BrandBotBrandBot
or more Renewal Fee $10,000 Upon renewal Technology Fee $750 per month Monthly We have contracted with our business management software vendor for them to provide Mariana Tek and Brandbot, as well as
From the filings
HQ-led decisions
Modo Yoga Franchising Co. Ltd.Modo Yoga
FitnessSoftware purchasing at Modo Yoga Franchising Co. Ltd. is controlled at the headquarters level in Ontario, Canada, led by CEO Emily Drouillard and COO Nava Dabby. The franchise mandates business management software for scheduling and reservations across its 6 franchised US locations. With an average unit volume of $861,671.38 and a 4.5% royalty, the addressable market is small but concentrated, with all units in California.
For software vendors selling into US franchise brands.
Live signals
Total units
6
6 franchised
Unit growth YoY
-25%
vs prior filing
AUV
$862K
Item 19, 2025
Royalty
4.5%
of gross sales
Ad fund
1.5%
national + local
Initial fee
$50K
per unit
Investment range
$463K–$931K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
2 years
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
6%of gross sales (FY2026)
15% reference
Mandated & recommended tech
The systems vendors compete with
Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.
Mariana TekXplor
nderstated by 3% or more Renewal Fee $10,000 Upon renewal Technology Fee $750 per month Monthly We have contracted with our business management software vendor for them to provide Mariana Tek and Bran
Franchisor behaviours
What the franchisor requires
21 requirements the franchisor states in this filing, each in its own words; 5 explicit no's; 8 questions the text does not settle, which is not a no.
Accounting
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesFranchise agreement
Franchisor may waive the requirement for all such Variable Royalty Fee payments to be accompanied by a financial reporting statement from time to time, where Franchisor is satisfied that it has obtained all required information through such linking of Franchisee’s cash register, point of sale system and computer…
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
month following each calendar quarter, an income and expense statement and a balance sheet in such form and detail as shall from time to time be reasonably required by Franchisor in respect of the franchised business during the preceding calendar quarter, which shall be certified as accurate by Franchisee.
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
We and our affiliates may also earn and retain a profit from the sale of any products or services to our franchisees.
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesItem 11
We may specify different equipment, software, computer and other systems as well as designate a different supplier from which you must purchase those items.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
We will also be entitled to the direct or indirect benefit of all markups, rebates, allowances and other similar receipts and advantages that we may obtain from any supplier by reason of such supplier supplying products or services.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
10Item 8
approximately 10% to 20% of all purchases and leases you will incur to operate your Studio.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you would like to propose a new supplier, (i) you must send us a written request, (ii) the supplier must demonstrate that it can supply goods or services meeting our specifications, (iii) the supplier must demonstrate its financial soundness, the reliability of its product or service and a high regard for ethics…
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
stop all use of all telephone numbers, facsimile numbers, e-mail addresses, home pages, websites and the like that are associated with the Studio and the System and cooperate with Franchisor in causing all applicable telephone companies and other service providers to reassign such numbers and addresses to Franchisor…
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
Franchisee must abide by: (a) the Payment Card Industry Data Security Standards enacted by the applicable Card Associations (as they may be modified from time to time or as successor standards are adopted);
Franchise management
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesFranchise agreement
In order to monitor the System, Franchisor shall have the right to take classes offered at the Studio, free of charge, conduct quality assurance audits, and conduct customer surveys.
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
Franchisor shall have the right to make changes, modifications or additions to the System from time to time by revising the Operations Manual or providing written notice to Franchisee.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
You may not enter into a lease or contract of sale for the Studio location without our prior written consent.
Marketing
Is a minimum grand opening advertising spend required?
YesFranchise agreement
Franchisee must spend a minimum of $10,000 for pre-opening advertising, in accordance with Franchisor’s directions and assistance.
Must the franchisee participate in a customer loyalty or rewards program?
YesFranchise agreement
In particular, and not in limitation of the foregoing, Franchisee shall participate in all 15 Modo Yoga FDD – 2026 customer loyalty and similar programs required by Franchisor.
Operations
Must the franchisee buy products from a designated distributor?
YesFranchise agreement
Franchisee shall purchase all supplies required for use in operation of the franchised business only from Franchisor or suppliers designated or approved by Franchisor.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase all supplies required for use in operation of your Studio only from us, our parent, Modo Yoga International, Inc., or our approved or designated environmental and ethical suppliers, including the reservation and scheduling system that we designate.
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesFranchise agreement
All payments required to be made by Franchisee to Franchisor hereunder shall be paid by credit card, check, certified check, electronic funds transfer or such other method as Franchisor may reasonably specify from time to time.
Point of sale
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We will have online access to your computer-based information and you must agree to continuously provide such access as well as ensure your records are accurate, complete and up- to-date.
Sales and CRM
Must the franchisee use a CRM system designated or approved by the franchisor?
YesItem 11
We do require that you license business management software for scheduling classes and administering a reservation system for your Studio from our designated supplier, which we may change periodically.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
Franchisor may charge a fee to provide studio owner training to additional individuals.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 11
Every year, you or at least 1 of your owners must attend our annual general meeting for franchisees (“AGM”) unless you meet certain exceptions as outlined in the operations manual or we do not conduct one.
The filing answers no to 5 questions
- Is there a franchisee advisory council, association or committee?Item 20
- Must the franchisee participate in a customer-satisfaction or net-promoter survey program?Franchise agreement
- Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?Item 11
- Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?Franchise agreement
- Must the franchisee participate in a regional advertising cooperative when one exists?
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
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The vendor opportunity at Modo Yoga
Modo Yoga presents a compact, niche opportunity for software vendors targeting the boutique fitness segment. The system consists of 6 franchised units, all located in the United States and concentrated in California. No company-owned locations are reported in the 2026 FDD. The brand experienced a 25% year-over-year unit decline, signaling a contracting footprint that may limit net-new location sales but could create urgency around operational efficiency for the remaining studios.
The average unit volume (AUV) stands at $861,671.38, with a 4.5% royalty fee flowing to the franchisor. For a vendor, the total addressable market is exactly 6 locations. While small, the centralized control structure means a single deal with headquarters can capture the entire system.
Who controls software purchasing
Technology purchasing authority sits with the executive team at Modo Yoga Franchising Co. Ltd., headquartered in Ontario, Canada. The 2026 FDD Item 1 lists Emily Drouillard as Chief Executive Officer and Nava Dabby as Chief Operating Officer. These are the primary contacts for any software pitch. David Ewart, the Chief Financial Officer, likely holds budgetary sign-off authority. The franchisee base consists of 2 mapped operators, none of whom are multi-unit owners, reinforcing that franchisees have little to no independent purchasing power for mandated systems.
Mandated and current tech stack
The FDD explicitly mandates two related technology categories. Franchisees must use "business management software" and, more specifically, "business management software for scheduling classes and administering a reservation system." The disclosure does not name a specific vendor for these mandated functions. This absence of a named incumbent suggests either an open search or a recent change. For a vendor selling scheduling, CRM, or studio management platforms, this is a direct signal of a solvable pain point with a clear mandate to buy.
Procurement, renewals, and timing
Procurement rules under Item 8 are not detailed in the available extract, so the supplier designation model remains unknown. Vendors should clarify directly whether Modo Yoga uses a designated supplier list or an open procurement process.
Contract timing is governed by a 10-year initial term with a 5-year renewal option. Renewal conditions are strict: franchisees must provide written notice 6 to 9 months before expiration, pay a $10,000 renewal fee, sign the then-current franchise agreement, and complete additional training. Critically, franchisees must not have received three or more default notices in any 24-month period. With only 6 units and a negative growth trajectory, natural renewal cycles will be rare. Proactive outreach to HQ, rather than waiting for franchisee-driven demand, is the only viable sales motion.
How to read the Modo Yoga FDD
The 2026 Franchise Disclosure Document provides the legal and operational blueprint for selling into this system. Key sections for software vendors include Item 11, which details the franchisor's obligations around mandated technology, and Item 19, where the $861,671.38 AUV is disclosed. Reviewing Item 8 will clarify whether the franchisor takes rebates or controls supplier relationships. The full document is embedded below for your analysis. For a ranked target list of franchise systems matched to your software category, FranCloud can help.
Questions vendors ask
Modo Yoga Franchising Co. Ltd.Modo Yoga, answered from the filing
The buying center is led by CEO Emily Drouillard and COO Nava Dabby, based in Ontario. As a small, centrally managed franchisor, technology decisions are made at the executive level, not by individual franchisees.
The 2026 FDD mandates 'business management software' for scheduling classes and administering a reservation system. The specific vendor is not named in the disclosure, presenting a potential replacement or upsell opportunity.
There are 6 total units, all franchised and located in the US. The system is concentrated in California, with 2 mapped operators. The unit count declined by 25% year-over-year.
The procurement model is not detailed in the 2026 FDD Item 8 extract provided. Vendors should inquire directly with HQ to determine if they operate a designated supplier, approved supplier, or open procurement framework.
Initial franchise terms are 10 years, with a 5-year renewal requiring a $10,000 fee and a signed general release. With 6 units and a -25% growth rate, renewal-driven evaluation cycles will be infrequent.
The FDD was filed with state franchise regulators in 2026. You can review the full document using the embedded PDF viewer below to analyze Item 11 technology mandates and Item 19 financial performance representations directly.
Source
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We’ll email you the moment Modo Yoga Franchising Co. Ltd.Modo Yoga files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
2 operators run 2 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit2
Top states by locations
| CA | 2 |
|---|
Ownership
The portfolio behind Modo Yoga Franchising Co. Ltd.Modo Yoga
unknown of modo yoga holdings.
Related Fitness brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.