Little Big Burger

The vendor opportunity at Little Big Burger

Little Big Burger is a compact quick-service restaurant brand based in Portland, Oregon, with 16 company-owned locations. The 2022 Franchise Disclosure Document reports an average unit volume of $763,357, signaling healthy per-store economics despite the small footprint. For software vendors, the opportunity is concentrated: there is no sprawling franchisee base to sell into, and all purchasing decisions flow through headquarters.

The chain does not disclose year-over-year unit growth in its most recent FDD, and no franchised units are reported. This means the addressable market is capped at the existing 16 locations unless the brand initiates franchising or corporate expansion. Vendors should evaluate Little Big Burger as a single-account, HQ-driven sale rather than a multi-operator land grab.

Who controls software purchasing

The 2022 FDD does not name specific executives in Item 1, so the exact buying center is not publicly documented. In practice, a 16-unit, company-owned chain typically concentrates technology decisions with an owner-operator, a director of operations, or a general manager at the Portland headquarters. Vendors should prepare for a lean decision-making structure where the person evaluating software may also oversee day-to-day operations.

Because no parent company is listed, Little Big Burger appears independently owned. This can mean faster sales cycles than franchise systems with layered corporate hierarchies, but it also means a single “no” can close the door across all units.

Mandated and current tech stack

Little Big Burger mandates the Toast POS system by Toast, Inc. across all locations. This is the only named technology vendor in the FDD. For software sellers, Toast’s presence creates both a constraint and an opening: any solution that must integrate with the POS will need Toast compatibility, while vendors offering adjacent capabilities—labor scheduling, inventory management, guest engagement, catering—can position themselves as complements to the existing stack.

No other mandated or recommended systems appear in the disclosure. The brand does not publish a full technology roster, so vendors should use discovery conversations to map the remaining landscape.

Procurement, renewals, and timing

The FDD does not include an Item 8 extract, leaving the procurement model—whether designated supplier, approved supplier, or open—undisclosed. This absence means vendors cannot assume a formal RFP process or an approved vendor list; outreach may be more direct and relationship-based.

Franchise agreements run an initial 10-year term, with two optional 5-year renewal periods available provided the brand is still franchising and the operator is in good standing. Because all current units are company-owned, these renewal windows are less relevant to third-party software sales than they would be in a franchised system. The more actionable trigger for vendors would be any signal of unit growth or a decision to begin franchising, neither of which is indicated in the 2022 FDD.

How to read the Little Big Burger FDD

The 2022 Franchise Disclosure Document is the primary source for the data points above. It was filed with state franchise regulators and contains the brand’s mandated tech, unit count, financial performance representations, and contractual terms. For software vendors, the most relevant sections are Item 11 (mandated systems), Item 8 (procurement restrictions, though absent here), and Item 17 (renewal and term structure). The embedded PDF viewer below provides the full document for your own due diligence.

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