HQ-led decisions

Mokafé

Quick service restaurant

Software purchasing at Mokafé is controlled at the corporate level by a tight executive team led by co-CEOs Abdul Mubarez and Youssef Mubarez. The brand currently operates 8 company-owned quick-service restaurant locations with an average unit volume of $1,180,766 and mandates five core technology systems. With no franchised units yet disclosed, the addressable market for vendors is limited to the corporate entity and any future franchise expansion.

Mandated & recommended tech

The systems vendors compete with

5 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing — the incumbents a challenger must displace or integrate with.

ADPADP, Inc.
Mandatory
HrItem 11

You are required to use all software and applications that we specify... ADP - File tax payments and payroll tax returns

Cintrix
Mandatory
Industry softwareItem 11

You are required to use all software and applications that we specify... Cintrix - Store surveillance

CloverFiserv, Inc.
Mandatory
POSItem 11

You are required to use all software and applications that we specify... Clover - POS, credit card processing

Margin Edge
Mandatory
InventoryItem 11

You are required to use all software and applications that we specify... Margin Edge - Restaurant management software

QuickBooksIntuit Inc.
Mandatory
AccountingItem 11

You are required to use all software and applications that we specify... QuickBooks - General accounting

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close — derived from the corpus by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
  2. Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.
  3. 97.5% of brands mandate no inventory system, but the 27 that do represent immediate displacement opportunities.By replacing weeks of manual FDD research with one FranCloud query, your operations team can build a target list of 27 inventory-mandate brands in minutes, accelerating time-to-pipeline by 90%.

Live signals

Total units
8
0 franchised
Unit growth YoY
vs prior filing
AUV
$1.18M
Item 19, 2026
Royalty
6%
of gross sales
Ad fund
1.5%
national + local
Initial fee
$35K
per unit
Investment range
$325K–$686K
all-in, Item 7
Procurement
Franchisor controlled
from the filing

The vendor opportunity at Mokafé

Mokafé is a small quick-service restaurant concept headquartered in New Jersey with 8 company-owned locations and an average unit volume of $1,180,766. The brand does not disclose any franchised units in its 2026 Franchise Disclosure Document, and year-over-year unit growth figures are not available. For software vendors, the immediate addressable market is the corporate entity itself — 8 locations running a mandated stack of five named systems. The royalty rate is 6%, and the initial franchise term is 10 years, with a single 10-year renewal option available under specific conditions.

Because Mokafé is independently owned with no parent company on file, the buying center is concentrated in a small leadership group. This creates a direct path for vendors who can demonstrate clear ROI against the brand’s existing mandated systems. The absence of a disclosed operator footprint means all technology decisions likely flow through HQ.

Who controls software purchasing

The 2026 FDD lists three executives in Item 1: Abdul Mubarez (Chief Executive Officer), Youssef Mubarez (Chief Executive Officer), and Abed Ayesh (Franchise Developer). With co-CEOs at the top, software purchasing authority almost certainly rests with one or both of them. Abed Ayesh, as Franchise Developer, may influence tools related to franchise sales, onboarding, or development but is unlikely to control operational technology decisions.

There is no CIO, CTO, or VP of IT named in the FDD. For vendors, this means the pitch must speak the language of a founder-led executive team — focused on unit economics, labor efficiency, and compliance — rather than a dedicated technology buyer.

Mandated and current tech stack

Mokafé mandates five technology systems, all named explicitly in the FDD. The point-of-sale system is Clover by Fiserv, Inc., a cloud-based POS common in small to mid-sized restaurant concepts. Payroll runs through ADP by ADP, Inc., the largest payroll provider in the U.S. Cintrix provides remote access capabilities, suggesting some centralized management of store-level systems. Margin Edge handles cost and margin analysis, and QuickBooks by Intuit Inc. serves as the accounting backbone.

This stack is notable for what it omits. There is no mandated inventory management, scheduling, loyalty, online ordering, or delivery integration named in the FDD. Vendors in those categories may find greenfield opportunity, though any sale would require displacing or integrating with the existing Clover and QuickBooks foundation.

Procurement, renewals, and timing

The FDD does not include an Item 8 extract, so Mokafé’s procurement model — whether designated supplier, approved supplier, or open — is not publicly disclosed. Vendors should assume a closed or heavily influenced model given the small unit count and centralized leadership.

Franchise agreement renewals offer a potential window for technology evaluation. The initial term is 10 years, and franchisees in good standing may renew for one additional 10-year term. To qualify, the franchisee must provide written notice at least nine months before expiration, pay a successor agreement fee of 25% of the then-current initial franchise fee (minimum $7,500), and execute a new franchise agreement that may contain materially different terms. The franchisor also reserves the right to withdraw from a geographic area at its sole discretion. For vendors, this means that as franchise agreements approach their 9-year mark, both the franchisor and franchisee may be open to revisiting technology choices — particularly if the new agreement imposes updated system requirements.

How to read the Mokafé FDD

The 2026 Mokafé Franchise Disclosure Document is the primary source for understanding the brand’s technology mandates, executive structure, and contractual terms. Item 1 identifies the leadership team. Item 11 details the five mandated systems. Item 17 outlines the renewal process and the potential for renegotiated terms. Because Mokafé does not disclose franchised unit counts or an operator footprint, the FDD provides the most complete picture available of how this brand buys and manages software. For vendors building a ranked target list of franchise systems, Mokafé represents a small but concentrated opportunity at the corporate level.

Questions vendors ask

Mokafé, answered from the filing

Co-CEOs Abdul Mubarez and Youssef Mubarez are the top decision-makers, with Franchise Developer Abed Ayesh likely involved in vendor evaluation for franchise operations.
Mokafé mandates Clover by Fiserv for POS, ADP for payroll, Cintrix for remote access, Margin Edge for cost management, and QuickBooks by Intuit for accounting.
Mokafé has 8 company-owned locations. The number of franchised units is not disclosed in the 2026 FDD.
The FDD does not include an Item 8 procurement extract, so whether Mokafé uses designated suppliers, approved suppliers, or an open model is not publicly disclosed.
Franchise agreements run 10 years, with one 10-year renewal possible if notice is given 9 months before expiration. Renewal requires a $7,500 minimum fee and possible renegotiation of terms.
The 2026 Mokafé FDD was filed with state franchise regulators. You can view it in the embedded PDF viewer below.
Source

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Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.