ZebraZebra
than the administrative fee, as established by us. There are no support contracts. You will be obligated to accept any upgrades or updates provided by us. We currently utilize the Zebra TC75x and TC 7
From the filings
+0.402% units YoYHQ-led decisions
Flowers Baking Co. of Oxford
Quick service restaurantFlowers Baking Co. of Oxford requires franchisees to use a company-issued hand-held computer and printer as part of its proprietary administrative services under Item 8. The system runs 278 units, 250 of them franchised, growing 0.402% year over year inside Flowers Foods' multi-brand portfolio. For a vendor, the hardware itself is locked to the franchisor; the software running on it, and everything adjacent, is where a pitch has room.
For software vendors selling into US franchise brands.
Live signals
Total units
278
250 franchised
Unit growth YoY
+0.402%
vs prior filing
AUV
$813K
Item 19, 2024
Royalty
—
of gross sales
Ad fund
0%
national + local
Initial fee
$50K
per unit
Investment range
$58K–$286K
all-in, Item 7
Procurement
Franchisor controlled
from the filing
Non-compete
1 years
from the filing
Item 19
Claims
from the filing
Mandated & recommended tech
The systems vendors compete with
Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.
Franchisor behaviours
What the franchisor requires
7 requirements the franchisor states in this filing, each in its own words; 9 explicit no's; 18 questions the text does not settle, which is not a no.
Accounting
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
There is no limitation in the Distributor Agreement on our right to access the information generated by the hand-held computer.
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
We are the only approved supplier of these Products and Authorized Products, although you may purchase these products from other Company distributors if needed.
Is there a franchisee advisory council, association or committee?
YesItem 11
We currently have a Distributor Advisory Council composed of 5 franchisees that volunteer to serve alternating 2-year terms.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
4129755000Item 8
In our most recent fiscal year ending December 28, 2024, we and our affiliates received an aggregate total of approximately $4,129,755,000 in sales revenue resulting from product sales through the distributor system.
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
83Item 8
We estimate that payments you make to us for Products and Authorized Products will be between 83% and 96% of your ongoing weekly expenses.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
We are the only approved supplier of these Products and Authorized Products, although you may purchase these products from other Company distributors if needed.
Point of sale
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
There is no limitation in the Distributor Agreement on our right to access the information generated by the hand-held computer.
The filing answers no to 9 questions
- Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?Item 8
- Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?Item 9
- Can the franchisor change the operations manual and brand standards unilaterally?Item 11
- Must the franchisor approve the franchisee's site or location before opening?Item 11
- Is a minimum grand opening advertising spend required?Item 11
- Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?Item 11
- Must the franchisee participate in a regional advertising cooperative when one exists?Item 11
- Must equipment be purchased from designated or approved suppliers?Item 8
- Does the franchisor require minimum staffing levels or specific roles?
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
HQ leadership: CEO/President + VP Ops/Franchise + a first dedicated IT/systems owner.
VP SalesHead of SalesCROSales Director
- 41.9% of quick service brands mandate no POS system, leaving a massive blind spot in your target list.By instantly identifying the 452 brands with no POS mandate, you replace weeks of manual FDD research and focus your pipeline on high-fit displacement targets, cutting customer acquisition cost by over 60%.
- 82.3% of brands mandate no accounting system, signaling a wide-open market for tech vendors.FranCloud surfaces the 888 brands without an accounting mandate so your team can prioritize outreach before competitors even know they exist, turning a manual research cost center into a predictable revenue engine.
- Only 17 out of 1,079 quick service brands mandate a CRM, yet unit counts and AUVs prove these are high-value accounts.Instead of spending 40+ hours manually combing FDDs to find CRM-needy brands, FranCloud delivers the 17 mandate-holders and their financials in one query, letting your team close deals 10x faster.
The vendor opportunity at Flowers Baking Co. of Oxford Flowers Baking Co. of Oxford runs 278 units — 250 franchised, 28 company-owned — inside Flowers Foods' portfolio, alongside Flowers Baking Co. of Norfolk and CK Sales Co. Franchised outlets grew 0.402% year over year, and the FDD makes a financial performance representation in Item 19. The distinctive fact here: Item 8's own words require a company-issued hand-held computer and printer as part of the franchisor's proprietary administrative services.
Who controls software purchasing The FDD names Linda Smith as President, J. T. Rieck as Secretary/Treasurer, Stephanie B. Tillman as Assistant Secretary, and Jon Kelly and Brett Bonnett as Regional Sales Vice Presidents. Because the hand-held computer and printer are company-issued under the Distributor Agreement referenced in Item 8, hardware and platform decisions run through HQ rather than the individual distributor.
Tech named in the FDD, and what is actually required The filing's own words in Item 8 require franchisees to use certain proprietary administrative services, including a company-issued hand-held computer and accompanying printer. Item 11 of the FDD sets out the broader technology requirements for the business, and Zebra is named there: the company-issued hand-held is currently the Zebra TC75x and TC 77 touch computer.
Procurement, renewals, and timing Item 8 makes Flowers Baking Co. of Oxford the only approved supplier of its Products and Authorized Products, though franchisees may purchase from other Company distributors if needed. Item 17 sets no fixed term and no renewal; the agreement runs until the distributor sells or either party ends it.
How to read the Flowers Baking Co. of Oxford FDD The embedded PDF viewer below carries Flowers Baking Co. of Oxford's full 2025 Franchise Disclosure Document. Talk to FranCloud for a ranked list of similar food-distribution targets by mandate structure and ownership.
Questions vendors ask
Flowers Baking Co. of Oxford, answered from the filing
The FDD names Linda Smith as President, J. T. Rieck as Secretary/Treasurer, and Jon Kelly and Brett Bonnett as Regional Sales Vice Presidents. Because the hand-held computer and printer are company-issued under Item 8, hardware decisions run through HQ.
Item 11 of the FDD sets its technology requirements — see the filing embedded below. Item 8's own text separately requires a company-issued hand-held computer and printer as part of the franchisor's administrative services, plus ordering through the web-based iPLAN system; Zebra is named in Item 11.
278 total units — 250 franchised, 28 company-owned — distributing bakery products. Franchised outlets grew 0.402% year over year.
Item 8 makes Flowers Baking Co. of Oxford the only approved supplier of its Products and Authorized Products, though franchisees may buy from other Company distributors if needed. Franchisees must also use the company-issued hand-held computer and printer, and order through the web-based iPLAN system.
Item 17 sets no fixed term and no renewal: the agreement runs until the distributor sells, or either party ends it, including without cause on 90 days' notice. With franchised outlets growing 0.402% a year, new-unit activity is modest, so a vendor's more consistent opening is the franchisor's own hardware updates.
The embedded PDF viewer below holds Flowers Baking Co. of Oxford's 2025 Franchise Disclosure Document in full.
Source
Read the filing itself
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View only A one-time purchase: the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment Flowers Baking Co. of Oxford files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
10 operators run 10 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit10
Top states by locations
| NY | 4 |
|---|---|
| NJ | 3 |
| MD | 2 |
| VA | 1 |
Ownership
The portfolio behind Flowers Baking Co. of Oxford
strategic_multibrand of Flowers Foods.
Sibling brands
Related Quick service restaurant brands
Primary franchise filings · updated September 2026. Every figure is source-traceable and QA-checked.