+200% units YoYHQ-led decisions

My Backyard Sports

Youth services

Software purchasing at My Backyard Sports is controlled at the headquarters level by President Michael Kraner and COO Debbi Rapaport. The franchise currently mandates JobTread, Pipedrive CRM, and QuickBooks, creating a defined tech landscape. With only 4 total units, the immediate addressable market is small, but the 200% year-over-year unit growth signals a system in active expansion.

Live signals

Total units
4
3 franchised
Unit growth YoY
+200%
vs prior filing
AUV
$523K
Item 19, 2022
Royalty
6.5%
of gross sales
Ad fund
2%
national + local
Initial fee
$55K
per unit
Investment range
$104K–$177K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

8.5%of gross sales (FY2023)

Ongoing fees: 8.5% of gross sales (FY2023)Royalty 6.5%, Ad fund 2%. Total 8.5% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 6.5%Ad fund 2%

Mandated & recommended tech

The systems vendors compete with

Recommended systems named in Item 11 of the filing, no system-wide mandate locks the door.

Facebook
MarketingItem 6

u must furnish us with a quarterly report and documentation of local advertising expenditures during the previous calendar quarter. You may not use social media platforms, such as Facebook, Twitter, L

LinkedIn
MarketingItem 6

ith a quarterly report and documentation of local advertising expenditures during the previous calendar quarter. You may not use social media platforms, such as Facebook, Twitter, LinkedIn, TikTok, bl

Pipedrive
CrmItem 11

tphone; one (1) camera with tripod, such as GoPro; one (1) Mobile Eye vehicle safety device; and one (1) vehicle tracking system. Software: QuickBooks; Microsoft Office 360 Suite; PipeDrive CRM; Call

QuickBooks
AccountingItem 11

or tablet; one (1) iPhone or other smartphone; one (1) camera with tripod, such as GoPro; one (1) Mobile Eye vehicle safety device; and one (1) vehicle tracking system. Software: QuickBooks; Microsoft

TikTok
MarketingItem 6

terly report and documentation of local advertising expenditures during the previous calendar quarter. You may not use social media platforms, such as Facebook, Twitter, LinkedIn, TikTok, blogs or oth

Twitter
MarketingItem 6

nish us with a quarterly report and documentation of local advertising expenditures during the previous calendar quarter. You may not use social media platforms, such as Facebook, Twitter, LinkedIn, T

YouTube
MarketingItem 11

tive advertising with other My Backyard Sports franchisees in your area, with our prior written approval. You may not maintain any business profile on Facebook, Twitter, LinkedIn, YouTube, TikTok or a

The vendor opportunity at My Backyard Sports

My Backyard Sports is a youth services franchise headquartered in New Jersey with a total footprint of just 4 units—3 franchised and 1 company-owned. For a software vendor, the immediate addressable market is tiny. However, the system reported 200% year-over-year unit growth, signaling an aggressive expansion trajectory. Average unit volume sits at $523,253, and the royalty rate is 6.5% on a 10-year initial term. If the growth rate holds, the vendor opportunity will scale quickly, making early entrenchment valuable.

Who controls software purchasing

Software purchasing decisions are centralized at the franchisor level. The key executives named in the 2023 FDD are Michael Kraner, President, and Debbi Rapaport, Chief Operating Officer & Co-Founder. In a system this small, both individuals are likely directly involved in evaluating and approving any technology that touches franchise operations. Scott Stricof, Vice President of Franchise Development, is another potential stakeholder, particularly for tools that support franchise sales and onboarding. There is no parent company on file; the brand appears independently owned.

Mandated and current tech stack

The FDD mandates three specific software systems. JobTread is the required operational management platform. Pipedrive CRM is mandated for customer relationship management. QuickBooks by Intuit Inc. is the mandated accounting system. No other mandated or recommended technology is disclosed in the available data. Vendors selling adjacent solutions—such as scheduling, point-of-sale, or marketing automation—should note that any integration with these three mandated platforms will be a practical requirement for adoption.

Procurement, renewals, and timing

The procurement model is not disclosed in the most recent FDD. Item 8, which typically describes whether the franchisor designates specific suppliers, maintains an approved supplier list, or allows open purchasing, did not yield an extract in our corpus. This lack of clarity means vendors must engage HQ directly to understand the path to becoming a recommended or approved provider. On renewals, the FDD states that a franchisee in good standing can sign a successor agreement for two additional terms of 5 years each, unless the franchisor has determined, in its sole discretion, to withdraw from the geographical area. The initial term is 10 years. With only 4 units in operation, contract renewal cycles are not a reliable timing signal; relationship-building with HQ is the primary path to a deal.

How to read the My Backyard Sports FDD

The full 2023 Franchise Disclosure Document is embedded below. It contains the legal and financial disclosures that govern the franchise system, including the franchise agreement, audited financial statements, and the list of current and former franchisees. For software vendors, the most actionable sections are Item 11 (the franchisor's obligations, where mandated technology is listed) and Item 8 (restrictions on sources of products and services). Use the viewer to search for specific terms and validate the signals summarized on this page. When you are ready to prioritize your franchise sales targets, FranCloud can help you build a ranked list based on tech mandates, growth rates, and decision-maker access.

Questions vendors ask

My Backyard Sports, answered from the filing

The buying center includes President Michael Kraner and Chief Operating Officer & Co-Founder Debbi Rapaport. As a small system, decisions are centralized at HQ. Scott Stricof, VP of Franchise Development, may also influence tools that support franchisee onboarding and growth.
The 2023 FDD mandates JobTread for operational management, Pipedrive CRM for customer relationship management, and QuickBooks by Intuit Inc. for accounting. No POS system is specifically named in the available data.
There are 4 total units: 3 franchised and 1 company-owned. This is a very early-stage youth services franchise, but it reported 200% year-over-year unit growth in its most recent filing.
The procurement model is not disclosed in the most recent FDD. Item 8, which would typically outline designated or approved supplier requirements, did not yield an extract in our corpus.
The initial franchise term is 10 years. Renewal is possible for two additional 5-year terms, conditional on good standing and the franchisor not withdrawing from the territory. With only 4 units, contract cycles are highly irregular and relationship-driven.
The FDD was filed with state franchise regulators in 2023. You can read the full document using the embedded PDF viewer below. It contains the legal disclosures, financials, and contracts that govern the franchise system.
Source

Read the filing itself

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My Backyard Sports2023 FDDView only
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Operator footprint

Who runs the locations

5 operators run 5 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit5

Top states by locations

TX2
NY1
WI1

Related Youth services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.