Ingenico
Mandatoryequipment and procure services from an approved vendor approved for credit card processing services. Specifically, you are required to use the approved payment devices (currently Ingenico Lane3000, Mo
HQ-led decisions
IHOP
Quick service restaurantSoftware purchasing for IHOP is controlled at the corporate level by Dine Brands executives, including Acting CIO Chris Padilla. The brand mandates specific technology systems, including Olo for digital ordering and Tray POS, across its franchise network. With 1,681 franchised locations, the addressable market for approved vendors is substantial.
Live signals
Total units
1,693
1,681 franchised
Unit growth YoY
—
vs prior filing
AUV
$2.00M
Item 19, 2025
Royalty
4.5%
of gross sales
Ad fund
3.5%
national + local
Initial fee
$50K
per unit
Investment range
$7.24M–$14.38M
all-in, Item 7
Procurement
—
from the filing
Item 19
Claims
unaudited
Mandated & recommended tech
The systems vendors compete with
5 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
NoWait
Mandatorycation. This determination is determined by IHOP in its sole discretion. Waitlist. Waitlist enables restaurants to seat more guests, more efficiently through a service provided by NoWait or Waitwhile.
Olo
Mandatoryt sign an Authorized Operator Agreement for access and use of an approved provider’s on-line ordering system in form and substance approved by us. The current approved provider is Olo, Inc., but we ma
Tray
Mandatoryent and approve other systems and/or vendors as a POS provider. We reserve the right to increase these fees. The following POS computer systems are currently approved by IHOP: The Tray POS system, whi
Waitwhile
Mandatoryis determination is determined by IHOP in its sole discretion. Waitlist. Waitlist enables restaurants to seat more guests, more efficiently through a service provided by NoWait or Waitwhile. Waitlist
Ecolab
.............................. 44 Sanitizer Wiping Cloths ...................................................................................................................... 45 Ecolab Sink & Surfac
Heartland
ng to non-solicitation and no-hire provisions in the franchise agreements. On May 7, 2019, the parties reached a settlement in which Plaintiff received a payment of $9,500.00. (5) Heartland Consumer P
Punchh
ired, These fees relate to but when implemented, services to reduce credit upon demand. card chargebacks and payment fraud. These would be paid to us or directly to our suppliers. Punchh and loyalty p
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
Formal HQ procurement; C-suite sponsor + cross-functional committee + IT/security/legal; often PE-backed.
VP SalesHead of SalesCROSales Director
- 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
- 82.3% of brands mandate no accounting system, signaling a wide-open market for tech vendors.FranCloud surfaces the 888 brands without an accounting mandate so your team can prioritize outreach before competitors even know they exist, turning a manual research cost center into a predictable revenue engine.
- Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.
The vendor opportunity at IHOP
IHOP presents a concentrated sales opportunity for software vendors. The system is overwhelmingly franchised, with 1,681 franchised units compared to just 12 company-owned locations. This structure means a corporate-level mandate can unlock a large, nationwide footprint from a single deal. The average unit volume sits at $2,000,000, indicating healthy per-location revenue that can support technology investments. The brand operates under Dine Brands, with its headquarters in California.
Who controls software purchasing
Technology purchasing decisions are made at the headquarters level. The key executive for software vendors to engage is Chris Padilla, the Acting Chief Information Officer for Dine Brands. The broader executive team overseeing the brand includes John Peyton, Chief Executive Officer of Dine Brands; Lawrence Kim, President of IHOP; and Vance Chang, Chief Financial Officer for both Dine Brands and IHOP. Christine K. Son serves as Senior Vice President, Legal, General Counsel and Secretary. The operator footprint data shows 40 mapped operators, all single-unit operators, heavily concentrated in California. This fragmented operator base reinforces that strategic technology decisions are not made by franchisees.
Mandated and current tech stack
The 2026 Franchise Disclosure Document explicitly mandates three technology systems. The IHOP app is a required component of the system. For digital ordering, Olo by Olo Inc. is mandated. The point-of-sale system is Tray POS. For a vendor pitching a competing or complementary solution, these systems represent the entrenched incumbents that must be displaced or integrated with. Any new software must demonstrate clear compatibility or a compelling reason to switch from these mandated providers.
Procurement, renewals, and timing
The procurement model for IHOP is not detailed in the available FDD extracts. The document does not include an Item 8 procurement signal, so it remains unclear whether the brand uses a designated supplier, approved supplier, or open procurement model. Similarly, the initial franchise term length and Item 17 renewal signals are not disclosed in the most recent FDD. This lack of data makes it difficult to predict natural contract renewal windows from the public filing. Vendors will need to engage directly with the IT leadership to understand the procurement calendar and approval process.
How to read the IHOP FDD
The IHOP Franchise Disclosure Document for 2026 is the foundational legal filing that governs the franchise relationship. For a software vendor, the critical sections are Item 11, which details the franchisor's assistance and mandated technology systems, and Item 1, which identifies the executives who control the brand. The full document is available below. Reviewing these sections will confirm the specific contractual obligations franchisees have regarding the tech stack you are looking to replace or augment. For a ranked target list of franchise brands aligned with your software, contact FranCloud.
Questions vendors ask
IHOP, answered from the filing
The key technology decision-maker is Chris Padilla, Acting Chief Information Officer at Dine Brands. The executive team also includes CEO John Peyton and CFO Vance Chang.
The 2026 FDD mandates Tray POS for point-of-sale and Olo by Olo Inc. for digital ordering. The IHOP app is also a mandated system.
IHOP has 1,693 total units, consisting of 1,681 franchised locations and 12 company-owned restaurants.
The specific procurement model is not disclosed in the most recent FDD. The document does not contain an extract from Item 8 detailing designated or approved supplier requirements.
The initial franchise term length and Item 17 renewal signals are not disclosed in the most recent FDD, making contract window timing difficult to predict from public filings alone.
The IHOP FDD is filed with state franchise regulators in 2026. You can review the full document using the embedded PDF viewer below.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
View only A one-time purchase: the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment IHOP files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
40 operators run 40 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit40
Top states by locations
| CA | 40 |
|---|
Ownership
The portfolio behind IHOP
parent_company of Dine Brands Global, Inc..
Related Quick service restaurant brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.