communications that can be accessed through electronic means, including the Internet, World Wide Web, social networking sites (for example, Facebook, Instagram, Twitter, LinkedIn, Google Wave, etc.),
Dessange
Personal servicesSoftware purchasing decisions for the Dessange franchise system flow through its corporate entity, FSFC, where Kimberly Amadon serves as Chief Operating Officer. The most recent Franchise Disclosure Document (2025) does not mandate or recommend any specific technology systems, leaving the current tech stack opaque to outsiders. With only 3 total units (2 franchised, 1 company-owned), the addressable market for vendors is extremely small.
Live signals
Mandated & recommended tech
The systems vendors compete with
1 of these are mandated in the franchise agreement. Each is named in Item 11 of the filing, the incumbents a challenger must displace or integrate with.
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
- With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
- 68.6% of brands mandate no accounting system, meaning 93 brands are ripe for displacement, but I lack the unit-count and financial context to prioritize them.Focusing on the wrong 10 brands costs a rep 2+ deals per quarter. FranCloud's fit_scoring layers AUV and unit growth onto tech gaps, so reps chase only the 93 with real revenue potential.
- Even when I know which brands to target, I can't get reliable decision-maker contacts for the 277 brands with disclosed unit counts.SDRs spend 5+ hours/week hunting contacts. FranCloud's contact_enrichment delivers verified contacts in-line, saving 260 hours/year per rep and adding 15% more meetings.
The vendor opportunity at Dessange
Dessange presents a micro-cap opportunity for software vendors, with a total system size of just 3 units, according to the 2025 Franchise Disclosure Document. Of these, 2 are franchised and 1 is company-owned. The brand operates in the personal services segment and is headquartered in Minnesota. No average unit volume (AUV) is disclosed, and year-over-year unit growth data is not available. The royalty rate stands at 6.0%, and the initial franchise term is 7 years. For a vendor, the addressable market is limited to these three locations, making a direct sales pitch a highly targeted, low-volume endeavor.
Who controls software purchasing
Corporate control appears centralized. The FDD lists Kimberly Amadon as the Chief Operating Officer of FSFC, the franchisor entity. She is the most relevant executive on file for a software vendor initiating contact. The board includes Marie-Laure Simonin-Braun and Philippe Vincent, but no dedicated CIO, CTO, or VP of Technology is named. With no multi-unit operators mapped in our corpus, purchasing authority likely does not reside with franchisees at scale. Vendors should direct all outreach to the COO at the corporate headquarters.
Mandated and current tech stack
The 2025 FDD does not mandate or recommend any specific technology systems. No point-of-sale vendor, scheduling platform, payment processor, or operational software is named. This absence of a mandated tech stack means the current technology environment is unknown from public filings. A vendor's first conversation will need to include discovery questions to map the existing infrastructure across the company-owned salon and the two franchised locations.
Procurement, renewals, and timing
Procurement signals are sparse. Item 8 of the FDD, which typically outlines purchasing requirements, did not yield an extract in our corpus. This leaves the procurement model—whether designated supplier, approved supplier, or open—unclear. Renewal conditions, detailed in Item 17, require franchisees to sign the then-current form of the Franchise Agreement, which may contain materially different terms. The renewal term equals the then-current initial term. With a 7-year initial term and no recent unit growth data, contract renewal windows are the most logical trigger for technology evaluation, though specific timing cannot be predicted from available data.
How to read the Dessange FDD
The full 2025 FDD is embedded below for your direct analysis. Reviewing the document personally is essential given the lack of disclosed technology mandates and procurement rules. Pay close attention to any amendments or state-specific addenda that might reveal operational requirements not captured in our summary. For vendors building a ranked target list of franchise systems, understanding a micro-system like Dessange helps calibrate your ideal customer profile. Talk to FranCloud to see how this brand compares against larger, tech-mandated systems in the personal services space.
Questions vendors ask
Dessange, answered from the filing
Read the filing itself
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FDD alert
Tell me when this brand refiles.
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Operator footprint
Who runs the locations
2 operators run 2 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Top states by locations
| TX | 2 |
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Ownership
The portfolio behind Dessange
parent_company of Dessange USA, Inc..
Related Personal services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.