?
YesFranchise agreement
If we require you to use an approved supplier for a particular item, but you wish to purchase the item from a supplier that we have not approved, you may submit a written request for approval of the supplier, unless it is an item for which there is a Designated Supplier.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
Upon the expiration, transfer or termination of this Agreement for any reason, you shall terminate your use of such numbers and listings and assign the numbers and listings to us or our designee, and, at our option, will execute the Conditional Assignment and Power of Attorney – Telephone and On-Line Numbers and…
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesItem 11
You must comply with the then-current Payment Card Industry Data Security Standards (PCI/DSS), as those standards may be revised by the PCI Security Standards Council, LLC (see www.pcisecuritystandards.org) or successor organization.
Franchise management
Must the franchisee participate in a customer-satisfaction or net-promoter survey program?
YesFranchise agreement
You must comply fully with our quality assurance program. The program may include, among other things, inspections of the Restaurant, customer satisfaction surveys, mystery shopper reports, employee satisfaction and perception surveys, health and safety reviews, product and ingredient testing, and observation of food…
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesItem 11
We will periodically inspect the Restaurant and its operations to assist your operations and ensure compliance with the System.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
We may supplement or amend the Manual from time to time by letter, electronic mail, bulletin, videos, CDs, DVDs, software or other communications concerning the System to reflect changes in the image, specifications and standards relating to developing, equipping, furnishing and operating an Oath Pizza restaurant.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
You must obtain our acceptance of a site and acquire a possessory or leasehold interest in the site for your Restaurant within 90 days after you sign the Franchise Agreement or we will have the right to terminate the Franchise Agreement.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesItem 11
Unless we have agreed to it in writing, you may not use, register, maintain, or sponsor any URL, social networking platform, blog, messaging system, email account, user name, text address, mobile application, or other electronic, mobile or Internet presence that uses or displays any of the Proprietary Marks (or any…
Is a minimum grand opening advertising spend required?
YesItem 11
You must spend at least $12,500 during the Market Introduction Period (or $7,500 if the Restaurant will be operated from a Nontraditional Location).
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
You must spend for advertising and marketing in your market area (“Local Store Marketing”) at least $1,000 per month.
Must the franchisee participate in a customer loyalty or rewards program?
YesItem 8
You must also participate in any “frequent guest” or customer loyalty programs we prescribe.
Must the franchisee participate in a regional advertising cooperative when one exists?
YesItem 11
If a Cooperative is applicable to your Restaurant, you must become a member and begin contributing.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
To maintain and protect our rights in and to our Proprietary Items, you must purchase these items only from the supplier(s) that we designate periodically.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase these items only from approved suppliers, which may include us or an affiliate.
Payments
Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?
YesItem 8
You must purchase your food and beverage items, ingredients, supplies, equipment, furnishings, small-wares, merchandise, promotional items, information technology services, credit card processing services, and other products and services that you purchase for operation of or sale in the Restaurant in accordance with…
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 6
We will obtain payment by electronic debit to your Account each week.
Must the franchisee participate in a gift card program?
YesItem 8
You must participate in programs we establish relating to gift cards, gift certificates, stored value cards, online or mobile coupons or credits, online or mobile ordering systems, and other electronic money programs.
People
Must employees wear uniforms specified by the franchisor?
YesFranchise agreement
To promote a consistent image, you agree that you and your employees will comply with such dress code or standards as we may require, which may include use of branded (or other “uniform”) apparel, and otherwise identify themselves with the Proprietary Marks at all times in the manner we specify (whether in the Manual…
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 11
You must use the Toast point of sale (POS) system and associated software.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
You must transmit data to us at the times we specify and give us independent access to your systems (and provide us with any user names and passwords necessary for that purpose).
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesItem 11
We may require you or your employees to attend and pass additional training programs at your expense.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 11
Your Operating Principal and General Manager must attend a national business meeting or annual convention of franchisees for up to three days each year.
The filing answers no to 3 questions
- Is the franchisor or an affiliate itself a supplier of required products, services or systems?Item 8
- Is there a franchisee advisory council, association or committee?Franchise agreement
- Does the franchisor require minimum staffing levels or specific roles?Franchise agreement
The vendor opportunity at Oath Pizza
Oath Pizza is a quick-service restaurant chain headquartered in Delaware with a small but established footprint. The 2023 FDD reports 31 total units, split between 23 franchised and 8 company-owned locations. For a software vendor, the immediate addressable market is these 31 units, though the operator structure—11 mapped operators, all single-unit owners—means you are selling to a highly centralized decision-making hub, not a network of large multi-unit franchisees.
Who controls software purchasing
All signs point to a headquarters-driven purchasing model. The FDD lists two key executives: Andrew (“Drew”) Kellogg, the President and Chief Executive Officer, and David Jamieson, the Vice President of Operations. With no multi-unit operators in the system, franchisees are unlikely to have the scale or autonomy to make independent, system-wide software decisions. Your pitch needs to land with Kellogg and Jamieson, who control the operational and strategic direction for the entire brand.
Mandated and current tech stack
The 2023 FDD provides no extract for mandated or recommended technology systems. This is a critical data point: it means Oath Pizza does not publicly lock its franchisees into a specific POS, online ordering, or back-of-house platform. For a vendor, this signals an open, unencumbered tech landscape. You are not displacing a deeply entrenched incumbent mandated by the franchisor, but you will need to demonstrate clear ROI to a leadership team that has not standardized a tech stack.
Procurement, renewals, and timing
Procurement rules are a black box in the current FDD. Item 8, which typically outlines designated or approved suppliers, was not extracted, so we do not know if franchisees are restricted in their purchasing. The renewal structure offers some timing insight: the initial 10-year term can be renewed for two additional 5-year terms, provided the franchisee is in good standing and the brand has not exited the market. With no year-over-year unit growth data available, there is no clear signal of an imminent expansion wave that would trigger new-location software rollouts. Your sales cycle will likely depend on penetrating the existing 31-unit base through an HQ-level agreement.
How to read the Oath Pizza FDD
The 2023 Franchise Disclosure Document is the definitive source for understanding the legal and operational constraints of selling into this brand. The embedded viewer below contains the full filing. Pay close attention to any undisclosed items you can uncover through direct discovery, as the public record leaves significant gaps in the tech and procurement mandates. For a ranked target list of franchise brands based on your ideal customer profile, FranCloud can help you prioritize your outreach.
Ordinary royalty terms
Complete royalty terms are not confirmed.
Questions vendors ask
Oath Pizza, answered from the filing
Read the filing itself
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Operator footprint
Who runs the locations
9 operators run 10 mapped locations. 1 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| CA | 2 |
|---|---|
| NJ | 2 |
| OH | 1 |
| WA | 1 |
| DE | 1 |
Ownership
The portfolio behind Oath Pizza
Ownership: Oath Pizza.
Related Quick service restaurant brands
Primary franchise filings · updated August 2026. Read the original filing for definitions, conditions, and qualifications.