Le Shrimp Noodle Bar Restaurant

The vendor opportunity at Le Shrimp Noodle Bar

Le Shrimp Noodle Bar is a quick-service restaurant concept headquartered in California and part of Paradise Group Holdings PTE LTD. The 2025 Franchise Disclosure Document reports just 2 total US units—both company-owned—with no franchised locations disclosed. That makes this a very early-stage brand in the US market, but the numbers are worth noting: average unit volume sits at $1,831,508, and year-over-year unit growth clocked in at 100%. For a software vendor, the immediate addressable market is tiny, but the growth trajectory and backing by an established international hospitality group signal that the tech stack is likely to evolve as the footprint expands.

Who controls software purchasing

The FDD’s Item 1 identifies three executives: Eldwin Chua (Director/CEO), Edlan Chua (Director/COO), and Hew Woong Yong (Head Business Development & Partner Relations). In a 2-unit system, purchasing decisions are almost certainly centralized with this group. The CEO and COO titles suggest that operational and financial software decisions run through the Chua brothers, while Yong’s business development role may influence partner-facing or growth-related tools. Vendors should expect a direct, relationship-driven sales process rather than a formal RFP-driven procurement cycle.

Mandated and current tech stack

Item 11 of the 2025 FDD mandates two specific vendor systems. Booker is the required scheduling platform, and both QuickBooks (desktop) and QuickBooks Online by Intuit Inc. are mandated for accounting. No other operational, POS, payroll, or marketing systems are disclosed as required or recommended in the filing. This leaves significant whitespace for vendors in areas like point-of-sale, inventory management, HR/payroll, and customer engagement—though any pitch must account for the existing Intuit and Booker relationships.

Procurement, renewals, and timing

The 2025 FDD does not include an Item 8 extract, so the brand’s procurement model—whether it uses designated suppliers, approved suppliers, or an open purchasing framework—is not publicly disclosed. On the renewal side, Item 17 spells out a 5-year initial term with renewal conditioned on signing the then-current form of franchise agreement, which “may be materially different” from the attached version. Other renewal conditions include written notice, updating required items, not being in default, paying all sums owed, retaining rights to the location, paying a renewal fee, signing a general release, and complying with then-current qualifications and training requirements. For vendors, the 5-year term and the brand’s active expansion phase suggest that software evaluation windows could open as new units come online or as the franchisor formalizes its tech stack for future franchisees.

How to read the Le Shrimp Noodle Bar FDD

The full 2025 FDD is embedded below for your review. Key sections for software vendors include Item 11 (mandated technology systems), Item 1 (executive team and buying center), and Item 17 (renewal and contract timing). Because the brand is small and company-owned, the FDD is the single best source of truth on how purchasing decisions are structured and what systems are already locked in. For a ranked target list of franchise systems matched to your software category, FranCloud can help you prioritize where to point your sales resources.