HQ-led decisions

EMS To You Franchising Co.

Fitness

Software purchasing at EMS To You Franchising Co. is controlled at the headquarters level by a tight executive team led by Founder Vanessa Barnett and President Jonathan L. Barnett. The franchisor mandates two proprietary systems—the EMS To You Scheduling and Marketing System and Scheduling Center—and also lists Inner Circle as a recommended technology. With only 1 company-owned unit disclosed in the 2026 FDD, the addressable market is currently a single-location opportunity, but the mandated tech stack signals a centralized procurement model for any future franchise growth.

Live signals

Total units
1
0 franchised
Unit growth YoY
vs prior filing
AUV
Item 19, 2026
Royalty
5%
of gross sales
Ad fund
3%
national + local
Initial fee
$25K
per unit
Investment range
$52K–$79K
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
No claims
unaudited

Mandated & recommended tech

The systems vendors compete with

2 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.

Google
Mandatory
Marketing automationItem 11

e a site that meets our approval, you will be required to operate out of your residence. You must have a physical location address in each of your Protected Territories that meets Google’s then-curren

Valpak
Mandatory
MarketingItem 11

as yellow page advertisements, radio and television commercials, and general Internet advertising not based on the location of the Internet user; and (ii) shared mailings such as Valpak, deal-of-the-d

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
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The vendor opportunity at EMS To You

EMS To You Franchising Co. is a fitness concept headquartered in Colorado with a single company-owned unit as disclosed in its 2026 Franchise Disclosure Document. No franchised locations are reported, and year-over-year unit growth is not disclosed. For software vendors, this represents a nascent opportunity: a centralized, founder-led operation where technology decisions are made at the top. The royalty rate is 5.0%, and the initial franchise term runs 7 years. While the total addressable market is currently just one location, the mandated technology stack suggests that any future expansion will follow a tightly controlled, HQ-driven procurement model.

Who controls software purchasing

Purchasing authority sits with the executive team identified in Item 1 of the FDD. Founder Vanessa Barnett and President, Director, Secretary, and Treasurer Jonathan L. Barnett are the primary decision-makers. Vice President Kristopher A. Antolak and Director of Marketing and Design Erin Banner are also named and likely influence technology selection, particularly around marketing and operational systems. Training Manager Monica Silva may provide input on systems that affect franchisee onboarding and compliance. There is no parent company—the brand appears independently owned—so all software decisions flow through this small leadership group.

Mandated and current tech stack

The FDD mandates two proprietary systems: the EMS To You Scheduling and Marketing System and Scheduling Center. These are required for franchise operations, meaning any vendor selling scheduling, CRM, or marketing automation tools must either integrate with or displace these incumbents. Inner Circle is also referenced in the technology disclosures, though it is not explicitly labeled as mandated in the available extract. No point-of-sale system, ERP, or other operational software is named, leaving potential openings for vendors in those categories.

Procurement, renewals, and timing

Item 8 procurement signals are not extracted in the available data, so the designated supplier versus approved supplier framework remains unclear. However, the renewal conditions in Item 17 provide some timing insight: franchisees must give written notice between 120 days and one year before the end of their 7-year term. They must also execute the then-current Franchise Agreement, which may contain materially different terms, and meet updated qualification and training requirements. For a single-unit system, software contract windows are tied to that unit’s renewal cycle, and any vendor engagement should align with the franchisor’s centralized evaluation process.

How to read the EMS To You FDD

The 2026 EMS To You Franchise Disclosure Document is filed with state franchise regulators and is available for review below. Key sections for software vendors include Item 1 (executive team), Item 11 (mandated systems), Item 8 (procurement restrictions, if disclosed), and Item 17 (renewal and transfer conditions). Because this is an early-stage concept with only one unit, the FDD provides a concentrated view of the franchisor’s operational and technology philosophy. For a ranked target list of franchise systems that match your software category, FranCloud can help you prioritize your outreach.

Questions vendors ask

EMS To You Franchising Co., answered from the filing

The executive team, including Founder Vanessa Barnett and President Jonathan L. Barnett, controls purchasing. VP Kristopher A. Antolak and Director of Marketing and Design Erin Banner are also likely influencers.
The FDD mandates the EMS To You Scheduling and Marketing System and Scheduling Center. Inner Circle is also listed as a recommended system.
The 2026 FDD discloses 1 company-owned unit. No franchised units are reported, making this an early-stage fitness concept.
The FDD does not include an Item 8 procurement extract, so the designated vs. approved supplier model is not publicly disclosed.
Renewal requires 120 days to 1 year written notice under a 7-year term. With only 1 unit, contract windows are tied to that single location's cycle.
The 2026 FDD is filed with state franchise regulators. You can review it using the embedded PDF viewer below.
Source

Read the filing itself

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EMS To You Franchising Co.2026 FDDView only
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Operator footprint

No franchisee network yet. EMS To You Franchising Co.’s latest FDD reports no franchised locations.

Ownership

The portfolio behind EMS To You Franchising Co.

parent_company of Barnett Enterprises Corp..

Related Fitness brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.