HQ-led decisions

KickHouse

Fitness

Software purchasing at KickHouse is controlled at the HQ level, with the brand mandating Wellness Living as its core operating platform. The franchise system consists of 30 total units (29 franchised, 1 company-owned), creating a small but concentrated addressable market for vendors. The brand is owned by private equity firm Camac Partners, LLC, and the most recent FDD lists Jessica Yarmey as the 10% owner.

Live signals

Total units
30
29 franchised
Unit growth YoY
vs prior filing
AUV
Item 19, 2022
Royalty
6%
of gross sales
Ad fund
2%
national + local
Initial fee
per unit
Investment range
$105K–$498K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
2 years
from the filing
Item 19
No claims
from the filing

Mandated & recommended tech

The systems vendors compete with

1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

WellnessLiving
Mandatory
SchedulingItem 11

upport, a credit card processor and a signature pad. As of the issuance date hereof, you must use the web-based management software and electronic cash register system provided by Wellness Living, and

Google
Marketing automationItem 12

that consists of a three (3) mile “drivable distance” from your approved site, which may be determined using the mapping service and/or software designated by us, including ESRI®, GOOGLE® maps, MAPQUE

QuickBooks
AccountingItem 7

nd soundproofing, as well as three months of estimated rental payments. 5. Most Studios have 1 computer. The Computer System includes the components disclosed in Item 11 including QuickBooks, Wellness

Yahoo
MarketingItem 12

mile “drivable distance” from your approved site, which may be determined using the mapping service and/or software designated by us, including ESRI®, GOOGLE® maps, MAPQUEST®, or YAHOO® maps (as we se

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderEmerging 20 99

The franchisor's owner/CEO decides; an ops or franchise-development lead may evaluate.

VP SalesHead of SalesCROSales Director
  1. 78.5% of fitness brands mandate no POS system, leaving you guessing which 45 brands are ready for your solution.Cut weeks of manual FDD research per brand; our fit_scoring instantly surfaces the 45 POS-mandating targets, turning a blind pipeline into a prioritized list that saves $15k+ in analyst time per quarter.
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The vendor opportunity at KickHouse

KickHouse is a fitness franchise with 30 total units, 29 of which are franchised and one company-owned. The brand operates under the ownership of Camac Partners, LLC, a private equity firm. For software vendors, the addressable market is small but tightly controlled: all 30 locations are run by single-unit operators, meaning there is no multi-unit owner influence on purchasing. The top states by unit count are California (7), Colorado (4), Maryland (4), Pennsylvania (3), and Texas (3). Average unit volume is not disclosed in the 2022 FDD. The royalty rate is 6.0%, and the initial franchise term is 10 years.

Who controls software purchasing

Purchasing authority at KickHouse sits at the brand HQ level. The 2022 FDD lists Jessica Yarmey as the owner with a 10% stake. With no multi-unit franchisees in the system, all 30 mapped operators are single-unit owners, which typically means they have limited influence over technology decisions. The private equity backing from Camac Partners, LLC further centralizes strategic decisions, including software procurement. Vendors should direct their outreach to the HQ team rather than individual franchisees.

Mandated and current tech stack

KickHouse mandates Wellness Living as its operating platform. This is the only named technology vendor in the 2022 FDD. No other mandated or recommended systems—such as POS, payroll, or scheduling tools—are disclosed. For software vendors selling complementary or replacement solutions, Wellness Living is the incumbent system to understand and potentially integrate with or displace.

Procurement, renewals, and timing

The 2022 FDD does not include an Item 8 extract, so the brand’s procurement model—whether designated supplier, approved supplier, or open—is not publicly known. The initial franchise agreement runs for 10 years. Franchisees in good standing can renew for one additional 10-year term, or the length of the then-current lease term if shorter, upon payment of the renewal fee in effect at that time. These long contract cycles suggest that major software evaluation windows may be infrequent and tied to HQ-driven initiatives or ownership-level strategy shifts.

How to read the KickHouse FDD

The 2022 Franchise Disclosure Document provides the legal and operational baseline for vendor due diligence. Key sections for software sales teams include Item 1 (ownership and executives), Item 11 (mandated systems), and Item 17 (renewal and term conditions). The document confirms the centralized decision-making structure and the Wellness Living mandate. For a ranked target list of franchise brands aligned with your software category, FranCloud can help you prioritize outreach.

Questions vendors ask

KickHouse, answered from the filing

The FDD lists Jessica Yarmey as the 10% owner. With a single-unit operator base and a mandated tech stack, purchasing authority is centralized at HQ under her and the Camac Partners ownership.
KickHouse mandates Wellness Living as its operating platform, per the 2022 FDD. No other mandated systems are disclosed in the document.
KickHouse has 30 total units: 29 franchised and 1 company-owned. All 30 mapped operators are single-unit owners, with no multi-unit operators reported.
The 2022 FDD does not include an Item 8 procurement extract, so the designated vs. approved supplier model is not publicly disclosed.
The initial franchise term is 10 years. Renewal is available for one additional 10-year term (or the lease term, if shorter) for operators in good standing, suggesting long contract cycles.
The KickHouse FDD was filed with state franchise regulators in 2022. You can view the embedded PDF viewer below to read the full document.
Source

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Operator footprint

Who runs the locations

30 operators run 30 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit30

Top states by locations

CA7
CO4
MD4
PA3
TX3

Ownership

The portfolio behind KickHouse

private_equity_owner of Camac Partners, LLC.

Related Fitness brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.