Mindbody
nter Jacksonville, Florida, or Initial Marketing & Pre-sales, Grand 6 4 other designated training Opening & Ongoing Marketing center On the job training at your Studio Operations, Mindbody, 20 Studio
From the filings
HQ-led decisions
Degree Wellness
Personal servicesSoftware purchasing decisions at Degree Wellness flow through a tight leadership team led by President Amanda Watts and SVP of Operations Tyler Moore. The brand mandates Mindbody by Mindbody, Inc. across its small but growing system of 6 total units—4 company-owned and 2 franchised—creating a narrow but clearly defined addressable market for complementary SaaS vendors.
For software vendors selling into US franchise brands.
Live signals
Total units
6
2 franchised
Unit growth YoY
—
vs prior filing
AUV
$601K
Item 19, 2025
Royalty
7%
of gross sales
Ad fund
1%
national + local
Initial fee
$50K
per unit
Investment range
$336K–$849K
all-in, Item 7
Procurement
Approved supplier
from the filing
Item 19
Claims
from the filing
Ongoing fee load
What the operator pays every month
The recurring percentage of gross sales named in this filing, before rent, labour or any technology fee.
8%of gross sales (FY2026)
15% reference
Mandated & recommended tech
The systems vendors compete with
Systems named in Item 11 of this filing. None is recorded as mandated here, which is not the same as the filing mandating nothing. Read Item 11 before treating the category as open.
Franchisor behaviours
What the franchisor requires
24 requirements the franchisor states in this filing, each in its own words; 1 explicit no; 9 questions the text does not settle, which is not a no.
Accounting
Must the franchisee use an accounting or bookkeeping system designated or approved by the franchisor?
YesItem 11
You must purchase and use the computer hardware and software and billing system (collectively, “Computer System”) that we periodically designate to operate your Degree Wellness franchise.
Does the franchisor have direct or independent electronic access to the franchisee's financial, sales or customer records?
YesItem 11
We will have independent, unlimited access to the information the Computer System generates, stores and tracks, including any information pertaining to your gross revenues and all other information stored by the Computer System.
Must the franchisee submit periodic financial statements (monthly, quarterly or annual) to the franchisor?
YesFranchise agreement
you agree to furnish us in the form we prescribe from time to time: (1) if we request it, by the day of each month that we may specify, an electronic report of the Franchise’s gross revenues for the preceding month; (2) by the day of each month that we may specify, a written report of the Franchise’s gross revenues…
How the franchisor buys
Is the franchisor or an affiliate itself a supplier of required products, services or systems?
YesItem 8
We are currently not an approved supplier for any other product, service, or equipment.
Is there a franchisee advisory council, association or committee?
YesFranchise agreement
You agree to participate in, and, if required, become a member of any advisory councils or similar organizations we form or organize for Studio franchises.
How much revenue did the franchisor and its affiliates earn from franchisee purchases in the last fiscal year?
0Item 8
We do not currently derive revenue from Franchisee purchases, but we reserve the right to in the future.
Does the franchisor or an affiliate receive rebates, commissions or other revenue from designated or approved suppliers?
YesItem 8
We and our affiliates and designees reserve the right to receive revenue or other material consideration from suppliers in consideration for other goods or services that we require or advise you to obtain from approved suppliers.
Does the franchisor charge a fee to evaluate a proposed supplier?
YesItem 8
We also may require you (or the proposed supplier requesting the evaluation) to pay us an evaluation fee (not to exceed the actual cost of the inspection and the actual cost of the test (see Item 6) to make the evaluation.
Can a franchisee propose a new supplier for the franchisor's approval?
YesItem 8
If you would like to purchase or lease any items from any unapproved supplier, then you must submit to us a written request for approval of the proposed supplier or the proposed supplier may submit its own request.
Communications
Does the franchisor own or control the business telephone numbers, or take them over when the agreement ends?
YesItem 17
disconnect, or, at our option, assign to us all telephone numbers that have been used in your Franchised Business
Franchise management
Must the franchisee participate in a customer-satisfaction or net-promoter survey program?
YesFranchise agreement
You agree to present to your customers any evaluation forms we periodically prescribe, and agree to participate in, and/or request that your customers participate in, any surveys performed by or on our behalf.
Does the franchisor conduct periodic inspections, audits or evaluations of the franchised business?
YesItem 11
As we deem advisable, conduct inspections of your Studio, including evaluations of its training methods, techniques, and equipment; its staff; and the services rendered to its customers to ensure that the high standards of quality, appearance and service of the Degree Wellness System are maintained.
Can the franchisor change the operations manual and brand standards unilaterally?
YesItem 11
We may modify all or any portion of the Operations Manual periodically to reflect changes in System Standards.
Must the franchisor approve the franchisee's site or location before opening?
YesItem 11
Review and approve or disapprove your proposed Studio site (Franchise Agreement – Section 3.1).
Marketing
Is a minimum grand opening advertising spend required?
YesFranchise agreement
Prior to opening, you must invest at least $12,000 on presale marketing to promote your Studio (the “Presale Marketing Requirement”).
Is the franchisee required to spend a minimum amount on local advertising or marketing, as a percentage of sales or a fixed amount?
YesFranchise agreement
Upon opening, each month, you must spend, in addition to any contributions to the Fund and the Technology Fee, a minimum of $2,500 for local advertising, promotion and marketing, whichever is greater (“Local Marketing Requirement”).
Must the franchisee participate in a regional advertising cooperative when one exists?
YesFranchise agreement
If we form an Advertising Cooperative for the region in which your Studio is located, you agree to participate in the Advertising Cooperative pursuant to the terms of this Section 11.3 in the amount we determine.
Operations
Must the franchisee buy products from a designated distributor?
YesItem 8
You must (1) purchase products for sale by your Studio in the quantities we designate; (2) use those formats, formulae, and containers for products that we prescribe; and (3) purchase all products, services and other materials only from distributors and other suppliers we have approved.
Must equipment be purchased from designated or approved suppliers?
YesItem 8
You must lease or purchase your leasehold improvements, equipment, computer and billing system, equipment, inventory, marketing materials, supplies, services, products, and other items FDD – 2026 24 only from suppliers or designees approved by us.
Payments
Are royalties and other fees collected by automatic bank debit (ACH or electronic funds transfer) from the franchisee's account?
YesItem 6
You must pay all amounts due by automatic debit, but we have the right to require you to pay all amounts due us or our affiliates by certified or cashier’s check or wire transfer.
Point of sale
Must the franchisee use a specific point-of-sale system designated or approved by the franchisor?
YesItem 11
You must purchase and use the computer hardware and software and billing system (collectively, “Computer System”) that we periodically designate to operate your Degree Wellness franchise.
Does the franchisor have independent access to the data in the franchisee's POS or computer system?
YesItem 11
We will have independent, unlimited access to the information the Computer System generates, stores and tracks, including any information pertaining to your gross revenues and all other information stored by the Computer System.
Training
Can the franchisor charge the franchisee for additional, refresher or remedial training?
YesFranchise agreement
We may charge a reasonable tuition for these additional courses, seminars, or other training programs, and you agree to pay such tuition.
Is attendance at an annual convention or conference mandatory for the franchisee?
YesItem 11
You are required to attend our annual conference, the location of which will be determined by us.
The filing answers no to 1 question
- Is the franchisee prohibited from operating its own website or social media accounts, or required to use pages the franchisor provides?Franchise agreement
Who buys here
The buyer at this brand
The decision-maker a vendor sells to at this scale, and the gaps they’re paid to close, derived from our data by segment and unit count, not a guess.
The franchisee/operator personally, or a small franchisor still owner-run. Wears every hat.
OwnerCEOPresidentPrincipal
- With 298 active personal services brands, I can't see which ones are growing or have the tech gaps my product fills, so I waste weeks chasing the wrong targets.A rep burning 10 hours/week on manual research at $50/hr loses $26,000/year. FranCloud's fit_scoring and corpus_search surface high-fit brands in seconds, reclaiming that time for selling.
- 68.6% of brands mandate no accounting system, meaning 93 brands are ripe for displacement, but I lack the unit-count and financial context to prioritize them.Focusing on the wrong 10 brands costs a rep 2+ deals per quarter. FranCloud's fit_scoring layers AUV and unit growth onto tech gaps, so reps chase only the 93 with real revenue potential.
- Even when I know which brands to target, I can't get reliable decision-maker contacts for the 277 brands with disclosed unit counts.SDRs spend 5+ hours/week hunting contacts. FranCloud's contact_enrichment delivers verified contacts in-line, saving 260 hours/year per rep and adding 15% more meetings.
The vendor opportunity at Degree Wellness
Degree Wellness operates a lean, personal-services footprint of 6 total units, split between 4 company-owned locations and 2 franchised units. The franchised units are spread across two states—Florida and Nebraska—with no multi-unit operators on file. Average unit volume sits at $601,389, and the royalty rate is 7.0% on a 10-year initial term. For software vendors, the immediate addressable market is limited to those 2 franchised locations, though the company-owned side may represent a separate, direct sales opportunity if you can reach the right person at HQ.
Who controls software purchasing
Leadership is concentrated. Amanda Watts serves as Board Member and President, and Tyler Moore holds the title of Senior Vice President of Operations. Tom Lightcap is also listed as a Board Member. With no parent company on file and a majority of units under corporate control, software purchasing authority almost certainly rests with this small group. Vendors should direct outreach to Watts or Moore, framing value propositions around operational efficiency and member experience for a premium wellness concept.
Mandated and current tech stack
The 2026 Franchise Disclosure Document mandates one system: Mindbody by Mindbody, Inc. This is the operational backbone for scheduling, point-of-sale, and client management across all units. No other mandated or recommended technology vendors are named in the FDD. For SaaS vendors selling adjacent solutions—such as payroll, advanced marketing automation, or business intelligence—the integration landscape is defined entirely by Mindbody’s API and partner ecosystem.
Procurement, renewals, and timing
Item 8 of the FDD provides no extract on procurement rules, meaning there is no publicly disclosed designated-supplier or approved-supplier program. In practice, this likely means HQ makes ad hoc purchasing decisions. The renewal cycle offers a potential trigger: franchisees must sign the then-current franchise agreement at renewal, which could include updated technology requirements. With a 10-year term and only 2 franchised units, these windows are rare. Vendors should monitor any unit growth or ownership changes for new entry points.
How to read the Degree Wellness FDD
The full 2026 FDD is embedded below. It contains the legal and operational disclosures that govern the franchise system, including Item 11 (mandated tech), Item 1 (executives), and Item 17 (renewal conditions). Reviewing the source document is the best way to validate the facts on this page and identify additional angles for your software pitch. When you are ready to prioritize franchise brands by tech fit and buyer access, FranCloud can help you build a ranked target list.
Questions vendors ask
Degree Wellness, answered from the filing
The buying center is small. Amanda Watts (Board Member, President) and Tyler Moore (SVP of Operations) are the executives on file. Given the company-owned majority, HQ likely controls all major software decisions directly.
The 2026 FDD mandates Mindbody by Mindbody, Inc. for all locations. No other mandated or recommended systems are disclosed in the filing.
There are 6 total units: 4 company-owned and 2 franchised. The franchised units are located in Florida (1) and Nebraska (1).
The FDD does not disclose a specific procurement model in Item 8. Vendors should assume a direct, HQ-controlled purchasing process given the small unit count and centralized leadership.
The initial franchise term is 10 years. Renewals require a 6-month notice period and signing the then-current agreement. With only 2 franchised units and no disclosed growth, windows will be infrequent and tied to operator renewal cycles.
The 2026 FDD is filed with state franchise regulators. You can read the full document in the embedded PDF viewer below to verify all claims directly from the source.
Source
Read the filing itself
Every number on this page traces back to this document. Read it in full, page by page. Buy the original PDF to download, search, and annotate it.
View only A one-time purchase: the original filing, yours to keep.
FDD alert
Tell me when this brand refiles.
We’ll email you the moment Degree Wellness files a new annual FDD, usually the freshest signal of a vendor change.
Operator footprint
Who runs the locations
2 operators run 2 mapped locations. 0 of them are multi-unit. Aggregate counts from the filing; no names.
Operators by units owned
Single-unit2
Top states by locations
| FL | 1 |
|---|---|
| NE | 1 |
Ownership
The portfolio behind Degree Wellness
unknown of everyday holdings.
Related Personal services brands
Primary franchise filings · updated June 2026. Every figure is source-traceable and QA-checked.