From the filings
Software purchasing at Fish & Chips is controlled from the franchisor’s Texas headquarters, where CEO Andy Wenlock and COO Mathew Horvath oversee a small but growing system of 5 total units (3 company-owned, 2 franchised). The brand mandates specific technology—digital menu boards and transaction processing systems—creating a defined entry point for vendors. With a 10-year initial term and four optional 5-year renewals, the addressable market is compact but offers recurring replacement and compliance-driven sales cycles.
For software vendors selling into US franchise brands.
Live signals
Ongoing fee load
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
5.5%of gross sales (FY2026)
15% reference
Franchisor behaviours
24 requirements the franchisor states in this filing, each in its own words; 8 explicit no's; 2 questions the text does not settle, which is not a no.
Accounting
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
We may retrieve from your POS System and other technology any and all information we consider necessary, desirable, or appropriate, including customer, sales, sales mix, usage, and other operations data.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
Within sixty (60) days after the end of each fiscal year, Franchisee will deliver to Franchisor an annual profit and loss and source and use of funds statements and a balance sheet as of the end of such fiscal year.
How the franchisor buys
Does the franchisor reserve the right to change designated suppliers or systems at any time?
YesFranchise agreement
Franchisor, at its sole option, may unilaterally modify, replace, or otherwise change the System, including the Standards from time to time, whether set forth in the Manuals or otherwise.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
Neither we nor our affiliates currently derive revenue or other material consideration (e.g. rebates, cash payments, discounts, promotional allowances, and/or other payments based on franchisees’ purchases) from required purchases or leases that you make from us or from our affiliates, but we and our affiliates…
Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?
90Item 8
We estimate that the cost of required purchases or leases you must make from approved suppliers or in accordance with our specifications will represent approximately 75% of your initial investment to establish and open the Restaurant and will represent approximately 90% to 95% of your ongoing expenses for the…
Can a franchisee propose a new supplier for the franchisor's approval?
YesFranchise agreement
Franchisee will provide any other information requested by Franchisor to enable Franchisor to evaluate, using the applicable Standards, and then approve or reject such alternative supplier, Operating Assets, or Products.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesFranchise agreement
Franchisee will notify the telephone company and all telephone directory publishers of the expiration or termination of its right to use any telephone, telecopy, or other numbers and any telephone directory listings associated with any Mark, authorize the transfer of such numbers and directory listings to Franchisor…
Data and IT
Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?
YesFranchise agreement
Franchisee, its Affiliates, and their respective Principals will: (i) obtain, maintain and adhere to all applicable standards established by the PCI-DSS;
Franchise management
Must the franchisee participate in a customer-satisfaction or net-promoter survey program?
YesFranchise agreement
Franchisee will participate in all customer surveys, satisfaction audits and promotional programs as Franchisor may require from time to time, which may require Franchisee to provide discounted or complimentary Products.
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesItem 11
From time to time, we (or our affiliates or designees) may inspect and examine the Restaurant, its premises, and your books, records, accounts, and tax returns, and may evaluate the Restaurant’s products and services, to maintain the high standards of quality, appearance and service of the System, in person or…
Can the franchisor change the operations manual and brand standards unilaterally?
YesFranchise agreement
Franchisor, at its sole option, may unilaterally modify, replace, or otherwise change the System, including the Standards from time to time, whether set forth in the Manuals or otherwise.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
You must receive our written consent before developing the site pursuant to a Site Consent Letter.
Marketing
Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?
YesItem 11
You are prohibited from establishing or utilizing your own website, mobile apps appearing on smartphones or other electronic devices (including, for example, from Android Marketplace or the Apple Store), or social media webpage to promote your Restaurant, except with our prior written consent.
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesItem 11
you must spend, at a minimum, 1% of the Restaurant Revenue of your Restaurant for local advertising and promoting your Restaurant (“Local Marketing Expenditure”).
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
ITEM 8 RESTRICTIONS ON SOURCES OF PRODUCTS AND SERVICES Required Purchases and Approved Suppliers You must purchase, lease, license, sublicense, or otherwise obtain from suppliers that we approve (which may be us or our affiliate or affiliated or third-party distributors):
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must purchase, lease, license, sublicense, or otherwise obtain from suppliers that we approve (which may be us or our affiliate or affiliated or third-party distributors): (1) fixtures, furniture, equipment, computer systems, décor, general contractor services, architect services, site analytics services, and…
Payments
Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?
YesItem 11
You must purchase, lease, license, or otherwise use any point-of-sale system (“POS System”), operations, catering, online ordering, delivery, back office, accounting, customer service, credit card and payment processing, loyalty program processing and other systems, hardware, and software in the operation of your…
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 6
These payments must be submitted to us electronically by electronic funds transfer.
People
Does the franchisor require minimum staffing levels or specific roles?
YesFranchise agreement
At least one (1) qualified Restaurant Manager who has completed Approved Management Training must be present at the Restaurant during all hours of operation to ensure that the Restaurant is at all times under the direct supervision of a qualified Restaurant Manager.
Must employees wear uniforms specified by the franchisor?
YesFranchise agreement
Franchisee will cause all employees, while working in the Restaurant, to wear uniforms as Franchisor may periodically designate, and to present a neat and clean appearance in accordance with the Standards.
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesFranchise agreement
Franchisee will purchase, use and maintain the POS System that Franchisor requires or otherwise approves in writing for the operation of the Restaurant.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
You must provide us with independent access to your POS System at such times as we request.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
Franchisee may be required to pay Franchisor’s then-current training fee for any additional training designated by Franchisor or requested by Franchisee.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesFranchise agreement
Franchisee and Franchisee’s management-level personnel (including Franchisee’s Designated Principal, Operations Leader, and Restaurant General Manager) must attend such meetings and conferences.
Who buys here
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
Fish & Chips is a quick-service restaurant concept headquartered in Texas with a total footprint of 5 units—3 company-owned and 2 franchised—as disclosed in its 2026 Franchise Disclosure Document. For software vendors, the addressable market is small but concentrated: every location operates under direct HQ control or a franchise agreement that mandates specific technology. The royalty rate is 5.0% of gross sales, and the initial franchise term runs 10 years, with four additional 5-year renewal terms available if conditions are met. Average unit volume is not reported in the FDD, so vendors will need to estimate total addressable spend based on unit count and the mandated tech categories.
Purchasing authority sits at the corporate level. The FDD’s Item 1 lists Andy Wenlock as Chief Executive Officer and Mathew Horvath as both Chief Operating Officer and Secretary. No dedicated technology or procurement executive is named, which means the COO is the most probable decision-maker for operational software—POS, transaction processing, kitchen display systems, and digital menu boards. Damien Brassel, Director of Culinary, may influence back-of-house and food-safety tech. Vendors should prepare concise, operations-focused pitches that speak to a lean leadership team managing both company stores and franchisee compliance.
The 2026 FDD mandates two technology categories: digital menu boards and transaction processing systems. No specific vendor names are attached to these mandates in the disclosure, which suggests the franchisor either uses an approved-supplier list not published in the FDD or retains the right to designate systems on a case-by-case basis. For a vendor selling POS, payment processing, or digital signage, this is a greenfield conversation: the mandate exists, but the incumbent is not locked in by name. The absence of a named POS vendor in particular is notable and worth probing in a discovery call.
Item 8 of the FDD contains no procurement extract, so the franchisor’s supply-chain model—whether designated supplier, approved supplier, or open market—is not publicly documented. Vendors should treat this as an unknown and ask directly about the process for becoming an approved technology supplier. The renewal structure provides a predictable trigger for tech evaluation: franchisees must give written notice 12 to 18 months before their term expires and must “repair, upgrade, and modernize the Restaurant in compliance with our then-current standards.” That modernization clause is the most likely catalyst for software replacement or add-on sales, especially as the first cohort of franchisees approaches the end of their initial 10-year term.
The full 2026 Fish & Chips Franchise Disclosure Document is available below. Key sections for software vendors include Item 1 (executives), Item 11 (mandated technology), Item 8 (procurement, though empty here), and Item 17 (renewal conditions). Because the system is small and privately held—no parent company is on file—the FDD is the single best source of structured intelligence on how this franchisor buys and mandates technology. For a ranked target list of franchise systems matched to your software category, FranCloud can help.
Questions vendors ask
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
View only A one-time purchase: the original filing, yours to keep.
FDD alert
We’ll email you the moment Fish & Chips files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
4 operators run 4 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| WI | 1 |
|---|---|
| TX | 1 |
Ownership
unknown of gordon ramsay holdings international.
Related Quick service restaurant brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.