The vendor opportunity at Just Pizza
Just Pizza operates 10 franchised quick-service restaurant units, all located in New York. The brand reported a year-over-year unit decline of 9.091% in its 2025 FDD, with no company-owned locations on file. For software vendors, the immediate addressable market is small—10 units controlled by a single franchisor entity. There is no parent company; the business appears independently owned. The FDD does not disclose average unit volume, so revenue-based sizing is unavailable.
Who controls software purchasing
Purchasing authority sits at the headquarters level. The 2025 FDD lists Rudolph Alloy, Jr. as President and Director, and Kimberly Alloy as Secretary and Treasurer. In a system this small, the President likely makes or approves all major software decisions, possibly with input from the Secretary/Treasurer on financial or administrative tools. No multi-unit operators are present—all 8 mapped operators are single-unit franchisees—so there is no intermediate buying layer. Vendors should direct outreach to Mr. Alloy.
Mandated and current tech stack
The 2025 FDD does not identify any mandated or recommended technology systems. No POS provider, back-office platform, or online ordering vendor is named. This absence suggests either an open technology environment where franchisees choose their own tools, or that the franchisor has not formalized tech requirements. Vendors should treat this as a greenfield opportunity but will need to confirm the actual in-store stack during discovery.
Procurement, renewals, and timing
Item 8 of the FDD contains no procurement extract, so the franchisor’s supply-chain and purchasing requirements—including whether software falls under designated or approved supplier rules—are not disclosed. Initial franchise terms run 10 years, with a single 10-year renewal available to franchisees in good standing. Renewal terms may differ materially from the original agreement except for territory boundaries. Given the recent unit contraction, large-scale software rollouts are unlikely in the near term. A vendor’s best entry point may be a direct pitch to HQ for system-wide adoption.
How to read the Just Pizza FDD
The 2025 Franchise Disclosure Document is the primary source for understanding Just Pizza’s operations, obligations, and decision-making structure. Key sections for software vendors include Item 1 (executives), Item 8 (procurement restrictions), Item 11 (mandated technology), and Item 17 (renewal and term conditions). Because the FDD omits several data points—such as mandated tech and procurement rules—direct conversation with HQ will be necessary to fill gaps. Use the embedded viewer below to examine the full filing.