From the filings

HQ-led decisions

Dessange

Personal services

Software purchasing decisions for the Dessange franchise system flow through its corporate entity, FSFC, where Kimberly Amadon serves as Chief Operating Officer. The most recent Franchise Disclosure Document (2025) does not mandate or recommend any specific technology systems, leaving the current tech stack opaque to outsiders. With only 3 total units (2 franchised, 1 company-owned), the addressable market for vendors is extremely small.

For software vendors selling into US franchise brands.

Live signals

Total units
3
2 franchised
Unit growth YoY
0%
vs prior filing
AUV
—
Item 19, 2025
Royalty
6%
of gross sales
Ad fund
0%
national + local
Initial fee
$30K
per unit
Investment range
$491K–$1.07M
all-in, Item 7
Procurement
Approved supplier
from the filing
Non-compete
2 years
from the filing
Item 19
No claims
from the filing

Ongoing fee load

What the operator pays every month

The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.

6%of gross sales (FY2025)

Ongoing fees: 6% of gross sales (FY2025)Royalty 6%, Ad fund 0%. Total 6% of gross sales. Drawn against a 15% reference scale.

15% reference

Royalty 6%Ad fund 0%

Mandated & recommended tech

The systems vendors compete with

Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.

Facebook
MarketingItem 11

ted documents, designs, pages, or other communications that can be accessed through electronic means, including the Internet, World Wide Web, social networking sites (for example, Facebook, Instagram,

Instagram
MarketingItem 11

nts, designs, pages, or other communications that can be accessed through electronic means, including the Internet, World Wide Web, social networking sites (for example, Facebook, Instagram, Twitter,

LinkedIn
MarketingItem 11

or other communications that can be accessed through electronic means, including the Internet, World Wide Web, social networking sites (for example, Facebook, Instagram, Twitter, LinkedIn, Google Wave

Twitter
MarketingItem 11

s, pages, or other communications that can be accessed through electronic means, including the Internet, World Wide Web, social networking sites (for example, Facebook, Instagram, Twitter, LinkedIn, G

Franchisor behaviours

What the franchisor requires

26 requirements the franchisor states in this filing, each in its own words; 3 explicit no's; 5 questions the text does not settle, which is not a no.

Accounting

Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?

Yes

Item 11

We reserve the right to have independent access to your computer system for the purpose of downloading sales and other data.

Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?

Yes

Franchise agreement

no later than the fifteenth (15th) day of each month during the term of this Agreement after the opening of the Franchised Salon, you will submit to us, in a format acceptable to us (or, at our election, in a form that we have specified): (a) a fiscal period and fiscal year-to-date profit and loss statement and a…

How the franchisor buys

Is the franchisor or an affiliate itself a supplier of required products, services or systems?

Yes

Item 8

You must buy all of your requirements for Proprietary Products only from us, our affiliate, or from our designee(s), as described below.

Does the franchisor reserve the right to change designated suppliers or systems at any time?

Yes

Item 8

We may periodically establish distribution facilities, and we may designate these as approved (or required) manufacturers, suppliers, or distributors.

How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?

45200

Item 8

During the period from January 1, 2024 through December 31, 2024, our affiliate received 38,962 Euros (equal to $45,200 based on an exchange rate of $1 = €0.8) from the sale of Products (including Proprietary Products) to Dessange franchisees and we did not receive any revenue from the sale of Products to Dessange

Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?

Yes

Item 8

We and our affiliates reserve the right to collect and retain certain manufacturing allowances, marketing allowances, rebates, credits, monies, payments and benefits (collectively, “Allowances”) offered to us or to our affiliates by manufacturers, suppliers and distributors based upon your purchases of Products, and…

Item 8 gives this proportion in one of two shapes: separate percentages for establishing the business and for operating it, or one figure covering "establishing and operating" together. Where they are separate, answer with the operating percentage; where the passage gives only the combined figure, answer with that. What percentage of the franchisee's purchases must come from designated or approved suppliers?

95

Item 8

We estimate that your purchases from approved suppliers according to our specifications will represent approximately 95% of your total purchases in establishing the Dessange Salon, and approximately 95% in the continuing operation of the Dessange Salon.

Does the franchisor charge a fee to evaluate a proposed supplier?

Yes

Item 8

Either you or the proposed new supplier must pay us a fee (which will not exceed the reasonable cost of the inspection and the actual cost of the tests).

Can a franchisee propose a new supplier for the franchisor's approval?

Yes

Item 8

If you want to buy any Products or any other items (except for Proprietary Products, which are discussed below) from an unapproved supplier, you first must submit to us a written request asking for our approval to do so.

Communications

Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?

Yes

Franchise agreement

Franchisee hereby assigns to Franchisor all of Franchisee's right, title and interest in and to those certain telephone numbers and regular, classified or other telephone directory listings (collectively, the “Telephone Numbers and Listings”) used from time to time in connection with Franchisee’s operations under the…

Data and IT

Must the franchisee comply with PCI, data-security or cybersecurity standards set by the franchisor?

Yes

Franchise agreement

You agree to abide by: (a) the Payment Card Industry Data Security Standards ("PCIDSS") enacted by the applicable Card Associations (as they may be modified from time to time or as successor standards are adopted);

Franchise management

Must the franchisee participate in a customer-satisfaction or net-promoter survey program?

Yes

Franchise agreement

You must participate in such programs as we require, and promptly pay the then-current charges of the evaluation service.

Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?

Yes

Item 11

We may conduct, as we deem advisable, periodic inspections of the Dessange Salon, and may evaluate the services rendered and products sold by your Dessange Salon.

Can the franchisor change the operations manual and brand standards unilaterally?

Yes

Franchise agreement

We have the right to revise the contents of the Manual whenever we deem it appropriate to do so, and you agree to make corresponding revisions to your copy of the Manual and to comply with each new or changed standard.

Must the franchisor approve the franchisee's site or location before opening?

Yes

Item 11

If you do not acquire or lease a site that has been approved in writing by us for the Dessange Salon within the time required, it will constitute a default of the Franchise Agreement, and we will have the right to terminate the Franchise Agreement.

Marketing

Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?

Yes

Item 11

You may not establish a Website, and you may not offer, promote, or sell any products or services, or make any use of the Proprietary Marks, through a Website without our prior written approval.

Operations

Must the franchisee buy products from a designated distributor?

Yes

Item 8

You must buy all Products (including Back Bar Products and Retail Products) supplies, other supplies, materials, and other products used or offered for sale at the Dessange Salon only from suppliers (including manufacturers, distributors, and other sources) that we have approved in writing.

Must equipment be purchased from designated or approved suppliers?

Yes

Item 8

You must buy all Products (including Back Bar Products and Retail Products) supplies, other supplies, materials, and other products used or offered for sale at the Dessange Salon only from suppliers (including manufacturers, distributors, and other sources) that we have approved in writing.

Payments

Must the franchisee use a payment processor or merchant-services provider designated or approved by the franchisor?

Yes

Franchise agreement

You agree to maintain, at all times, credit-card relationships with the credit- and debit-card issuers or sponsors, check or credit verification services, financial- center services, merchant service providers, and electronic-fund-transfer systems (together, “Credit Card Vendors”) that we may periodically designate…

Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?

Yes

Item 6

Payment must be made by electronic funds transfer using the Automated Clearing House (ACH) Network.

Must the franchisee participate in a gift card program?

Yes

Item 11

You agree to offer for sale, and to honor for purchases by customers, all gift cards and other incentive or convenience programs that we may periodically institute; and you agree to do all of those things in compliance with our standards and procedures for such programs.

People

Does the franchisor require minimum staffing levels or specific roles?

Yes

Franchise agreement

You agree to maintain a competent, conscientious, trained staff in numbers sufficient to promptly service customers, including at least one (1) Salon Manager (who must have successfully completed the training course described in Section 6.4 above) on duty at all times

Must employees wear uniforms specified by the franchisor?

Yes

Franchise agreement

you agree that you and your employees will comply with our dress code and/or standards, which may include use of branded (or other “uniform”) apparel (and which we may require that you obtain only from approved suppliers)

Point of sale

Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?

Yes

Item 11

You must record all sales at the Dessange Salon on computer- based point of sale systems that we designate in the Manual or otherwise in writing, which will be deemed part of your Computer System.

Does the franchisor have independent access to the data in the franchisee's POS or computer system?

Yes

Item 11

We reserve the right to have independent access to your computer system for the purpose of downloading sales and other data.

Training

Can the franchisor charge the franchisee for additional, refresher or remedial training?

Yes

Item 6

We reserve the right to charge you for additional training, including repeat training or training of replacement personnel.

The filing answers no to 3 questions
  • Is there a franchisee advisory council, association or committee?Item 20
  • Is a minimum grand opening advertising spend required?Franchise agreement
  • Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?Item 11

Who buys here

The buyer at this brand

The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.

Sales LeaderSingle 1 19

The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.

OwnerCEOPresidentPrincipal
  1. With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
  2. 68.6% of brands mandate no accounting system, meaning 93 brands are ripe for displacement, but I lack the unit-count and financial context to prioritize them.Focusing on the wrong 10 brands costs a rep 2+ deals per quarter. FranCloud's fit_scoring layers AUV and unit growth onto tech gaps, so reps chase only the 93 with real revenue potential.
  3. Even when I know which brands to target, I can't get reliable decision-maker contacts for the 277 brands with disclosed unit counts.SDRs spend 5+ hours/week hunting contacts. FranCloud's contact_enrichment delivers verified contacts in-line, saving 260 hours/year per rep and adding 15% more meetings.

The vendor opportunity at Dessange

Dessange presents a micro-cap opportunity for software vendors, with a total system size of just 3 units, according to the 2025 Franchise Disclosure Document. Of these, 2 are franchised and 1 is company-owned. The brand operates in the personal services segment and is headquartered in Minnesota. No average unit volume (AUV) is disclosed, and year-over-year unit growth data is not available. The royalty rate stands at 6.0%, and the initial franchise term is 7 years. For a vendor, the addressable market is limited to these three locations, making a direct sales pitch a highly targeted, low-volume endeavor.

Who controls software purchasing

Corporate control appears centralized. The FDD lists Kimberly Amadon as the Chief Operating Officer of FSFC, the franchisor entity. She is the most relevant executive on file for a software vendor initiating contact. The board includes Marie-Laure Simonin-Braun and Philippe Vincent, but no dedicated CIO, CTO, or VP of Technology is named. With no multi-unit operators mapped in our corpus, purchasing authority likely does not reside with franchisees at scale. Vendors should direct all outreach to the COO at the corporate headquarters.

Mandated and current tech stack

The 2025 FDD does not mandate or recommend any specific technology systems. No point-of-sale vendor, scheduling platform, payment processor, or operational software is named. This absence of a mandated tech stack means the current technology environment is unknown from public filings. A vendor's first conversation will need to include discovery questions to map the existing infrastructure across the company-owned salon and the two franchised locations.

Procurement, renewals, and timing

Procurement signals are sparse. Item 8 of the FDD, which typically outlines purchasing requirements, did not yield an extract in our corpus. This leaves the procurement model—whether designated supplier, approved supplier, or open—unclear. Renewal conditions, detailed in Item 17, require franchisees to sign the then-current form of the Franchise Agreement, which may contain materially different terms. The renewal term equals the then-current initial term. With a 7-year initial term and no recent unit growth data, contract renewal windows are the most logical trigger for technology evaluation, though specific timing cannot be predicted from available data.

How to read the Dessange FDD

The full 2025 FDD is embedded below for your direct analysis. Reviewing the document personally is essential given the lack of disclosed technology mandates and procurement rules. Pay close attention to any amendments or state-specific addenda that might reveal operational requirements not captured in our summary. For vendors building a ranked target list of franchise systems, understanding a micro-system like Dessange helps calibrate your ideal customer profile. Talk to FranCloud to see how this brand compares against larger, tech-mandated systems in the personal services space.

Questions vendors ask

Dessange, answered from the filing

Based on the 2025 FDD, Kimberly Amadon, Chief Operating Officer of FSFC, is the most likely executive contact for software purchasing decisions at the corporate level.
The 2025 FDD does not disclose any mandated or recommended point-of-sale or operational technology systems for franchisees.
The system comprises 3 total units: 2 franchised locations and 1 company-owned location, all within the personal services segment.
The procurement model is not detailed in the available 2025 FDD extracts. There is no signal indicating a designated supplier, approved supplier, or fully open procurement structure.
With a 7-year initial term and renewal conditions requiring a new agreement, windows may align with franchise expiration cycles. No recent unit growth or activity signals were captured.
The 2025 FDD was filed with state franchise regulators. You can view the embedded PDF viewer below to analyze the full document directly.
Source

Read the filing itself

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Dessange2025 FDDView only

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The brands you can actually sell into, from the filings.

Operator footprint

Who runs the locations

2 operators run 2 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.

Operators by units owned

Single-unit2

Top states by locations

TX2

Ownership

The portfolio behind Dessange

strategic_multibrand of Dessange Group.

Sibling brands

Related Personal services brands

Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.